Tue.Nov 26, 2024

article thumbnail

Who is Eric Yuan | CEO of Zoom

SaaStr

Who is Eric Yuan | CEO of Zoom Eric Yuan joined WebEx as one of the first several software engineers. At WebEx, he quickly proved his technical abilities and rose through the ranks. He was instrumental in developing the WebEx videoconferencing technology and eventually became Vice President of Engineering. In 2007, Cisco acquired WebEx for $3.2 billion, and Yuan continued with the company as their Corporate Vice President of Engineering.

article thumbnail

New on Crazy Egg: Track Multiple Conversion Goals for A/B Testing

The Daily Egg

We’ve made critical improvements to A/B Test reporting in Crazy Egg, making it far easier to compare your results for different Conversion. The post New on Crazy Egg: Track Multiple Conversion Goals for A/B Testing appeared first on The Daily Egg.

246
246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to create more effective job descriptions for customer success and professional services roles

ChurnZero

This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customer success hiring for SaaS and tech companies nationwide. Hiring the right talent for your company’s customer success team determines its success. A clear, detailed, and well-written customer success job description is essential to attract the right candidate while providing important information about th

article thumbnail

Figma Review: The Good and Bad

The Daily Egg

Figma is a solid design tool that makes collaboration easy throughout every phase of the product development lifecycle, from design and prototyping. The post Figma Review: The Good and Bad appeared first on The Daily Egg.

article thumbnail

Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

article thumbnail

The Best Damn Food & Drink Gift Guide 2024

Sparktoro

Everyone’s favorite food and drink gift guide is back with all-new picks! Same same, but different. It’s the 5th anniversary of this gift guide.

64

More Trending

article thumbnail

How To Conduct a Voice of the Customer Analysis

Groove HQ

Running a small business is tough. You’re juggling a million things, from marketing, sales and product development to customer service. I bet sometimes it feels like there aren’t enough hours in the day. But amidst all the chaos, there’s one crucial element that often gets overlooked: Truly understanding your customers. That’s where Voice of the […] The post How To Conduct a Voice of the Customer Analysis appeared first on Groove Blog.

article thumbnail

Scaling SaaS: When to Hire a Specialized Marketing Agency

Kalungi

Struggling to scale your SaaS startup? Discover when to hire a B2B SaaS marketing agency, how to choose the right one, and build a successful partnership to drive demand & growth.

Scaling 45
article thumbnail

There May Be No One Left to Care About Inclusion But You

SaaStr

So at the end of SaaStr Annual this year, I shared a bunch of statistics and metrics. Including one where, for the first time ever, we came up short: We missed our goal for the first time (since we set one) on Inclusion at Annual. We only had about 680 qualified attendees on our no-cost Equality and Inclusion program. We’d always hit our goal of 1,000 since we rolled out the program in 2018.

Metrics 261
article thumbnail

GTM 123: Customer Experience Fuels Business Growth, Build a Customer-First Culture with Kim Peretti

Sales Hacker

Kim Peretti is an experienced Customer Success executive with over 25 years in the technology industry. Her most recent role was as Chief Customer Officer at Klaviyo, where she transformed the customer success organization during the company’s hypergrowth, and played a key role in preparing the company for its IPO. Prior to Klaviyo she was the Group Vice President of Customer Success at DocuSign, where she built and lead successful strategies that delivered key customer outcomes and results.

article thumbnail

SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

article thumbnail

If your audience’s sources of influence and your marketing budget don’t align, you’re gonna have a bad time

Sparktoro

Yes, this is a rant. It’s a rant about where leadership teams allocate their marketing budget vs. where their potential customers actually pay attention.

article thumbnail

Why Your CFO Should Be The Customer Testimonial On Your Debt Provider’s Homepage

Kellblog

If you’re VC-backed, you might well have taken some venture debt to top up your last financing round. If you’re PE-backed, it’s probable that your PE sponsor took a material amount of debt — e.g., 1-2x ARR — to help finance the acquisition. Either way, if you’re an enterprise software startup, there’s a good chance there is some debt on your balance sheet.

Finance 80
article thumbnail

3 tips for revenue leaders to take the next step with AI: Insights from TSIA World ENVISION

Totango

Key takeaways : It’s time to take action. Big or small, it’s time to put AI-enabled actions into workflows and empower individuals to learn with these new tools. Measure outcomes from AI-driven enhancements. To gain traction, leaders must translate how improvements or efficiencies gained from implementing AI solutions result in either more revenue in the door or less costs out the door.

AI 62
article thumbnail

Beyond Predictions: How Causal AI Is Transforming Decision-Making

Panintelligence

Artificial Intelligence (AI) is all around us, simplifying our lives in countless ways. Whether it’s answering everyday questions or suggesting your next favorite movie, AI works tirelessly to predict what might happen next. However, while traditional AI excels at making predictions, it often struggles to explain why things happen. That’s where Causal AI comes in.

article thumbnail

4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

article thumbnail

7 Best Link in Bio Tools for Your Social Media

Buffer Resources

“Link in my bio!” is a common phrase uttered by every creator and small business owner on social platforms. If you don’t already know, a link in bio is the URL attached to your social media bio. Almost all major social media sites have them. Buffer's different links in bio Link in bio tools helps you collate multiple URLs in one place so you can add them to your bio.