The Moz Blog

JANUARY 31, 2025

Join Purna in this weeks episode of Whiteboard Friday as she reveals how to create high-impact content using backward design, a strategic approach that prioritizes measurement to achieve better marketing results.

Marketing 106

Marketing 106

ChurnZero

JANUARY 31, 2025

It was a busy, productive end to 2024 for the ChurnZero team! Read on for highlights around our reimagined Command Center, new Success Plans, and exciting enhancements to Meetings. 1: New ChurnZero feature: Success Plans Details: Success Plans are the new blueprint for customers and CS teams alike. Set and track clear, measurable goals. Support customers while preparing for contract renewals.

AI 52

AI Engagement Communication Management 52

SaaStr

JANUARY 31, 2025

The pace of change is accelerating even faster in AI for B2B: DeepSeek and Super Cheap AI for SaaS AI and The End of the Uncanny Valley VC is Back, But its All About Growth and AI Where is AI Budget Coming From, Exactly? The AI Agents Are Here. But How Many Agents Can We Pay For? Hype vs. Reality in the Enterprise SaaStrs AI Day 2025 brought together the top minds in the SaaS, AI and Cloud to dive deep into the intersection of AI and B2B.

Outsourcing Services 302

Outsourcing Services AI B2B SaaS 302

USIO

JANUARY 31, 2025

An efficient, flexible, and scalable payment ecosystem can drive growth, reduce costs, and improve customer satisfaction. API solutions (Application Programming Interfaces) are at the heart of this transformation, enabling businesses to create customized payment workflows that meet the unique demands of their operations. APIs act as bridges between different software systems… Source The post Transforming Your Business Payments Ecosystem with API Solutions appeared first on USIO.

Payment Solutions 130

Payment Solutions Payment Services Business Software 130

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

AI

SaaStr

JANUARY 31, 2025

If you want to potentially get acquired start now. Because it often really, quietly takes years. What do I mean? Well for sure, acquisitions themselves technically often happen very quickly. The acquiring CEO reaches out, they meet up and shake hands over the weekend, a term sheet is signed on Monday. It does happen that way all the time. From handshake to term sheet.

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Acquisition Startup Pricing Strategy 248

Inturact

JANUARY 31, 2025

Take the typical Series A company with a few impressive logos. On the surface, everything looks promising: good logos, growing deal sizes, and a clear sales-led appetite for the product. But dig a little deeper, and you'll often find these wins required herculean efforts from your scrappy sales team. The CEO worked their network, personally shepherded deals through procurement, or leveraged their industry reputation to open doors.

Sales 59

Sales 59

Unbounce

JANUARY 31, 2025

/ Marketing agencies How to grow your agency and get more conversions for clients, without burning billable hours By Andrew Dod. Updated on January 31, 2025. 7 min read Marketing agencies are up against a daunting reality: Keep up with client conversion goals or lose to the competition. The digital marketing ecosystem is becoming more and more complex, demanding pivoting strategies, personalized campaigns, and new channelsall expected to be delivered at a similar (if not faster) speed and at the

Scale 52

Scale AI Scaling Innovation 52

Clouded Judgement

JANUARY 31, 2025

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now The Winner of Cheap AI - The Application Layer There’s been a lot of talk recently about how 2025 is “the year AI applications take off.” I agree with this sentiment - and wanted to talk about one reason why.

AI 274

AI Cloud Artificial Intelligence Business Model 274