Blulogix
FEBRUARY 26, 2025
By BluLogix Team The Role of Invoice Forecasting in Financial Planning Introduction Predicting revenue accurately is a game-changer for businesses of all sizes. Invoice forecasting is not just a financial functionits a strategic tool that helps companies optimize cash flow, improve budgeting, and reduce financial risk. Traditional revenue forecasting methods rely on estimates and past trends.
Tom Tunguz
FEBRUARY 26, 2025
Most startups play defense when discussing pricing with customers. They dance between asking for too little, leaving money on the table, and asking for too much, only to lose the customer’s interest. The very best companies lead their customers in that dance. They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message.
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SaaStr
FEBRUARY 26, 2025
Dear SaaStr: Should SaaS Startups Really Have CROs or COOs? Is That Too Many Management Layers? A few years ago, I would have said No. Theres no way a SaaS startup needs a CRO or COO or other C-level Officers Without a Clear, Single Functional Area to Own Until $40m-50m+ in ARR. But like many things my views have evolved "The Rise of CRO: The Challenges of Unchecked Growth" @davegerhardt + @jasonlk pic.twitter.com/VL3S6MAFOw — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) Jun
The Daily Egg
FEBRUARY 26, 2025
What makes a website beautiful? No, wait. A better question. Why does it matter if it is? Like dating, too many people are caught up. The post Ugly Websites That Are Actually Superbly Designed to Make $ appeared first on The Daily Egg.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SaaStr
FEBRUARY 26, 2025
So Salesforce has now grown into the active granddad of SaaS. Not moving, er growing, as fast as it once did. But it’s matured into a true force of nature: $40B ARR Growing 9% 33% Non-GAAP Operating Margins (19% GAAP) Generating $13B of free cash flow a year!! Perhaps most importantly, Salesforce has leaned deeply into AI … and while the usage is impressive, so far it hasn’t materially changed growth.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
FEBRUARY 26, 2025
This is probably too conservative, and may sound awfully abstract to founders at earlier stages but if I was a founder at a hot start-up growing quickly today, I wouldnt raise at > a $300m valuation until I was 100% sure I was on the IPO track for real. Thats $500m ARR growing 50%. Thats what all the last 5 SaaS IPOs, all the SaaS IPOs since 2021 in fact, were doing at IPO: Rubrik, Klaviyo, ServiceTitan, OneStream and Sailpoint.
The Daily Egg
FEBRUARY 26, 2025
Theres one thing that can make me feel better about visiting a website Ive never been to before and thats the little padlock icon next. The post How to Choose The Right Trust Badges & Where to Put Them appeared first on The Daily Egg.
SaaStr
FEBRUARY 26, 2025
The 5 Key Things You Need to Know About Modern Go-To-Market Adam Gross, former CEO of Vimeo and Heroku and and veteran of Salesforce and Dropbox joined SaaStr Annual for a deep dive on the evolution of SaaS go-to-market strategies. What he shared was pure gold for any SaaS founder trying to navigate the complex world of GTM motions. 1. Why PLG Matters More Than Ever First, let’s talk numbers.
The Daily Egg
FEBRUARY 26, 2025
The 404 page is one of those pages visitors of your site need but probably wont realize they need it until its not there. This. The post 7 Best 404 Page Examples and Every Best Practice They Use appeared first on The Daily Egg.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Dubb
FEBRUARY 26, 2025
[link] Why Video is a Game-Changer for Sales Professionals If youre in sales, youre always looking for ways to make your outreach more effective. The reality is, video is one of the most powerful tools you can use. It allows you to create genuine, human connections that drive engagement and, ultimately, revenue. But not The post Top 5 Ways to Make the Best Sales Video appeared first on Dubb Blog.
The Moz Blog
FEBRUARY 26, 2025
As marketers, creating content is a critical component of our job. But sometimes it can be challenging to come up with new ideas or ways to iterate on old ones. To help, lets dig into different ways to use the Moz tools to supplement content strategies.
Dubb
FEBRUARY 26, 2025
[link] Why Make a Video in Business Matters Today Video content isnt just popularits essential. Whether youre in sales, marketing, or customer support, video helps build stronger connections, convey messages more effectively, and increase engagement. When you want to make a video that drives action, the process of producing high-quality content can feel overwhelming.
Nimble - Sales
FEBRUARY 26, 2025
In the age of digital marketing, personalization is no longer a luxury; its a necessity. Small businesses, in particular, can leverage email marketing personalization within their Customer Relationship Management (CRM) system to build stronger relationships, increase engagement, and drive sales. The post Best Practices of Email Marketing Personalization in CRM for Small Business appeared first on Nimble Blog.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Dubb
FEBRUARY 26, 2025
[link] Hey sales and marketing professionals, are you looking to create the best sales videos that will engage your audience and increase sales? In this blog, youll learn everything you need to craft an effective sales pitch using video content that helps you close more sales and build trust with your prospects The post Top 5 Ways to Make the Best Sales Video in 2025 appeared first on Dubb Blog.
Buffer Resources
FEBRUARY 26, 2025
If your Instagram profile looks a little different, you’re not alone. Instagram is rolling out a new 4:5 aspect ratio for post previews, replacing the classic 1:1 square grid. This means posts now appear taller, bringing the profile grid in line with the vertical-first format already used for feed posts and Reels. 0:00 / 0:11 1× This update is part of Instagram’s evolution toward a more immersive, mobile-friendly experience.
Dubb
FEBRUARY 26, 2025
[link] Hey sales and marketing professionals, are you looking to make the biggest and most effective impact in your sales outreach that results in increased revenue? In this blog, you're going to learn about the top 5 ways to make the best sales videos. Why Sales Videos Are So Effective Video is the The post Make the Best Sales Video: Top 5 Ways appeared first on Dubb Blog.
GetUplift
FEBRUARY 26, 2025
Let’s start with something we all know but dont talk about enough: Most of your organic search traffic doesnt convert. (And no, that’s not an invitation to sigh and accept defeat.) For too many of us, SEO and conversions exist in separate universes. SEOs celebrate traffic uplifts in one meeting and CROs and Growth teams discuss low conversion rates in another, rarely sitting in the same room together and connecting these two critical dots.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
User Pilot
FEBRUARY 26, 2025
Data is great, but it doesnt tell you everything you need to know. As a product manager, you need to go beyond numbers and dig into how users are actually moving around in your product. Thats why session replays are an irreplaceable part of my toolkit. Over the years, Ive used session replays to catch friction points, troubleshoot bugs, refine onboarding flows, and much more.
SaaS Metrics
FEBRUARY 26, 2025
In the online casino gaming world, innovative mechanics are introduced to improve engagement and retention. Respin slots are one of the latest mechanics to emerge in casino gaming. This mechanic gives players a second chance to boost their incomes on certain spins. While a spins result is final in standard slot games, Read more The post Second Chances: The Strategy of Respin Slots first appeared on SaaS Metrics.
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