June, 2015

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Why we politely ask for a deck first

The Angel VC

When founders reach out to us to pitch us for an investment, they usually have a fundraising deck which they’re happy to send over. But every so often it also happens that a founder wants to set up a call or a meeting before sending over any material. In these cases I usually ask the founder if he or she could send us a deck first, with a view to have a call or meeting as a potential second step.

Startup 186
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Which Open Source License Should Your Project Use if You Want to Raise Venture Capital?

Tom Tunguz

When deciding to open source software, one of the key questions teams must answer is the license under which they will distribute their software. There are a wide variety of different alternatives. But, the three most common are GPL, Apache and MIT. I was curious if there was any relationship between type of license used by startup commercializing open source software, and their ability to raise capital, and exit.

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Where Up-Selling Goes Wrong

Practical Advice on SaaS marketing

Up-selling can be a very good thing for software-as-a-service (SaaS) companies. It’s a winner on two counts: It boosts revenue per customer It usually lowers the cost of customer acquisition. According to one critical SaaS metric - Customer Lifetime Value/Cost of Customer Acquisition - up-selling is a formula for success. But selling to existing customers isn’t always easy and there are few ways it could go wrong.

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How to give product demos that sell [webinar recording]

CloseSaaS

Learn in just one hour how to give powerful product demos that close deals and win sales. Watch the full webinar recording - Steli shares some of his best demo hacks!

Sales 52
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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The 2015 Update on SaaS Trust Sites

Aber Law Firm

Building trust as a concept A while back I wrote a blog post about Trust Sites , and why, if you are a SaaS company, you should have one (outside of your SaaS agreement). Well, since them a lot has happened so I wanted to provide you with an update. What is New 1). Salesforce.com has updated their Trust Site. – Take a look at their new site. [link] – They have taken it to a new level with a cleaner and simpler layout, with Trust, Status, Performance, Security and Learn links. –

SaaS 52

More Trending

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By the time you're at $2-3M in ARR, you need a VP of Sales who's done it before

The Angel VC

For most SaaS startups, the VP of Sales (along with the VP of Marketing) is one of the most crucial hires they need to make. Unless you have a no/low touch sales model and you're growing virally (a.k.a. you're successfully hunting flies or mice ), someone needs to build a scalable sales organization, whether it's an inside sales team (a.k.a. hunting rabbits or deer ) or a field sales team (a.k.a. hunting elephants ).

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Benchmarking ServiceNow's S-1 - How 7 Key SaaS Metrics Stack Up

Tom Tunguz

Worth $11.5B, ServiceNow is the third public SaaS company, after Salesforce and LinkedIn. Based in San Diego, ServiceNow employs roughly 3000 people, and sells a system of record for IT operations teams to manage IT assets, facilities, and human resources. ServiceNow’s software allows clients to develop custom applications for their own needs, often with the help of the company’s professional services team.

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Happy Birthday HubSpot! 9 Lessons From Our First 9 Years

OnStartups

9 years ago today, on June 9th 2006, HubSpot was officially started. I remember the day, because it was also the day I graduated. (I had promised myself I'd enjoy my 2 years in grad school without too much distraction, so deliberately picked graduation day as the official start-date for HubSpot.). So far, we've had a pretty good run. HubSpot is now public [NYSE:HUBS] and still growing fast.

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Steli Efti on Entrepreneurial Pain (Heureka Conference 2015)

CloseSaaS

Here's a talk Steli gave at the 4th Heureka Conference in Berlin. He shared stories of his failed startups and strategies for dealing with entrepreneurial pain.

Startup 52
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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The 2015 Update on SaaS Trust Sites

Aber Law Firm

Building trust as a concept. A while back I wrote a blog post about Trust Sites , and why, if you are a SaaS company, you should have one (outside of your SaaS agreement). Well, since them a lot has happened so I wanted to provide you with an update. What is New. 1). Salesforce.com has updated their Trust Site. – Take a look at their new site.

SaaS 52
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Subscription eCommerce Marketing: Understanding (& Retaining) Your Customers

ReSci

Subscription eCommerce has recently hit its stride. From organic diapers to men's razors to nail polish, innovative subscription companies are popping up everywhere ' and they're taking the eCommerce industry by storm. One reason for such success? Subscription companies have customer retention…. The post Subscription eCommerce Marketing: Understanding (& Retaining) Your Customers appeared first on ReSci.

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Announcing Point Nine Capital III

The Angel VC

Today we’ve announced Point Nine Capital III, our new €55M fund. Investors in PNC III include institutional investors like Horsley Bridge Partners , Sapphire Ventures , Flossbach von Storch and Vintage Investment Partners as well as a number of highly successful Internet entrepreneurs. To our existing LPs: Thank you for your continued trust! To the new ones: Welcome on board!

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Unpacking the Deep Diagnostic Value of LTV/CAC for SaaS Startups

Tom Tunguz

In a recent podcast , Ron Gill, the CFO of Netsuite - a $7B+ market cap company with about $600M in 2014 revenue, which provides ERP software to mid-market companies - articulated the importance of the Lifetime Value / Cost of Customer Acquisition (LTV/CAC) ratio for his company. LTV/CAC is often used to justify marketing and sales investment to acquire customers.

Startup 113
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The Beauty of Bottoms Up SaaS Businesses

Tom Tunguz

One smart SaaS entrepreneur told me last week he prefers bottoms up businesses to top-down companies because bottoms up sales and marketing efforts enable startups to pursue hundreds of paths into a company. Unlike top down sales processes which offer a startup one shot at closing an account (a meeting with a CEO or VP), for bottoms up products, each employee is a credit-card-carrying-decision-maker.

Business 101
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Trends In Startup Acquisition Market in 2015

Tom Tunguz

This time last year, I analyzed the state of the startup acquisition market. Two key trends surfaced. First, the larger acquisitions were becoming larger. Second, that the total number of acquisitions in 2014 would achieve a 5 year high. As of mid-2015, the first trend continues while the second seems to have faltered. The median acquisition price for technology companies in Crunchbase’s data set is plotted above, bucketed by size.

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Three Data Points on Email List Unsubscribe Patterns

Tom Tunguz

Ultimately, the goal of most content marketing campaigns is email address capture. When a reader decides to receive content consistently via email, a content marketer knows they’re developing a deeper relationship with that person. Whether the marketers selling software or venture capital, retaining an email address is a victory. In the last 18 months, this blog has grown its email subscriber list from zero to roughly 8000 subscribers, and lost about 1000, meaning the current distribution

Data 100
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Startup Best Practices 14 - Slash and Burn Your Calendar

Tom Tunguz

When startups achieve hyper-growth, many of the key internal processes begin to fail under the strain of a newer, larger organization. So they must be reinvented. One of the most important internal processes, but least considered, is scheduling meetings. As Anne Dillard wrote, “How we spend our days is, of course, how we spend our lives.” Most of us spend our days in meetings.

Startup 100
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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The Impact of Interest Rates on Startup Fundraising

Tom Tunguz

As Fred Wilson wrote over the weekend , Janet Yellen, the Chair of the Board of Governors of the Federal Reserve System (the Fed), indicated last week that the Fed would likely increase the federal funds rate , which has hovered around zero for the last seven years - since the collapse of Lehman. In the last 35 years, the federal funds rate has varied from as high as 16% in 1981 to as low as 0.09%. throughout those cycles, venture capital has flourished from a cottage industry into $100B per yea

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The Early Winners in the Consumer Hardware Wave

Tom Tunguz

There’s a “new” $4B startup today. A consumer hardware company called FitBit started trading on the Nasdaq this morning and it’s an impressive success story. We’ve examined the tremendous revenue growth GoPro experienced in a previous post. Impressively, FitBit is growing faster. As the chart above shows, FitBit grew from $14M to $76M to $271M to $745M in revenue in four years, generating astounding growth rate of 170% per year.

Trends 100
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The Disruptive Effect of Open Source Startups

Tom Tunguz

Open Source Software started the movement in the late 1990s. Since then, open source software has transformed the software industry. Today, many infrastructure software startups employ open source strategies to market their software and win dominant market share. Open source is a disruptive distribution strategy. It allows potential users and buyers of a software to try it, evaluate it, and understand exactly how it works because the source code is freely available.

Startup 100
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Startup Best Practices 13 - Patience with Unit Economics

Tom Tunguz

Financial discipline is a hallmark of great companies. It’s what enables businesses to build exceptional go to market models, weather difficult times, and ultimately succeed. Sometimes, financial discipline in startups is imposed by financial markets, like in 2008 when the total amount of venture capital investment plummeted after Lehman imploded.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Startup Best Practices 12 - Customer Success Compensation

Tom Tunguz

Compensation structures are one of the most interesting questions facing customer success organizations in software startups. How should customer success leaders structure their team’s compensation in order to align the objectives of individual customer success managers with those of the larger business? At the Customer Success Summit, Boaz Maor, VP of Customer Success at Mashery presented his rubric for answering this question.

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How an $11B SaaS Company Measures Churn

Tom Tunguz

As I prepared the S-1 analysis for ServiceNow, the third largest public SaaS company in the world , I came across a section in their latest annual report called Key Factors Affecting Our Performance in which the company describes the two ways they evaluate churn. One is common, but another is unusual. Below I’ve quoted their definitions. Upsell rate.

Churn 100
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The Expanding Role of Marketing in SaaS Companies

Tom Tunguz

The role of the marketing team within SaaS has stretched from simply engendering awareness and creating interest, to guiding customers much deeper into the funnel. Steve Patrizi created the schematic above that illustrates the idea beautifully. In traditional go-to-market models, marketing teams fill the very top part of the funnel. When a potential customer enters the consideration phase of the buyer journey, the marketing team transitions the lead to his sales account executive, who educates t

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Why We're Only Just at the Beginning of SaaS

Tom Tunguz

We may have been talking about SaaS companies for more than a decade, but we’re still just at the beginning. The legacy software companies including Oracle, Microsoft, SAP and and IBM control 83% of the market cap of software businesses, representing $830B in market cap. The largest SaaS company, Salesforce, is just about half the size of SAP, and Microsoft is 8x bigger.

SaaS 100
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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Welcome, Mina!

Tom Tunguz

I’m thrilled to welcome Mina Radhakrishnan as an entrepreneur-in-residence (EIR) to Redpoint. Mina, my partner Jamie, and I got to know each other about 10 years ago at Google, where we were associate product managers all working in Marissa Mayer’s APM program. Since Google, Mina has done some amazing things. In particular, Mina was Uber’s first PM.

Pricing 100
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Startup Best Practices 11 - The 9 Box Matrix Talent Model

Tom Tunguz

McKinsey developed the 9 Box Matrix in the 1970s to help GE prioritize investments across its 150 business units. Not all business units were equally attractive. Some should receive investments and others should be divested. The 9 Box Matrix evaluated business units on two dimensions: industry attractiveness and competitive strength of the business unit.

Startup 100
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Details can derail your deal

CloseSaaS

Ever had a sales conversation with prospects who seemed like a good fit and were really engaged with you? Then their 'engagement' goes over the top and they just keep asking questions, and more questions, and even more questions.