Customer Success Marketplace as a Service Trends 
Intercom, Inc.
FEBRUARY 6, 2020
Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. Prospects were confused over how the marketplace worked and the sales team struggled to explain it.
SaaStr
MAY 4, 2022
These days, as the business lead for invoicing at Stripe, Xie has earned her own stripes in navigating the unique challenges of building and thriving in the SaaS marketplace. Market trends: why is it easier than ever to build an online business? You get a service, you get a service, you get a service—everything is a service now.”.
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Totango
FEBRUARY 21, 2020
As the digitization of the marketplace reaches near-saturation, organizations will compete for customers based on value derived—and this will be driven by customer success. Customer success and retention have therefore become critical to achieving maximum customer lifetime value.
SaaStr
MARCH 30, 2022
It’s never quite a stable place where you can just sit back, stay complacent, and imagine that what got you here will get you to the next rung of success.”. The signs that a change is needed can come externally, like a new trend or wave that impacts your product, business, or mission.
SaaStr
MARCH 17, 2020
Sendoso previewed the 2020 direct mail and gifting trends from their upcoming “State of Sending” report, scheduled for release on March 31. Blissfully unveiled their SaaS Trends 2020 report, hitting on a few highlights in the virtual presentation. The full report is available at blissfully.com/saas-trends/2020-annual-report/.
Intercom, Inc.
JUNE 23, 2022
The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. Customers are looking more and more to their peers before considering a purchase.
ChurnZero
JANUARY 13, 2022
As the demand for Customer Success surges within SaaS, so too does the need for effective leaders to spearhead this expanding function and steer its strategy and success. Over the course of the pandemic, Customer Success has cemented itself as a central business driver of growth and profit. Follow Adi on LinkedIn.
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