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The Most Successful SMB SaaS Acquisition Channel Ever Built

Tom Tunguz

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. One of the most interesting examples is Microsoft’s Office 365 SMB business. It’s the most successful SMB SaaS acquisition channel ever built. by Thomas Hansen.

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29 Latin American SaaS Superstars

SaaStock

Since its launch in 2015, it has attracted more than 4,500 retailers who use it as their central marketplace. Omie main goal is to bridge the efficiency gap in Brazilian SMB, helping customers to be more prosperous. Some of its top uses include financial services, e-commerce, marketing, education, and many more. . Superlógica.

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Software-led payments: What’s on the horizon for platforms in 2025? | Episode 46

Payrix

However, companies must look beyond basic payment integration to evolve into platforms offering comprehensive services. I think we’re on the cusp of kind of Gen 4 of this journey that I’ve been on as far as going beyond integrated, beyond embedded payments into a myriad of other services.

Payments 130
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“7 Tips and Tricks to having happy customers at Scale” New Relic EVP, Roger Scott (Video + Transcript)

SaaStr

We are the world’s most complete and comprehensive instrumentation platform on the marketplace today, that is cloud-based, that is SaaS-based. We started out in the commercial SMB mid-market space. Developers were really loyal to the product, and they were able to take the product with them whenever they went.

Scale 234
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The Ultimate Guide to Ecommerce Payment Solutions

Stax

Its the third-party service that serves as the link between the payment gateway, acquiring bank, and issuing bank or card network. That said, lets dive into the different types of eCommerce payment solutions: Hosted payment gateways Hosted payment gateways are provided by a payment service provider (PSP).

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The Best SaaS Articles of 2016 From Around the Web

Hitenism

SMB-focused companies often find growth by going upmarket. In 2017, companies will find success by getting back to basics and focusing on the “service” part of Software as a Service. In a self-service SaaS, you rely on customer success drip emails to generate your upgrade revenue. Sales has become a saturated channel.

Scale 152
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Start-Ups VS Enterprise: Which Sales Team Should You Work for? (Infographic)

Sales Hacker

The plus side of this is that it leads to a comradery at start-ups and SMB organizations that is often hard to replicate at the enterprise level. Salespeople are not as tightly managed in start-ups or SMBs, and most of us like that. They also have well-developed workflows for lead-processing and drafting and revising of contracts.

Scale 110