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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

For PLG, you keep it healthy by providing users with realized value and the ability to play with your product throughout the lifecycle. Selling to Developers Let’s look at software developers as your target customers, as users and buyers. Most software developers are skeptical. Why should they care?

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The 8th DO for SaaS startups - Stay on top of your KPIs

The Angel VC

Development velocity: I don’t know if (or how strictly) you should use a software development methodology like Scrum, which allows you to nicely visualize your development velocity, in the very early days, when you’re maybe just two developers – I would be very interested in your thoughts on that question.

Scale 190
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SaaS KPI Dashboard: Components, Metrics, and Examples

User Pilot

Key metrics to include in your dashboards include retention rates, user stickiness, monthly active users, conversion rates, customer acquisition costs, customer lifetime value, and monthly recurring revenue. Customer acquisition costs are usually benchmarked against lifetime values. Decision-making.

Metrics 105
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PLG for Enterprise: Best Practices for Scalable Business Growth

User Pilot

The approach is characterized by user-centric product design that enables users to realize the product value with minimum friction. This translates into increased customer satisfaction leading to higher retention and customer lifetime value. To collect customer feedback and requests , Jira uses in-app surveys.

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Digital Analytics 101: What Is It and How to Collect Digital Data?

User Pilot

Retention rate , churn rate , customer lifetime value , or NPS scores are examples of digital analytics that product managers will find relevant. Software developers will be interested in digital analytics that focus on the technical performance of the website, like bug reports or uptime.

Data 98
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Content Distribution: Your Everything Guide, From Psychology to Strategy

Buffer Resources

In this case, focus on conversions and related KPIs, like: Cost per acquisition Customer lifetime value (CLV) Return on investment (ROI) Lead quality How you'll track these metrics depends on the platform where you share your content.

Strategy 129
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Product Team Structure – A Guide For SaaS Product Teams

User Pilot

A product team structure is how a business organizes the product team to best support software development. It brings together experts from different disciplines and functions who work together to design, develop, launch, and support a product. For example, Revenue and Customer Lifetime Value (CLV) depend on customer retention.

SaaS 98