SaaStr

JULY 30, 2024

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. PLG ensures your product is doing the work for you in terms of customer advocacy, acquisition, and retention. Lower customer acquisition costs.

Underperforming Technical Team 288

Underperforming Technical Team Enterprise Scale Payments 288

User Pilot

MARCH 27, 2023

We finish with an overview of product analytics tools that your team can benefit from. Product analytics are used not only by the product team but also by the customer success and the marketing team, as well as UX designers and devs. As a result, product teams are able to make quicker decisions.

Underperforming Technical Team 93

Underperforming Technical Team SaaS Churn User Experience 93

User Pilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Account Managers: They serve as the lead point of contact for all customer account management matters. What to do before building a team for your SaaS company You can’t just jump into hiring without some forethought, or you’ll make many mistakes.

Sales Hiring 89

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 89

SaaSOptics

MAY 19, 2022

Again, corresponding variables such as customer acquisition cost ( CAC ) and customer revenue all tie back to your acquisition strategy. Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy.

Acquisition 59

Acquisition Scale Strategy Software Review 59

User Pilot

JANUARY 30, 2023

The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In SaaS, as you develop your product and achieve product-market fit , you must consider the five user segments so you can improve product adoption and grow your business. What is the product adoption curve?

Technical Review 80

Technical Review Software Review Underperforming Technical Team Education 80

How To Buy Saas

SEPTEMBER 24, 2024

You can take informed decisions to plan for company expansions, product development, investments, and plan strategies. You can determine your company’s true value by benchmarking the valuation against industry standards. of New Customers Acquired) 2. Therefore, not every valuation service will be suitable for you.

SaaS 52

SaaS Business Compensation Customer Lifetime Value 52