December, 2021

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6+ Key Signs a VP Can’t Scale Beyond $5m-$10m ARR

SaaStr

It’s a bit of a bummer than oftentimes, once you finally hire a few great VPs at $1m, $2m, $3m ARR … and they do a great job … that they then don’t scale. They don’t turn out to be the right folks for the next level (as you approach and pass $10m ARR) and beyond. A few signs I see again and again of VPs that can’t scale beyond $5m-$10m ARR: Lack of organization.

Scale 354
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Email Templates That People Actually Respond To

Predictable Revenue

Experience and a lot of testing have shown us that it's possible to create emails that people actually resonate with to crush sales quotas. The post Email Templates That People Actually Respond To appeared first on Predictable Revenue.

Revenue 264
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6 Essential Messages for Customer Success Manager Automation

Totango

Building out customer success manager automation depends on the effective use of email and in-app messaging. Planning strategic emails at key milestones in your customer journey can help you deliver a smoother customer experience, yielding higher satisfaction and better retention rates. Here we’ll look at the concept of milestone messaging and how it applies to key stages in your customer lifecycle.

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The Fifth SaaS Correction

Tom Tunguz

Since 2016, public software has witnessed four corrections. Today, we’re in the midst of the fifth. Also, 2014 to 2016 saw a 57% reduction in multiples and of course after 2008. But let’s look at the most recent five years. This chart shows the median and the 75th percentile of enterprise value/forward revenue multiple for the basket of public stocks which were public at that moment in time.

SaaS 352
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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2021 on Inside Intercom

Intercom, Inc.

Another year draws to a close, and there won’t be many people sorry to leave this one behind us. From the ongoing pandemic to political turmoil around the globe, we can all agree that 2021 has been a lot to handle. It has often felt like a year we’d rather forget, even if it turns out to be a year we’ll long remember. And yet, here at Intercom, we have been determined to make the most of these difficult times.

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In 2021, We Minted 46 Unicorns a Month

SaaStr

Has it felt like not just a unicorn-a-day in 2021, but a bit more? No, you weren’t crazy. We minted 46 Unicorns a Month in 2021. That’s 1.5 a day: Ok 2021 isn’t quite over, but the trends are pretty much set. Crunchbase had some interesting slices on the overall markets, as you can see above. You can see that 2021 was just an epic bump from 2020, and it was a step function.

Cloud 354
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Why Outsourcing Sales Development Representatives (SDRs) is the Right Decision for Your Business

Predictable Revenue

Sales coaching is focused training that maximizes your team’s potential. What if each member of your sales team improved by just 5% after receiving some coaching? It can help you unlock a substantial amount of revenue. The post Why Outsourcing Sales Development Representatives (SDRs) is the Right Decision for Your Business appeared first on Predictable Revenue.

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The Future of Work is Not Corporate — It’s DAOs and Crypto Networks

Andreessen Horowitz

In the future, it’s likely that the average person will not work for a company. Instead, people will earn income in non-traditional ways by taking actions such as playing games, learning new skills, creating art, or curating content. This kind of shift in how we work is not unusual or unexpected — the idea that. Read More. The post The Future of Work is Not Corporate — It’s DAOs and Crypto Networks appeared first on Future.

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Five Predictions for 2022

Tom Tunguz

Every year I make a list of predictions and score last year’s predictions. 2021 marked the second year of COVID and like other crises, the pandemic accelerated change, especially in technology pushing many technologies like SaaS, video conferencing, crypto/web3 deeper into the Perez deployment cycle. Here are my predictions for 2022: Web3 consumer products go fully mainstream with more than 35% of Americans, about 100m people, engaging with them by 2023.

Scale 261
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Revealed: How supply chain issues are affecting customers and support teams this holiday season

Intercom, Inc.

Worried about supply chain issues messing with your holiday shopping plans? You’re not alone. Today, we’re unveiling the results of a new study that explores the impact that the global supply chain crisis is having on holiday shoppers and customer support teams. Our Holiday Shopping Experience Report, based on a survey of 1,000 U.S. consumers and 500 customer service workers, found that customer expectations are higher than ever – and these increased pressures have led more than half of st

Headcount 195
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The Ultimate Guide to Bing SEO

Neil Patel

When we talk about SEO, Google comes to mind for most search engine marketers. It makes sense. If you can please the search giant, other search engines will follow along and send traffic to your website. Right? Most marketers don’t consider Bing (the second most used search engine) a lucrative channel, but it can be if you’ve optimized your site for Bing SEO. .

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Why The Greatest Sales Teams Just Kill It On Dec 31. When Everyone Else Has Gone Home.

SaaStr

So with the end of the year coming up again, it’s time to update a classic SaaStr post. On why the best sales teams just close so much on the last day of the year (be it Dec 31 for many of you, Jan 31 for others). When there really is no need to buy then … at all. Not really. Lol agreed. — Sam Blond (@samdblond) January 3, 2021.

Sales 336
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How Can Sales Coaching Improve Business Results?

Predictable Revenue

Sales coaching is focused training that maximizes your team’s potential. What if each member of your sales team improved by just 5% after receiving some coaching? It can help you unlock a substantial amount of revenue. The post How Can Sales Coaching Improve Business Results? appeared first on Predictable Revenue.

Sales 259
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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6 Social Media Mistakes You’re Making and How to Fix ‘Em (2021-2022 Guide)

Unbounce

There’s no denyin’ social media is a powerful tool you can use to increase brand awareness and connect with your target audience, but the pandemic has taken this to a whole new level. Social media use during the pandemic has gone “way, way up”. In a recent survey , a whopping 72% of respondents said their social media consumption has increased as a result of COVID, while 43% said their posting has too.

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My Favorite Books of 2021

Tom Tunguz

These are my favorite books from this year. The Future of Money. I’m waist deep in this compendium of financial history that traces money from the first paper currency issued by Kublai Khan to modern day crypto. The Future of Money is great so far, but I’m running out of time to finish it before 2022, so it might not truly belong on this list!

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Introducing Intercom’s European data hosting

Intercom, Inc.

Technology makes every company a global company, and our focus on data security means Intercom customers all over the world can experience the full benefit of Intercom – no matter where they’re geographically located. . Ten years ago, we built the initial Intercom infrastructure in AWS’ us-east-1 data center in North Virginia, USA. From there, we’ve helped thousands of businesses to connect and build better, trust-based relationships with their customers.

Data 181
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How to Optimize Your Anchor Text Strategy For SEO

Neil Patel

The early days of SEO were like the Wild, Wild West. Blackhat SEO experts were doing everything imaginable to rank their sites on Google. That included keyword stuffing and creating spammy backlinks on a regular basis. Admittedly, for a time, it totally worked. These days, Google’s SERP Algorithm has really cracked down on content quality – and those older SEO hacks have long crumbled to dust.

Strategy 145
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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The Secrets to Scaling Zapier to 500 Employees from Employees Themselves with Wade Foster, Co-founder & CEO at Zapier (Podcast 510 and Video)

SaaStr

Zapier grew from a small SaaS startup to a company with over 500 employees over a decade. Want to know how they did it? . Wade Foster, Co-Founder and CEO, shares secrets from 20 of the earliest employees at the company. The employee names and numbers in which they are listed below correlate to the order in which they joined the Zapier team. Here’s the advice they had to offer on scaling your SaaS company.

Scale 332
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8 Ego-Driven Emotions That Stop You From Selling

Predictable Revenue

Salespeople have a tough job and throughout the day, some ego-driven emotions are inevitably going to come up. In spite of what some of the traditional sales methodologies preached, when we let these emotions take hold, we risk losing the sale. The post 8 Ego-Driven Emotions That Stop You From Selling appeared first on Predictable Revenue.

Sales 257
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Kellblog Predictions for 2022

Kellblog

Well it’s time for my annual predictions post, a series now in its eighth year. Before diving in, let me remind readers that I do these predictions in the spirit of fun, they are not business or investment advice, and that all of my usual disclaimers and terms apply. I’m starting to believe that the value of this series is more about the chosen topics than the predictions themselves because my formula for creating these posts is to select interesting topics that I want to ponder, r

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Mark-to-Market Rounds - What Will Your Startup's Strategy Be?

Tom Tunguz

Ten years ago, startups pulled capital from the capital markets. A startup raised money, executed for 12-24 months then sought more capital on Sand Hill, flaunting milestones to justify a higher valuation. Today, a global investor base pre-emptively shoehorns dollars into the most attractive startups, saturating the balance sheet with cash every six to nine months.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Intercom presents Engineer Chats

Intercom, Inc.

Over the years, we’ve covered a lot of ground on our podcasts. Every week, we give you an insight into the world of product management, design, support and marketing with Inside Intercom; explore how leaders of the industry are using CX to grow their businesses with Scale ; and show you the world of Intercom co-founder Des Traynor and Intercom SVP of Product, Paul Adams, as they share their latest thoughts on how to build great products.

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An In-Depth Guide to Google Analytics 4

Neil Patel

When it comes to website analytics, Google Analytics is second to none. With the rollout of the latest release, Google Analytics 4 (GA4), the same can now be said of applications analytics, too. Google Analytics 4 was designed to be the latest generation of web analytics platforms—providing a base for marketers around the world to effectively analyze important customer usage metrics.

AI 145
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Top 10 SaaStr Videos of 2021: Gorgias, Shopify, PagerDuty, and More!

SaaStr

With four digital events plus SaaStr Annual, we have 100+ videos just from 2021 for you! Our top videos alone cover a wide range of topics important to SaaS Founders and CEOs: building a unicorn, scaling, fundraising, customer success, mental health, and more. Here are the Top 10. 10. A Deeper Dive on How to Collaborate, Manage, and Work with Developers with Twilio’s CEO Jeff Lawson and SaaStr’s Jason Lemkin. 9. 3 CEO Lessons in Scaling Enterprise CX with HubSpot’s CEO and firs

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How Technical Credibility & Metrics Will Help You Close More Deals

Predictable Revenue

As a sales rep it's critical that you're credible about how technical things interact so that you can help customers get to their intended outcome. The post How Technical Credibility & Metrics Will Help You Close More Deals appeared first on Predictable Revenue.

Metrics 232
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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Come for the Tool, Stay for the Exchange: Bootstrapping Liquidity in the Private Markets

Andreessen Horowitz

Over the past 20 years, there has been a dramatic shift in capital flow from the public to private markets. Since 2000, private market assets have grown over 10 times, representing over $6 trillion globally. This trend has been driven by a variety of factors, including low interest rates, companies staying private longer, the need. Read More. The post Come for the Tool, Stay for the Exchange: Bootstrapping Liquidity in the Private Markets appeared first on Future.

Marketing 143
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Tokens as CAC - Are Crypto Companies More or Less Efficient in Acquiring Customers?

Tom Tunguz

Tokens are the paid customer acquisition channel of web3. By analyzing how web3 companies invest tokens, we can calculate the cost of customer acquisition (CAC) for a crypto company. When a user spins up a validator to verify transactions on a blockchain, stresses the testnet and is rewarded with tokens, stakes tokens to generate yield, burns tokens to transact, or receives an airdrop for tweeting, a cryptoco expends tokens to acquire a customer.

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Microsoft cheat sheets: Dive into Windows and Office apps

IT World

Need to get up to speed on the latest features in Excel? Wrestling with an old version of Word? Looking to get more out of Windows 10? Computerworld 's cheat sheets are easy-to-use guides to help you navigate Microsoft's core productivity apps. Here's a one-stop resource where you can find in-depth stories on several generations of Word, Excel, PowerPoint, and Outlook for Windows, focusing on what's new in each major release.