SaaStr

DECEMBER 19, 2023

Dear SaaStr: What are the signs that an enterprise SaaS startup is ready to scale by hiring more sales people? In the early days, it’s simply that you have a few more leads than you can currently handle. For a higher-velocity, in-bound driven SaaS product, most sales reps will have trouble processing more than 50 or so truly qualified leads a month.

Sales Hiring 265

Sales Hiring Scale Scaling Sales 265

Buffer Resources

DECEMBER 19, 2023

As a Gen X founder, I initially thought TikTok was not for me. I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD , which designs clothes specifically tailored to fuller busts. I had the privilege to attend Gary Vaynerchuk’s 4Ds program , where he encouraged me to rethink TikTok, emphasizing that the message of my company would re

Social Media 122

Social Media Business Sales Trends 122

SaaStr

DECEMBER 19, 2023

So I know we’ve all become stock market, interest rate, ZIRP and fed experts over the past 24 months. Just as we were all geniuses in 2021. So everyone has their crystal ball now on where the markets are headed in SaaS and for Cloud leaders. Me? I don’t. I don’t have any idea. First, in the history of SaaS, things weren’t always easier when interest rates were lower.

Marketing 237

Marketing Cloud Trends Scale 237

The Moz Blog

DECEMBER 19, 2023

Explore the debate of whether or not user signals are a ranking factor in this article with Tom Capper.

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Payment Solutions

User Pilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. An account manager now has to do much more than just look at the finance side of things. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.

SaaS Payments 77

SaaS Payments Management Customer Lifetime Value SaaS 77

Blulogix

DECEMBER 19, 2023

Transitioning to UBP: A Roadmap to Success By BluLogix Team Congratulations, B2B trailblazers! You’ve chosen the UBP path, and now it’s time to embark on the exhilarating journey of implementation. But hold your horses – before you dive headfirst into a pricing revolution, let’s equip you with a roadmap to success. Remember, transitioning to UBP is not just about flipping a switch; it’s about orchestrating a symphony of internal alignment, system readiness, customer commu

AI Search 59

AI Search Payment Features Subscription Finance 59

ChurnZero

DECEMBER 19, 2023

Metrics are the language of business. Metrics are the key to aligning with finance , proving value to your leadership and of course understanding the health of the business. So what metrics are customer success teams tracking as we move into 2024? Net revenue retention (NRR) was the top metric at the end of 2023, according to our annual survey of customer success leaders.

Customer Success 52

Customer Success Metrics Customer Lifetime Value Leadership 52

FastSpring

DECEMBER 19, 2023

If you’re selling video games direct-to-consumer (DTC), there’s a good chance you may be taking advantage of a “merchant of record” payment platform like Xsolla and others. Merchants of Record are a great choice for video game companies because they allow you to offload the complexity of payments, fraud, global taxes, and more so you can spend your team’s time on making great games.

Payment Services 152

Payment Services Merchant Services Payments Payment Solutions 152

Tom Tunguz

DECEMBER 19, 2023

Earlier this week, Alteryx announced its intention to go private for $4.4b. It’s the 10th in 2023. Company Valuation Qualtrics 12.5 Coupa 8 New Relic 6.5 Cvent 4.6 KnowBe4 4.6 Alteryx 4.4 EngageSmart 4.0 Software AG 2.4 Sumo Logic 1.7 Momentive 1.5 Total 50.2 In December of last year, I wrote : Private equity acquires 10% of the 70+ publicly traded software companies by the end of the year.

Machine Learning 220

Machine Learning Artificial Intelligence Startup Acquisition 220

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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

Payments