SaaStr
FEBRUARY 20, 2024
So lately I’ve listened to a few calls from churned customers from portfolio companies. It’s been a while since I listened to or talked to struggling customers. On the one hand, arguably, their feedback is not fully representative of your customer base if you’re growing. If you’re growing, generally, you’re focused on a market or market segment that’s also growing.
Tom Tunguz
FEBRUARY 20, 2024
Palo Alto Networks, the largest security software company in the world, worth roughly $82b, announced earnings this week. There are three interesting themes : AI is a big business for them already. Internally, the efficiency gains are impressive. They’ve embarked on a platform strategy 5 years ago & there are some positives but also some significant challenges.
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SaaStr
FEBRUARY 20, 2024
Gusto is a high-velocity, high-scale acquisition and expansion engine, and one we can all learn from. In a recent Workshop Wednesday, Tolithia Kornweibel, CRO, and Jamie Edwards, Head of Go-to-Market Operations and Tools, share how Gusto maximizes revenue so that you can do the same. Together they share the high-velocity techniques they use to maximize sales, including: Sell to SMBs Use round-robin to assign accounts, but you’re not sure if it’s optimal Are stuck in a world of geographic territ
FastSpring
FEBRUARY 20, 2024
About this series: fs Builds features developer-built projects showing step-by-step examples, code snippets, and advice on how to approach building with FastSpring. The goal of this series is to not only help you build with FastSpring, but also to inspire you with new and unique ways to leverage FastSpring’s systems to best serve your company. As always, our support and sales engineering specialists are available to help if you need assistance along the way.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
The Moz Blog
FEBRUARY 20, 2024
Move the needle faster, get quicker SEO buy-in, and show strategic improvements with Dhanya’s technical SEO audit tips and templates.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Inturact
FEBRUARY 20, 2024
You're already familiar with Appcues — a tool that promises to streamline and enrich the user experience. However, selecting this tool is merely the first step in a larger, more crucial strategy. This blog is dedicated to unraveling the layers of effective Appcues implementation, ensuring that your investment translates into tangible results for your product.
Buffer Resources
FEBRUARY 20, 2024
Most marketing advice you hear today revolves around online media: how to make short, quippy social media posts or write great emails and blog posts that attract clients, for example. Undoubtedly, these forms of marketing are valuable and have their place. But something also gets lost when you solely focus on those channels. In fact, I’ve found the most success in growing my PR and coaching business by focusing on marketing approaches that rely on verbal communication, direct contact with
Subscription Flow
FEBRUARY 20, 2024
If you are on the lookout for automated billing software for small businesses, this is the blog for you to read. In today’s world, having automated billing software is of immense importance because most SaaS companies are growing at an impossibly fast rate due to the various technological booms that are taking place around the world. This makes having such software a key way for you to continue to harness your growth with an eye on the future.
User Pilot
FEBRUARY 20, 2024
What is a data product roadmap? How do you build one? What roadmap metrics should you be tracking? Are these questions getting the best of you? This article provides detailed answers. We also share software products you can use to create a foolproof product roadmap and drive product-led growth. TL;DR A data product roadmap is a product development strategy where the product manager and their team use insights from various data sources to inform decisions.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Andreessen Horowitz
FEBRUARY 20, 2024
Scribe Therapeutics cofounder and CEO Ben Oakes joins a16z Bio + Health founding general partner Vijay Pande. In this episode, Ben traces his journey from PhD student to pioneering CEO in genome editing. Ben discusses his early exposure to CRISPR technologies, his hands-on experience of transforming these bacterial immune systems into “genome editing scalpels,” and the founding of Scribe.
User Pilot
FEBRUARY 20, 2024
Targeted email marketing is the secret ingredient that every SaaS needs in order to make email an effective channel But how can you implement it in a way that improves product engagement and drives business growth? In this article, we’ll explore the benefits of targeted email marketing in SaaS, how to segment your audience for more impactful campaigns and go through practical steps to set up and optimize your targeted email marketing efforts.
Groove HQ
FEBRUARY 20, 2024
“Why are you selling $1 for 90 cents ?” “Well, profits are not great but the revenue is booming!” To some, it may seem like a joke, but for many businesses, this is a reality that they ignore. Today we will dig deep into what is CAC and how to keep it lower than your […] The post Customer Acquisition Cost: Less CAC More LTV appeared first on Groove Blog.
Blulogix
FEBRUARY 20, 2024
What is the Technological Backbone? Enabling Agile Monetization Through Advanced Platforms By BluLogix Team Integrating Cutting-Edge Technology for Strategic Monetization Success In the rapidly evolving digital economy, the integration of technology in monetization platforms is not just an enhancement; it’s a fundamental necessity. Agile monetization, with its emphasis on flexibility, responsiveness, and customer-centricity, relies heavily on technological innovation to remain effective an
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
CloseSaaS
FEBRUARY 20, 2024
MEDDPICC can be the key to qualifying and winning complex deals in B2B sales. Learn what the MEDDPICC sales methodology is and how to use it effectively.
Sales Hacker
FEBRUARY 20, 2024
Helping founders with GTM Strategies and teaching sales reps how to earn the right to ask questions, which questions to ask, and when is the primary driver for Richard Harris. He brings 20+ years of experience, having done all the roles – SDR, AE, Manager, Director, VP of Sales, and Director of Sales Ops – to the table. His client list includes Zoom, Salesforce, Gainsight and 80+ SaaS start-ups.
Scytale
FEBRUARY 20, 2024
Picture this: June 2020, the year our lives moved online. Quebec’s provincial government introduces Bill 64, a response to the privacy regulations evolving worldwide to address data protection in the digital age. Fast forward to September 2021, and voila – Bill 64 transforms into Quebec Law 25, the Canadian law that modernizes how businesses handle personal information.
Stax
FEBRUARY 20, 2024
Stax Payments , a leading payment technology provider, has appointed Mark Sundt as Chief Technology Officer. As CTO, Sundt will accelerate the delivery of new products, features, and functionality that unlock and drive increased value for Stax customers and partners. Sundt brings more than 30 years of expertise as a technology leader to his new role, with a deep background in payments and transforming businesses with groundbreaking technology solutions.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Scytale
FEBRUARY 20, 2024
Does your company come into contact with the personal data of Quebec residents? You probably know by now that Quebec’s Law 25 is calling your name! The good news? You can now streamline all the processes needed to get compliant with Law 25 right here at Scytale. By streamlining your compliance processes with Scytale, it means organizations can automate and centrally manage all their Law 25 workflows in one compliance hub!
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