Dear SaaStr: Does It Make Sense to Have Post-Sales Functions Report into Sales?
SaaStr
AUGUST 17, 2024
Dear SaaStr: Does It Make Sense to Have Post-Sales Functions Report into Sales? In theory — maybe. In theory, why not let sales “keep” the customer longer? They already know the customer, after all. But in practice — this doesn’t work that well. Even if having a CRO own post-sales and CS is becoming much more common these days. A “true” VP of Sales often wants nothing more to do with a customer after a deal closes.
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