Tue.Nov 14, 2023

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5 Tips for Turning Your Social Media Following Into a Paid Membership Community

Buffer Resources

When I was building a social media audience for an e-commerce company I ran a few years ago, the go-to options for monetizing that audience never appealed to me. It felt like advertising or brand sponsorships would water down the content. Plus, I never liked the idea of monetizing an audience for the sake of doing so—I wanted to create something so meaningful that people wanted to support my work by paying for it.

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Dear SaaStr: What’s The #1 Way to Motivate a Sales Team to Sell More?

SaaStr

Dear SaaStr: What’s The #1 Way to Motivate a Sales Team to Sell More? The best motivation for salespeople is seeing other salespeople at the same company making a ton of money. This: Proves (x) it can be done — even when sales feels hard, and Challenges everyone in the right way, and Takes the wind out of excuses. “The competition is killing us”, “too many feature gaps”, “it’s the product, not us”, “the leads are terrible”, etc. complaints you see from mediocre-performing sales teams fade

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The Beginner’s Guide to SIP: Session Initiation Protocol

The Daily Egg

Have you ever wondered how your business calls seamlessly travel over the internet, allowing you to chat with clients, partners, and colleagues. The post The Beginner’s Guide to SIP: Session Initiation Protocol appeared first on The Daily Egg.

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Four Sales Compensation Tactics for Consumption-Based GTM with MongoDB’s SVP of Sales

SaaStr

Moving from a traditional SaaS to a pure consumption model was a challenging but fun transition for MongoDB. At a recent Workshop Wednesday, held every Wednesday at 10 a.m, Meghan Gill, SVP of Sales Ops and Sales Dev at MongoDB, shares different consumption-based compensation models that drive the right behaviors. A Story About A Cobra Before talking about what consumption means today, Meghan shared a fable.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Seeing a SIP 403 “Forbidden” Error? Here’s What To Do

The Daily Egg

Sooner or later, most VoIP users will run into a SIP 403 “Forbidden” error. This basically means that the server understands your. The post Seeing a SIP 403 “Forbidden” Error? Here’s What To Do appeared first on The Daily Egg.

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The Next WebMD: An LLM as Your Front Door to Healthcare

Andreessen Horowitz

The internet and friends You’ve most likely had an experience like this: One day, you wake up with a hint of a headache and a sniffle. You sneeze. What do you do next? You Google it. You eventually land on WebMD. Was that sneeze a common cold or a bout of seasonal allergies? Or are you in fact dying from a rare form of nasal cancer? You determine you should see an allergist.

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GTM 68: Klaviyo’s Blueprint for Sales Success of $25M to $450M+ Growth with Sean Marshall

Sales Hacker

During Sean ‘s most recent operating role he spent 4.5 years as SVP, Global Sales at Klaviyo. He helped scale the sales organization from 15 to 300 people, while growing annual recurring revenue from $25m to over $450m. Prior to Klaviyo, Sean served in enterprise sales roles at Localytics, Yammer (acquired by Microsoft for $1.2B) and SuccessFactors (IPO & acquisition by SAP for $3.4B).

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Reporting vs Analytics: Main Differences And Why You Need Both

User Pilot

Reporting vs. analytics – which should you choose for your business? Do you need both or just one? While a growing number of businesses are increasingly adopting reporting and analytics , the difference between both terms can be confusing. In this article, we will discuss the key differences between reporting and analytics, why you need both, and powerful tools that can serve your analytics and reporting needs.

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Clinical Copilots: Augmenting Human Care with Suchi Saria

Andreessen Horowitz

AI trailblazer Suchi Saria, PhD, in conversation with Vijay Pande, sheds light on the winding path that led her to launch Bayesian Health, a bold effort to infuse intelligence into clinical workflows. With infectious optimism, Suchi describes her vision to create “clinical copilots” that augment human capabilities and unburden care teams.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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Omnichannel Analytics Guide for SaaS Companies

User Pilot

Omnichannel analytics enable teams to get a 360 view of user behavior at different touchpoints of the customer journey. How? That’s what this article explores. In particular, it covers: What omnichannel analytics are Why it’s important to track How to implement your omnichannel analytics strategy Omnichannel analytics tools Let’s get right into it!

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Strengthen customer connections through communities more easily with Higher Logic Vanilla and Totango

Totango

As businesses expand and customer success becomes increasingly important, companies must find ways to scale their customer relationships and strengthen connections. Higher Logic and Totango teamed up to empower businesses to do just that, combining one-to-one customer relationships with one-to-many community relationships. Get started today with the Drive Community Engagement SuccessBLOC The collaborative effort between Totango and Higher Logic has given rise to the Drive Community Engagement Su

Scale 101
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12 Effective Ways to Increase Customer Lifetime Value for SaaS

User Pilot

In SaaS, the need to increase LTV is a never-ending hustle, even after achieving profitability. So what can you actively do to give customer lifetime value a boost? In this guide, we’ll explore twelve tactics to pump this metric up—from personalizing experiences to offering proactive assistance—and see how they can help you nurture customer retention and growth.

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My First 16: Competing in a Crowd of Incumbents with Mercury’s Immad Akhund

Andreessen Horowitz

ABOUT MY FIRST 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. Subscribe to the a16z channel on YouTube and follow this show on our podcast feed so you don't miss an episode. In this episode, a16z partner Seema Amble talks with co-founder and CEO of Mercury Immad Akhund about the idea of a minimum delightful product in fintech, doing the spr

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Navigating the Sales Journey: Free Sales Funnel Templates

Teamgate

Dive into the world of sales with our guide to free sales funnel templates, a resource designed to structure your customer’s journey from awareness to loyalty. Discover the essential components of a successful sales process, the benefits of employing a funnel template, and practical tips for optimizing your sales strategy.

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The CRM Evolution: Top Trends to Watch in 2024

Nimble - Sales

CRM systems have become increasingly important. They have evolved from basic contact management tools to advanced platforms. These platforms now coordinate customer interactions across various digital channels. In 2024, businesses need to stay updated on emerging CRM trends. These trends can change how they approach customer relations and business strategies.

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Strengthen customer connections through communities more easily with Higher Logic Vanilla and Totango

Totango

As businesses expand and customer success becomes increasingly important, companies must find ways to scale their customer relationships and strengthen connections. Higher Logic and Totango teamed up to empower businesses to do just that, combining one-to-one customer relationships with one-to-many community relationships. Get started today with the Drive Community Engagement SuccessBLOC The collaborative effort between Totango and Higher Logic has given rise to the Drive Community Engagement Su

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Building a Resilient Tech Team: A Blueprint for Success

TurnKey Labs

Ever wondered why certain tech teams seem impervious to disruption, thriving in the face of challenges, while others crumble like a house of cards? The answer lies in the power of resilience. Resilient tech teams aren’t just survivors; they’re innovators, problem solvers, and the backbone of successful projects.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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The CCPA Compliance Checklist: Ensuring Data Protection and Privacy

Scytale

As a business leader, ensuring your company’s compliance with privacy laws like the California Consumer Privacy Act (CCPA) is critical. The CCPA sets strict standards for data compliance , collection, storage, and sharing, to protect consumers’ personal information. Following the comprehensive CCPA compliance checklist helps you meet all requirements and avoid potential compliance trouble to your business.

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Building a Resilient Tech Team: A Blueprint for Success

TurnKey Labs

Ever wondered why certain tech teams seem impervious to disruption, thriving in the face of challenges, while others crumble like a house of cards? The answer lies in the power of resilience. Resilient tech teams aren’t just survivors; they’re innovators, problem solvers, and the backbone of successful projects.

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How To Build a Successful Team with Eddie Christian

30 Day Leadership

Ever wondered about the core elements of effective leadership? In this episode, Nils Vinje hosts Eddie Christian, founder, and CEO of Athfluency Consulting Group. Eddie shares his leadership style, emphasizing trust, transparency, and a clear vision that binds a successful team. Explore the dynamics of internal and external customer relationships and the crucial role of alignment for enhanced customer experiences.

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Charting the Best Membership Pricing Models for Your Business

Subscription Flow

Let us dig straight into the important question that this blog is concerns with: how is the cost of your subscription determined? You could base your price structure on what your rivals have to offer. Maybe you’re calculating your expenses and factoring in a small margin. You might be depending on your gut feeling. Though they all these ways do not fully utilize the money generation options of a business, these strategies can still be fairly effective.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Welcome Data Privacy Law, CCPA, to Scytale!

Scytale

Eager to make maintaining CCPA compliance more streamlined? Or perhaps it’s your first time round and you’re looking for a solution that simplifies and fast tracks the process? Well, we’ve got good news for you! You can ease the CCPA process with Scytale’s automation platform , as CCPA has officially joined the group of security standards and regulations that our compliance technology supports !

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Best Secure Software Development Framework Practices

Audacix

Table Of Contents As per the Data Breach Investigation Report 2023 , an alarming 74% of data breaches happened due to human elements such as human engineering error, misuse, or attack. As cyber threats continue to evolve and grow, you must adopt a proactive approach to safeguard your applications and data. Simply testing applications for their functionality and responsiveness in unusual situations is not sufficient.

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The Art of Sales and Customer Success Harmony

SmartKarrot

In the intricate tapestry of business success, the seamless collaboration between Sales and Customer Success emerges as a key determinant of long-term customer satisfaction and retention. As someone deeply entrenched in the world of customer success, I, Shruthi Sharma, believe that the synergy between these two functions is not just beneficial; it is indispensable.

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Top 11 Security Testing Tools to Use In Your CICD Pipelines

Audacix

Table Of Contents Security testing tools are crucial in software development lifecycles because they empower you and your software teams to shift left and help your developers proactively detect and mitigate security weaknesses which can be a security threat if left unattended. So, while the laws for cyber security and data protection are becoming more stringent around the globe, it is advised by NIST to integrate the right security testing tools in your SDLC and CI/CD process for continuous mon

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Best Secure Software Development Framework Practices

Audacix

Table Of Contents As per the Data Breach Investigation Report 2023 , an alarming 74% of data breaches happened due to human elements such as human engineering error, misuse, or attack. As cyber threats continue to evolve and grow, you must adopt a proactive approach to safeguard your applications and data. Simply testing applications for their functionality and responsiveness in unusual situations is not sufficient.