The Daily Egg
SEPTEMBER 15, 2021
Content marketing is in a state of surplus: there is too much supply of branded content and diminishing returns of audience engagement. The post Want a Better Way to Engage Your Audience? Try Data-Driven Micro-Content appeared first on The Daily Egg.
User Pilot
OCTOBER 20, 2024
Onboarding gamification is the key to transforming a dull process into an engaging one. Where there are no actual rewards, it keeps the user engaged long enough to complete a task. The user engagement rate is low. These gamification features are also used to enhance overall employee engagement. Launching a new product.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SaaStr
FEBRUARY 7, 2025
to send 35B+ messages, there’s enough data to show what actually works. Before Customer.io, Jason built and scaled marketing teams at several B2B SaaS companies, with a focus on customer engagement and revenue operations. 5 Non-Obvious Learnings from Customer.io’s Platform Data 1. The Customer.io ” 2.
Clouded Judgement
AUGUST 25, 2023
Klaviyo Overview From the S1 - “Klaviyo enables businesses to drive revenue growth by making it easy to bring their first-party data together and use it to create and deliver highly personalized consumer experiences across digital channels. ” “Data Layer. ” “Data Layer.
Advertiser: ZoomInfo
But none of this is possible without the most important element of a successful ABM program: good data. Data is the fuel that powers your ABM engine. And yet only 43% of marketers are completely satisfied with the quality of their data. Without it, you can’t find and reach your target accounts.
SaaStr
APRIL 5, 2025
Here are the five channels that worked for Rupa: Search Engine Optimization (SEO) Social Proof and Trust Building Educational Partnerships and Rupa University Conferences and Event Sponsorships Outbound Sales and Data Quality Lets dive into each. Pro Tip: Outbound sales rely on data quality.
SaaStr
MARCH 27, 2025
Is Sales Engagement Back? And Zylo’s recent data confirms this. Okta’s data is a bit more optimistic. Gong has seen re-accelerating at $300m ARR as it has built out more of platform, even as it was hurt in 2022-2023 by vendor consolidation. Gong Crosses $300,000,000 in ARR. The trend isn’t behind us.
Advertiser: ZoomInfo
Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.
Advertiser: ZoomInfo
By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up?
Advertiser: ZoomInfo
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.
Advertiser: ZoomInfo
The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Create highly targeted segments to drive more contextual and personalized engagements. Satisfaction won’t cut it. But where do you start?
Advertiser: ZoomInfo
For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.
Advertiser: ZoomInfo
As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance. This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.
Advertiser: ZoomInfo
Get insights on: Building a solid data foundation Targeting, signals, and optimizing engagement channels Aligning your ABM program with the customer life cycle Establishing effective KPIs and reporting strategies
Speaker: Amy Bucher, Ph.D., Vice President of Behavior Change Design, Mad*Pow
How to determine the data needed to effectively personalize a product. Amy's book "Engaged: Designing for Behavior Change" is out and ready to change your perception of what a product should be. Best practices for personalization that fit timeline and budget while empowering users.
Expert insights. Personalized for you.
290 
Let's personalize your content