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Organic vs Paid Social Media: The Ideal Hybrid Strategy

Buffer Resources

Spoiler alert: it’s not organic vs paid social media – it’s organic and paid social media. Businesses often grapple with which to focus on, but that mindset ignores the value of both organic and paid social media to enhance the success of your overall marketing strategy significantly.

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Best Data Analysis Software

Neil Patel

Everyone has questions when it comes to choosing data analysis software. Why are there so many data analytics tools? You have to arrange your data, explain it, present it properly, and then derive a conclusion from it. Luckily, data analysis software can seriously simplify data analysis—provided you choose the right one.

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When is the Best Time to Post on TikTok in 2024?

Buffer Resources

There have been many studies analyzing other  social media apps , but because TikTok is a relatively new platform, the numbers are a little more limited.    In our  best time to post on Instagram  data analysis, the weekdays were similar and reasonably predictable, with engagement peaks outside working hours.

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11 Ways to Use Social Media to Amplify Your Research Reports

Buffer Resources

These days, B2B companies are taking a social-first approach to distributing their reports, irrespective of their audience. In this guide, we’ll explain why social media channels are perfect for B2B report distribution and break down examples of distribution done well. With social media, that’s not the case. 

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Quantitative Data Analysis: Everything You Need to Know

User Pilot

Does the thought of quantitative data analysis bring back the horrors of math classes? But conducting quantitative data analysis doesn’t have to be hard with the right tools. TL;DR Quantitative data analysis is the process of using statistical methods to define, summarize, and contextualize numerical data.

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Buffer vs. Sprout Social: Find the Best Social Media Management Tool for Your Profiles

Buffer Resources

Social media management tools are essential for businesses, entrepreneurs, and creators looking to grow their social media presence and reach more people. In this blog, we'll compare Buffer and Sprout Social to help you decide which tool is the best fit for your needs. What social media profiles can I connect?

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How to Conduct Qualitative Data Analysis? (+The Best Tool to Use)

User Pilot

Let’s face it: qualitative data analysis is vital to understanding why users act in a particular way and how they feel about your product in a way that quantitative product analytics can’t. This article will teach you how to analyze qualitative data to inform product development and improve the product experience.