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Finally, your SaaS mobile app is live! But is your mobile user acquisition strategy strong enough? If you expect users to come naturally just because your product is good, youre already at a disadvantage. I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. Not only are there over 2 million apps in the Google Play Store , but also about 13% of business apps succeed (even less for consumer apps).
I guess we cant really say subtweets anymore because Twitter is now X and tweets are now blandly called posts. But we all know in our bones what a subtweet is. Its a unique description for the subtle shade thrown someones way on a text-based social media platform. Someone you know (or hate?
A great user onboarding experience shouldnt stop at your web app. Your mobile users need just as much support and probably have even less patience to figure things out on their own. With Userpilots mobile onboarding , you can create native-feeling in-app experiences that are quick to launch and dont need developer handoffs. In this guide, well explore how it works, what sets it apart, and why it could be the right fit for your onboarding strategy.
Co-founders Dharmesh Shah (CTO) and Brian Halligan (Chairperson) shared at SaaStr Annual the unfiltered truth on building an SMB powerhouse, pivoting to product-led growth, and why the “M” segment is SaaS gold. At SaaStr, we’re obsessed with knowing how the best SaaS companies scale from zero to IPO and beyond. At SaaStr Annual, HubSpot founders Dharmesh Shah and Brian Halligan shared some incredible insights on their journey from scrappy startup to a $2B+ run rate behemoth.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
We’re excited to announce our Head of AI, Bryan Bischof , and our first entrepreneur in residence, Philip Zelitchenko. A practicing professor of data science at Rutgers and a Math PhD, Bryan has spent the past two decades building AI and data science practices across thought-leading startups, including Hex, Weights & Biases, Stitch Fix, Blue Bottle Coffee and many others.
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Top Posts: #1. You Are Probably Doing Email All Wrong #2. Could Block Be the Death of the AI SDR? #3. Redpoint: 31% of All VC Money Last Year Went Into Just 20 Deals #4. Dear SaaStr: What Quotas Should My VP of Customer Success and VP of Product Have? #5. 34% of All Startup Acquisitions Are By Other Start-Ups. A New Record. Top Pods: #1. SaaStr CRO Confidential: Principles that Drove Wizs $0 to The First $100M ARR | Wiz CRO Colin Jones #2.
Creating a solid app is only half the battle won. Without measuring and aggressively improving the right mobile app metrics, youll struggle to stay afloat. The competition is stiff. Most apps experience 89.3%-98.7% churn within 30 days, and in-app purchase conversion rates are often below 5% for the small number of users who remain. How do you even survive considering these numbers?
Dear SaaStr: What’s The Toughest Skill to Learn to Scale in B2B? You need to learn to become a parallel recruiter. To constantly, painfully, boring-ly be recruiting the next level of management and managers all the time. Doing 30+ interviews a month minimum. In SaaS, you need more VPs earlier. By $2m in ARR, you need a VP of Sales, Marketing, Customer Success, Product and Engineering (if you can afford them all).
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
If youre managing a mobile product , I probably dont have to tell you that it is a must to learn how to send push notifications at the right time, with the right message, and to the right users. So from my experience as a product manager, Ill not only walk you through the entire process of sending mobile push notifications but also the most important practices and use cases to avoid spamming your app users.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Did you know? According to a 2024 analysis , on average, over 95% of users who download a new mobile Android app abandon it within the first 30 days. This stark statistic underscores a simple truth: a solid mobile app engagement strategy is essential for your app’s success. Put simply, app downloads are great but insufficient. In today’s congested app marketplace, the battle is won through sustained engagement.
The Pendo Mobile feature is good at what it intends to do: improve the mobile app experience. But is it really worth it for product management? While Pendo is known for its top-notch product analytics and in-app guidance features, the mobile offering often receives mixed feedback, especially regarding pricing, implementation complexity, and feature limitations.
You launched a new app, and youre excited to see how its performing. Things seem great initially, but soon enough, you see your analytics dashboard showing a constant decline. Many product teams know this feeling: mobile user retention is dropping, even after big updates and splashy feature releases. Ive seen various online forum discussions where people often share short-term fixes like heavy marketing or minor feature tweaks, hoping to retain more users.
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