Focus Your Marketing Efforts on What Your VPM is Good At
SaaStr
MAY 13, 2024
I’ve re-learned something about marketing every year working on the SaaStr Annual for 10+ years. And that thing I’ve learned is that you can take two brutally competitive products, that are very similar, give each a booth at SaaStr Annual, Europa or at one of our digital events… or each can try a podcast ad or do a newsletter ad … and one can walk away with more leads than you can follow up on.
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