Sat.Jul 27, 2024

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Dear SaaStr: Is It Really Fair CEOs Make So, So Much More Than Everyone Else in an IPO or Acquisition?

SaaStr

Dear SaaStr: Is It Really Fair CEOs Make So, So Much More Than Everyone Else in an IPO or Acquisition? Honestly, I struggled with this for a while myself the first few acquisitions I witnessed from the sidelines. Why do founders (sometimes) own so much? Why does an Outside CEO get 6 or 7% or more, just for showing up to work, once the company has already established itself?

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Data-Driven Customer Segmentation Strategies for Improving Engagement

User Pilot

Wondering how data-driven customer segmentation can help your SaaS product grow? That’s one question that we tackle in the article. You will also see different examples of user segments and learn how to implement your segmentation strategies with Userpilot to improve customer engagement. Ready to get started? TL;DR Data-driven customer segmentation involves dividing your customer base into sub-groups sharing certain characteristics, like age or survey responses.

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Best SaaS Solutions for Document Management

SaaS Metrics

Discover the top SaaS solutions for document management and find out which tool fits your needs best. The post Best SaaS Solutions for Document Management first appeared on SaaS Metrics.

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Product-Led SEO: What It Is and How It Works (+Examples)

User Pilot

If your current SEO strategy is struggling to drive traffic and sales, it’s time to try a more customer-centric approach with product-led SEO. While traditional search engine optimization methods focus only on keyword research and search volume, product-led SEO is different. It centers your content creation strategy on actual product-related customer needs and problems, keeping the user as the primary audience.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Best SaaS Solutions for Cybersecurity

SaaS Metrics

Best SaaS Solutions for Cybersecurity: Discover top tools like Rezonate and Astra Security to elevate your defense game—find out which suits you best! The post Best SaaS Solutions for Cybersecurity first appeared on SaaS Metrics.