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Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie (Video)

SaaStr

But, as a business grows, teams may find that this success hinges on overcoming one final hurdle: building a financial stack. These days, as the business lead for invoicing at Stripe, Xie has earned her own stripes in navigating the unique challenges of building and thriving in the SaaS marketplace. What makes a SaaS business so hard?

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How to Create a Successful Customer Expansion Strategy? (+Best Practices)

User Pilot

While it may sound too good to be true, the reality is that you can achieve this by implementing an effective customer expansion strategy. In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns.

Strategy 105
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Usage-Based Revenue Models: Successes and Pitfalls from Checkr COO Lindsey Scrase on CRO Confidential

SaaStr

Checkr’s go-to-market strategy was already well-established when Lindsay joined in 2022. Naturally, their first customer was DoorDash and the quickly captured 95% of the gig economy market in their early days.

Revenue 293
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The New Standard for Subscription Renewals: Intelligent, Automated, and Scalable

Blulogix

By Kegham Khrigian The New Standard for Subscription Renewals: Intelligent, Automated, and Scalable For subscription businesses, renewals are the foundation of predictable revenue and long-term growth. Subscription models thrive on automation, accuracy, and data-driven decision-making and renewals should be no different.

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Top SaaStr Content for the Week: Podium EVP of Sales, Hubspot VP of Products, GP of Iconiq, WP Engine Founder, and More!

SaaStr

Why NRR is Probably The Wrong Core Metric for Your Customer Success Team. 10 Rules for Defining Churn with SVP of Customer Success & Retention at Solarwinds, Andrea Webb, and SVP of Commercial Strategy & Operations at ForgeRock, Tim Willey. 9 Things Your New Head of Product Should Do in Their First 30 Days.

Scale 284
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SaaS Billing Best Practices: 10+ Subscription Strategies for SaaS and Software Companies

FastSpring

In this piece, we offer seven case studies from SaaS companies — small tweaks they made to reduce churn and increase customer LTV. Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more. How Castos upsells subscription tiers.

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Big Companies Don’t Churn. They Quit You.

SaaStr

Folks churn out of their Verizon plan, their Netflix subscription, etc. In a low-end subscription model for a tool, not a solution (e.g., Churn is a good term for your SMB and freemium customers. And you’ll have so many of them, you won’t even keep track of them as individual customers anyway.

Churn 362