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Drive retention from customer support with 4 easy steps

Intercom, Inc.

But what role does customer support play in this effort to retain customers? Why great customer support is the key to customer retention. Support plays a critical role in customer retention, with 32% of consumers citing bad customer service as the main reason they discontinued business with a brand.

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The New Software GTM Playbook

Tom Tunguz

Account executive to SDR ratios, sales cycle lengths, conversion rates, customer acquisition costs, customer lifetime values, net dollar retention. Only VCs care about the word agents / agentic : for most enterprises, agents mean a customer support agent. The new software GTM playbook has yet to be written.

Software 304
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LTV Optimization 101: How To Optimize Customer Lifetime Value and Drive More Revenue?

User Pilot

By making informed decisions with LTV optimization, you can create a cycle of customer loyalty and long-term profitability. TL;DR SaaS Customer lifetime value (LTV) measures the total revenue a customer will bring to a company over time as a user. What is Customer Lifetime Value (LTV) in SaaS?

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5 Interesting Learnings from Xero. As It Crosses $650m in ARR.

SaaStr

Aim for that at least in your SMB segment if you can, and if you can provide at least as much value as Xero. Customer Lifetime Value is 81 months, from SMB That’s impressive. That means an effective 81 month customer lifetime value from SMBs. This is a critical metric. and LTV is $2,398.

SMB 270
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How to Increase Customer Lifetime Value with Personalized Retention Marketing?

User Pilot

Implement proactive customer support paired with customized educational resources to provide personalized solutions to user issues. Help customers gain full value from your product. Regularly collect feedback and act on them, help them discover features contextually, and implement a customer loyalty program.

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What is Customer Satisfaction: Importance for Business Success + How to Improve

User Pilot

Customer support : Customers receive quick and helpful answers to queries and issues. A customer tweeting about their positive experience can attract others to try out your product. Train your customer support team Your customer support agents are your customer satisfaction ninjas.

Business 111
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The Key Differences Between Customer Support and Customer Success

Neil Patel

Customer support and customer success can be confusing for both beginners and experts alike. Both customer support and customer success teams are important for your brand’s ongoing growth and success, and the roles share similar skill sets. What customer support is and why it’s important.