SaaStr

MARCH 10, 2020

Put yourself out there in the mobile app. You can basically run the full sales & marketing toolkit for $0 if you have to. But you can do press, events, content marketing, SEO and even outbound sales without spending one dollar. The top 2–3 events in your industry are full of buyers. Join cocktail parties.

Mobile 293

Mobile Content Marketing Sales Marketing 293

SaaStr

APRIL 20, 2021

It’s good to see that new community and content marketing efforts work to bring new folks into the fold, or at least, into the SaaStr database. Our newsletters exploded during Covid, in part because we reinvested in them, and perhaps in part because of the general resurgence of newsletters in the mobile-first age.

Mobile 293

Mobile Content Marketing Engagement SaaS 293

Neil Patel

JULY 25, 2019

If you’re trying to optimize your mobile app , I’m sure you’ve already tinkered with the layout, fonts, copy, and more, but there’s one thing you probably haven’t…. Mobile deep linking. That’s why I’m going to be teaching you what mobile deep linking is, why you need it, and how you can implement it yourself. Let’s dive in.

Mobile 103

Mobile Social Media User Experience Advertising 103

SaaStr

SEPTEMBER 12, 2021

But the thing is, they’d actually started the company as a mobile SDK 2 years earlier. They are your content marketers, your word-of-mouth engine, and sometimes, your little acorns that can grow into a big customer. But it doesn’t have to be Year 1. So many SaaS leaders started slow, and then accelerated.

Scale 277

Scale Sales Hiring Investment Mobile 277

Backlinkfy

JULY 3, 2019

Content marketing is a method of reaching prospective clients and spreading information about products and services a business offers. There are different techniques of content marketing followed by content marketers. The same applies to content marketing and content marketers.

Content Marketing 68

Content Marketing Social Media Marketing Artificial Intelligence 68

Neil Patel

JANUARY 30, 2023

From SEO rankings to page speed to on-page content, we think about how search engines and users will interact with our website and what we can do to optimize those experiences. The truth is there are a lot of assumptions about mobile users versus desktop users. First up, let’s look at mobile users. What about desktop users?

Mobile 83

Mobile Social Media Merchant Services B2B 83

Neil Patel

APRIL 19, 2021

With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. By taking a mobile first ppc approach , you can ensure mobile users have the best experience with your ads and are more inclined to click through to your landing page or website.

Mobile 73

Mobile User Experience Social Media Engagement 73

Tom Tunguz

AUGUST 22, 2017

Also, if everyone is using the same go to market playbook, there’s an opportunity to develop a new one. Inbound lead generation through content marketing. Mobile app distribution. All of these are advances that go to market teams have developed in the last 10 years. Inside sales models.

Scale 189

Scale SaaS Venture Capital Artificial Intelligence 189

Buffer Resources

AUGUST 21, 2024

This means you can keep learning from her and the experts she invites on the go, live, as you progress in your own social media marketing efforts. There’s a whole mobile app dedicated to this community. There’s a free video guide to teach you the basics of how to grow your SaaS business using social media marketing.

Social Media 114

Social Media Marketing AI Search Systems Review 114

SaaStr

MARCH 4, 2019

And realistically, in the early days, it lacked some of the core sync technology of Dropbox for Dropbox’s core early consumer use cases (especially pre-mobile). Box found its technology, DNA, CEO and brand were more suited to a corporate and sales-driven segment of enterprise content marketing. So they went upmarket.

Mobile 30

Mobile Content Marketing Cloud Technology 30

Tom Tunguz

APRIL 8, 2015

These distribution advantages take many forms: a simpler product (Box vs Sharepoint); mobile app store distribution (Expensify vs Concur); content marketing (Zendesk vs Oracle/Peoplesoft). In short, new startups leverage a distribution advantage to acquire SMB customers at scale.

Innovation 208

Innovation Startup Scale SMB 208

Neil Patel

FEBRUARY 10, 2021

It’s no secret that blogs can be very profitable in the world of content marketing. Blogging Trend #4: Mobile-First Format. Blogging trends often come and go, but mobile-first formatting is here to stay. It’s crucial that your website, blog, and any other digital content you create is optimized for mobile.

Trends 125

Trends Mobile Sales Hiring Content Marketing 125

Tom Tunguz

MARCH 17, 2015

But SaaS companies still do have channels available to them in the form of app stores from Salesforce, Intuit, Google and the Apple and Android mobile app stores. But, referral marketing has to be managed well because the fraud risk and consequent revenue cannibalization for the business can be material.

Scale 133

Scale Marketing SaaS Content Marketing 133

Neil Patel

OCTOBER 13, 2020

Some of these include a searcher’s location, your Google My Business listing, online reviews, your website’s mobile optimization, and more. Content Marketing and B2B Local SEO. Creating content is a great way to optimize for B2B local SEO. Link building is another pillar of local content marketing strategy.

B2B 141

B2B B2C Mobile Transportation 141

Intercom, Inc.

JULY 13, 2018

Mobilize your influencers to drive customer acquisition. The answer was one you’d expect us to give: content marketing. The way I see it, and the way Neil sees it as well, content is the foundation of customer acquisition. If you get content marketing working, then you are able to retarget people.

Acquisition 156

Acquisition Strategy SaaS Payments Content Marketing 156

Sales Hacker

JULY 3, 2020

The company I work for primarily sells to marketing teams. But our content marketing services can impact human resources, customer service, investor relations, sales, and account management as well. Does the marketing team understand the sales team’s biggest pain points? Who’s your mobilizer, and how can he or she help?

Sales Hiring 130

Sales Hiring Mobile Content Marketing Sales Enablement 130

SaaStr

MARCH 15, 2021

. “A Step by Step Guide to Build a Marketing Strategy to Take You to the First $100M with Snowflake” This session was great, with Snowflake’s CEO telling you what really worked for them, from content marketing that worked, to customer webinars, and much more. It’s very good. #7. Watch this one. #9.

Cloud 165

Cloud CTO Scale Venture Capital 165

Neil Patel

FEBRUARY 3, 2021

Here’s the top seven things that are killing your ranking: duplicate content not having a Google My Business page disregarding social signals failing to create consistent content ignoring mobile-friendliness your site isn’t indexed slow site speed. Ranking Mistake #1: You Have Duplicate Content on Your Site.

Social Media 145

Social Media Mobile Software Review Systems Review 145

Neil Patel

DECEMBER 17, 2019

I bought it on February 13, 2017 , for $120,000 dollars as a test to see if I could get more traffic from a tool than traditional content marketing or SEO. Mobile searches aren’t worth as much – first off, if the keyword mainly gets searched from on mobile devices the conversion rate will be lower.

Mobile 145

Mobile Content Marketing Data Metrics 145

Neil Patel

NOVEMBER 12, 2020

As of July 2017, the character limits for title tags in Google search results are 78 on mobile devices and 70 on a desktop. Here are the top meta titles in the SERPs for “How to make content marketing effective.”. By adding the year, we get an entirely new set of results for “how to make content marketing effective 2017.”.

AI Search 145

AI Search Mobile Social Media Engineering 145

SaaStock

JANUARY 25, 2019

Rock Content. Rock Content is the leading content marketing provider in the Brazilian market, serving thousands of businesses. The content marketing projects are then handled via Rock Content’s automated SaaS platform. Funding to Date : $45M from QMS Capital, Temasek Holdings, and others.

SaaS Payments 257

SaaS Payments Payment Solutions Payment Methods Payments 257

Neil Patel

JULY 2, 2019

Don’t beat yourself up over it because most content marketers just look at reports and numbers and do little to nothing with the data. But hey, if you have a boss or you are spending your own money on content marketing, you’re not going to trust some stats and charts that you can read around the web. Nothing, right?

Content Marketing 111

Content Marketing Benchmarks Mobile Branding 111

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Jacob just taught himself, going to the first question about SEO, he taught himself how to write canonical blog posts about how to manage mobile subscriptions.

Scale 298

Scale Outsourcing Services Sales Hiring VP of Engineering 298

Neil Patel

JANUARY 21, 2021

The best knowledge we have of Google’s algorithm comes in the form of major algorithm updates like: Mobile-first update (July 2019): Googlebot now looks at all websites as a smartphone, prioritizing sites that work well on mobile devices. Aim for under 2 seconds for a really fast site and under one second for mobile devices.

Outsourcing Services 145

Outsourcing Services Social Media Mobile Software Review 145

Neil Patel

MARCH 3, 2021

For example, if you want to rank for the keyword phrase “content marketing agency,” click on it to access the following. “Content marketing examples” is one of the best keywords on the list, despite an average monthly search volume of only 1,000. Let’s keep going. Step #3: Click on a Keyword.

Sales 132

Sales Mobile Content Marketing Data 132

Neil Patel

OCTOBER 12, 2020

Once you’ve learned the basics of digital marketing (principles, research methods, consumer psychology, etc.), you can start to explore the more challenging subjects: What are the building blocks of a successful content marketing strategy ? How frequently should you be publishing content? So, what will you learn?

Social Media 145

Social Media Marketing Advertising Content Marketing 145

Neil Patel

JANUARY 12, 2021

What is Facebook Watch, and what does it mean for you your marketing strategy? via mobile, desktop, and TV apps, Facebook Watch is the company’s entrée into episodic streaming video. Facebook Watch is accelerating the shift of ad dollars from TV to digital and mobile. Facebook Watch Changes the Game for Video Content Marketers.

Marketing 135

Marketing Social Media Advertising Entertainment 135

How To Buy Saas

MAY 23, 2021

Similarwebs classifications, SEMrush Traffic Analytics from a comprehensive suite of online visibility that also has saas tools for specialists in SEO, PPC advertising, social media, and content marketing specialists. Table of content. It is all one toolkit for digital marketing. Bulk analysis can be done for keywords.

Social Media 124

Social Media Content Marketing Advertising Scale 124

Incredo

JANUARY 3, 2014

As a result, 2013 is likely to be a year where the most successful marketing strategies will be the ones that are not only simple in nature, but promote goods and services that serve to simplify the consumer’s life, or even just their customer experience.”. Mobile-friendly content and websites. Content marketing will be huge.

Trends 100

Trends Social Media Marketing Entertainment 100

Neil Patel

SEPTEMBER 26, 2020

You will also experience more people who stay on your website and consider your products as they optimize aspects such as page speed and mobile-friendliness. 3) Mobile Responsiveness. As web traffic becomes increasingly mobile-first, having a responsive website has become a major element of how search algorithms rank websites.

Technical Advisors 145

Technical Advisors Consulting Underperforming Technical Team Mobile 145

Intercom, Inc.

DECEMBER 16, 2019

It’s important to note that ABM and traditional demand generation tactics, such as paid ads and content marketing, are complementary rather than mutually exclusively. 4 benefits of account-based marketing. A comic book that Gum Gum, an applied computer vision company, created for T-Mobile.

Scale 189

Scale Marketing Business B2B 189

Neil Patel

FEBRUARY 18, 2021

This is a simple tool that allows you to save web pages for later to read on your computer, mobile phone, or even Kindle. It monitors results from Google, Bing, Yahoo, YouTube, and Baidu along with blogs, websites, forums, news, mobile, and shopping. Although often labeled as a backlink tool, this also focuses on content marketing.

Social Media 145

Social Media Pricing Software Review Content Marketing 145

Neil Patel

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. But this list is a great place to start.

Social Media 145

Social Media Marketing Advertising Content Marketing 145

Neil Patel

DECEMBER 31, 2020

Here are a few options, as well as some practical tips on using them to improve your content marketing strategy. RSS, which stands for “really simple syndication,” is an XML-based format used to distribute and share online content. How to Use RSS Readers to Benefit Your Content Marketing. What Was Google Reader?

Social Media 143

Social Media AI Search Blockchain Content Marketing 143

Neil Patel

FEBRUARY 4, 2020

But if you have the Google mobile app or the Chrome mobile app, you probably have already seen it. Here’s how it works … Google Discover results, which appear below the search box on the Google mobile app and Chrome mobile app, show a summary of web pages as cards.

Mobile 145

Mobile Entertainment Branding Trends 145

The Marketing & Growth Hacking Publication

FEBRUARY 22, 2019

Can we all agree that content marketing is getting a bit out of control? At last count, a Google search of “types of formats of content marketing” yielded upwards of 105 types of content. Google likes blogging as a content marketing strategy (it’s true). © Mathias De Wilde | storychief.io

Content Marketing 40

Content Marketing Strategy Marketing Growth Hacking 40

Neil Patel

MAY 19, 2020

AMP pages load faster on mobile devices than non-AMP pages. In regions with poor Internet infrastructure, like Brazil, you’ll see a 10 to 15% lift in mobile SEO traffic by having AMP pages. Speed is part of Google’s algorithm, so optimize it for both web and mobile. Focus on writing high-quality content. The end result?

Social Media 145

Social Media Branding Mobile Content Marketing 145