SaaStr

MARCH 7, 2021

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do this.

Part-Time VPE 277

Part-Time VPE Sales Recruiting Sales Hiring Scale 277

SaaStr

FEBRUARY 27, 2023

In 2019, the founding team at Storyblok set out to create a content marketing solution that worked for everyone—developers and marketers alike. Their first step to achieving this was hiring a sales leader to build a sales team. The company has since grown to more than 200 employees and over 75,000 customers.

Scale 191

Scale Sales Hiring Sales Recruiting Scaling 191

SaaStr

NOVEMBER 21, 2020

We’ve written a lot on SaaStr on how to increase the odds your first management team is a success. How to hire a great VP of Sales (tons on that here ). What a great VP of sales really does. What a great VP of marketing really does (tons on that here ). How to manage customer success. About this and that.

Sales Hiring 354

Sales Hiring Scale Sales Recruiting Engineering 354

The Marketing & Growth Hacking Publication

AUGUST 11, 2020

Photo by LinkedIn Sales Navigator on Unsplash Most people see it as an ideal place job-hunting (and gig-hunting). For some, it’s a place to find the newest recruits. Create great videos that aren’t sales pitches. And the best way to bring value in bulk is to create and publish valuable content. Not sales pitches.

Content Marketing 52

Content Marketing Sales Recruiting Marketing Social Media 52

SaaStr

JUNE 14, 2020

To want a head of sales operations and a director of sales to help carry the load not later … but on Day 1. To not have to manage any customers yourself in customer success, and instead be a strategist. You’ll need 5 folks in marketing at $10m+ ARR, not 1. as you race past $10m+ in ARR.

Sales Hiring 232

Sales Hiring Scale Sales Recruiting SaaS 232

Neil Patel

FEBRUARY 17, 2021

They are an uber-effective (and perennially underused) marketing tactic. They can help humanize your brand and, ultimately, boost sales. They also make for incredibly effective marketing collateral. There’s no corporate sales message with an employee spotlight. Boost Your Recruitment Strategy.

Sales Recruiting 141

Sales Recruiting Sales Hiring Social Media Sales 141

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. Content marketing isn’t limited to blog posts.

Sales Recruiting 145

Sales Recruiting Social Media Advertising Underperforming Technical Team 145

SaaStr

JUNE 4, 2019

Here’s a little bit of my marketing experience, but I need to back up a little bit and go off slide to tell you about my pre-marketing experience. I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager.

Sales Recruiting 178

Sales Recruiting Scale Underperforming Technical Team Pricing 178

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time? What this means for you.

Sales Hiring 132

Sales Hiring Sales Recruiting Underperforming Technical Team Revenue 132

yoursales

DECEMBER 19, 2022

Sales Stack 2023 Sales Tools for Professional B2B Sales SALES STACK 2023: Sales Tools for. Professional Sales SALES STACK. 2022: Sales Tools. Sales share this with your network S ales tools and figuring out what your sales stack 2023 should look like is as challenging as ever.

Scale 86

Scale Sales Recruiting Sales Outsourced Development 86

Natalia Luneva

JUNE 28, 2021

Our second guest uses podcast marketing to connect with potential buyers and to support their content marketing efforts: #2 Justin M. Content repurposing platform. “ I use my podcast, Beyond the Uniform to: (1) create relationships with a sales prospect. 2) create a content marketing engine.

Sales Recruiting 52

Sales Recruiting Construction Marketing VP of Engineering 52

Buffer Resources

MARCH 7, 2024

Katherine Boyarsky, founder and chief marketing officer of CXD Studio , a content marketing agency, says, “DoorDash for Merchants is a great example of a brand that has nailed repurposing on social media. It doesn’t hurt that food and beverage content is fun to visualize. Analyzed millions of sales calls?

Social Media 125

Social Media Sales Recruiting Merchant Services AI Search 125

Tom Tunguz

JUNE 7, 2015

In traditional go-to-market models, marketing teams fill the very top part of the funnel. When a potential customer enters the consideration phase of the buyer journey, the marketing team transitions the lead to his sales account executive, who educates the customer from the consideration stage through purchase.

Sales Recruiting 100

Sales Recruiting Marketing SaaS Startup 100

User Pilot

JULY 22, 2023

In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! You need a clear target market, proper positioning, product-market fit, and the right sales process for a land and expand strategy to work.

Strategy 68

Strategy Sales Recruiting Customer Success Acquisition 68

yoursales

NOVEMBER 8, 2023

Sales Stack 2023 Sales Tools for Professional B2B Sales SALES STACK 2023: Sales Tools for Professional Sales SALES STACK 2023: Sales Tools for Professional Sales share this with your network S ales tools and figuring out what your sales stack 2023 should look like is as challenging as ever.

Scale 52

Scale Sales Recruiting Sales Outsourced Development 52

FastSpring

MARCH 16, 2023

Andrew is the founder and CEO of AdPipe , a SaaS platform that repurposes and repackages your existing videos into custom bite-sized content for any channel. I spoke to Andrew about what he calls the “great underutilization of content.” ” To stay relevant, content marketers need to keep publishing content.

Sales Recruiting 94

Sales Recruiting Scale Social Media Interviewing 94

yoursales

JANUARY 28, 2022

Sales Stack 2022 Sales Tools for Professional B2B Sales SALES STACK 2022: Sales Tools for. Professional Sales SALES STACK. 2021: Sales Tools. Sales W hich challenges would you like sales technology to solve for your sales team? What is sales technology here to do?

Scale 111

Scale Payment Methods Payment Solutions Sales Recruiting 111

ProfitWell

DECEMBER 13, 2019

The goal in SaaS sales is not to convince your customer to buy your product there and then—it’s to win that customer over to your product for a lifetime. We’ll tell you how to use your understanding of a prospect to turn them into a delighted customer, what metrics to lean on, and how to build the perfect SaaS sales team. What is SaaS?

Scale 61

Scale Sales Recruiting Sales SaaS 61

Tom Tunguz

MAY 18, 2017

Ten years ago, sales teams captured basic data on customers and prospects. Today, sophisticated operations teams manage lead lists numbering in the millions, enrich those lists with data providers, and integrate marketing, product, and external data to amalgamate a rich profile of prospects. And HR/recruiting. How can it?

Sales Recruiting 100

Sales Recruiting Data Merchant Services SaaS 100

Sales Hacker

MARCH 19, 2019

Contributor : Ryan Robinson , Writer/Content Marketer at ryrob.com. Contributor : Raul Galera , Partner Manager at Anafore (the company behind ReferralCandy and CandyBar ). I saw that ReferralCandy was hiring for a “remote OK” sales position on AngelList. The “Quote Request” Email That Created Expert Connections.

Sales Recruiting 87

Sales Recruiting Sales Hiring Software Review Sales 87

Neil Patel

OCTOBER 25, 2020

Specialty – Most agencies specialize in one or two things, such as content marketing or performance advertising. Innovative Products – If you are working with a very innovative product that is sold at the enterprise level for instance, chances are you will need very technical people that can help with the sales process.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

Neil Patel

OCTOBER 12, 2020

If you no longer have to spend time finding relevant content to share with your audience or scrolling through countless Instagram profiles to find the “perfect” influencer for your next campaign, you get to focus on what you do best: Creating, implementing, and fine-tuning your marketing strategy. The best part? The result?

AI Search 136

AI Search Artificial Intelligence AI Social Media 136

Sales Hacker

NOVEMBER 15, 2017

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 104

Scale Payment Methods Sales Recruiting SaaS Payments 104

SaaStr

NOVEMBER 6, 2019

One of the realities you’ll have to embrace in category creation is imperative to educate the market through your various marketing channels. What’s a sample job description that I can use to recruit talent? How can I convince my CEO that CATEGORY X is important? Do I need to build a team to take on a CATEGORY X program?

Scale 114

Scale Sales Recruiting Marketplace as a Service Forecasting 114

Sales Hacker

FEBRUARY 28, 2020

Social selling became a buzzword around 2014 in the sales industry, and it’s already becoming outdated and ineffective for teams that use LinkedIn as just another inbox. LinkedIn profiles were meant to showcase your experience and expertise to recruiters and hiring managers. 1: Show Value in Your Profile. Now reply back.

Strategy 97

Strategy Sales Recruiting Sales Hiring Social Media 97

User Pilot

NOVEMBER 8, 2022

Determine whether you’ll adopt the product-led growth strategy or the sales-led strategy. Choose specific and relevant marketing platforms to help you reach your target market. A go-to-market (GTM) strategy is a comprehensive business plan for bringing a new product or service to market.

Strategy 79

Strategy Scale Sales Recruiting Marketing 79

yoursales

JANUARY 29, 2021

Sales Stack 2021. Sales Tools for Professional Sales. SALES STACK 2020: THE TOOLS SALES STACK 2020: THE TOOLS. Sales technology for professional sales will be more important than ever. In 2020 almost every single Sales Professional was forced inside. Same goes for Sales Professionals.

Scale 104

Scale Payment Methods Payment Solutions Sales Recruiting 104

Chart Mogul

SEPTEMBER 19, 2019

But sales is the one thing founders cannot oversee — without it your startup will die. But the one thing you must think about is sales. Without sales, your startup dies. Yet, sales is all too often a dirty word. They go for the sale without caring about what the customer needs in the first place. Coach regularly.

Sales Hiring 93

Sales Hiring Scale Sales Recruiting Startup 93

OpenView Labs

DECEMBER 21, 2020

“The prevailing go-to-market structure for SaaS companies in the last decade is through an inside sales team. Virtually all inside sales teams were forced to go remote in mid-March and haven’t been back in the office since. Teams are starting to ramp back up, and the next chapter of inside sales is a little wild.

SaaS Payments 96

SaaS Payments Payments Payment Services Payment Solutions 96

SaaStock

FEBRUARY 14, 2019

The company’s best-selling book, Predictable Revenue , details the hugely successful outbound process and sales created specifically for Salesforce. Afterward, he delved into education management by creating his own business, Mestreduca, a platform targeted at educational institutions. Talk: SaaS.City Bootcamp: Sales Leadership.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

OpenView Labs

DECEMBER 17, 2019

OpenView’s experts weighed in with their predictions across product, sales, marketing, pricing, corporate development and talent. Product Managers Will Own a KPI. How many of your highest paid team members are in sales? The fact is that a great (albeit expensive) sales rep is worth every penny and has an obvious ROI.

Trends 67

Trends Sales Recruiting Technical Review SaaS 67

Point Nine Land

MAY 10, 2022

To achieve its ambitious growth targets, Acme is going to spend aggressively on sales and marketing while continuing to invest in R&D. 1) Until they have experienced sales, marketing, and finance leaders, most companies project to grow exponentially. But let’s dig in a bit deeper. month-over-month.

Scale 98

Scale Sales Recruiting Forecasting Finance 98

yoursales

DECEMBER 23, 2019

SALES STACK 2020. Sales Tools for Professional Sales. SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS. W elcome to "Sales Stack 2020 - Sales Tools for Professional Sales". Next to that we'll continue to have the full list of sales tools available right here.

Scale 102

Scale Payment Methods Payment Solutions Sales Recruiting 102

yoursales

DECEMBER 23, 2019

Sales Stack 2020. Sales Tools for Professional Sales. SALES STACK 2020: THE TOOLS SALES STACK 2020: THE TOOLS. W elcome to "Sales Stack 2020 - Sales Tools for Professional Sales". Next to that we'll continue to have the full list of sales tools available right here.

Scale 102

Scale Payment Methods Payment Solutions Sales Recruiting 102

OpenView Labs

OCTOBER 26, 2021

The exciting thing about prototypes is that large-scale experiments can be built through open-source projects , which companies like Netflix and Linkedin will do as a strategic way of recruiting top talent. . Why startup founders should treat fundraising like a sales funnel. Milestone: Hire an accomplished head of sales or revenue.

Sales Hiring 82

Sales Hiring Scale Sales Recruiting Marketing 82

Tom Tunguz

OCTOBER 1, 2013

Operational data scientists often work in the finance, sales or operations teams at Google. Marketing data scientists segment the user base, evaluate the performance of advertising campaigns, match product features to customer segments, and design content marketing campaigns. Or another type all together.

Sales Recruiting 100

Sales Recruiting Startup Data Sales Hiring 100

CustomerSuccessBox

MAY 2, 2022

Those that already have a solid marketing and sales strategy in place and just want to broaden their reach? While content marketing can help you generate new leads for your pipeline, establishing a strong partnership program can help you accelerate your company’s growth and future-proof it.

Sales Recruiting 52

Sales Recruiting SaaS Outsourced Development Content Marketing 52