May, 2018

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Close.io CEO Steli Efti on the rights and wrongs of lead qualification

Intercom, Inc.

To build a great product, you have to intimately understand the problem it’s built to solve. To build a great business, as Steli Efti has learned, your customers must feel the pain of that problem too. Steli is the CEO of Close.io , an inside sales CRM that helps startups and SMBs generate high-quality leads and close more deals. When he’s not building software, Steli’s sharing content with the wider sales community through the Close.io blog , books on everything from product demos t

Startup 223
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The Most Important Book You'll Read All Year

Tom Tunguz

Imagine you came across this ad. Scientists have discovered a revolutionary new treatment that makes you live longer. It enhances your memory and makes you more creative. It makes you look more attractive. It keeps you slim and lowers food cravings. It protects you from cancer and dementia. It wards off colds and the flu. It lowers your risk of heart attacks and stroke, not to mention diabetes.

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10 Observations from Dropbox's S1

The Angel VC

In last week's post I shared some thoughts about Dropbox and why, although Dropbox is unquestionably one of the most amazing SaaS companies ever built, I am a tad less confident in the company's long-term future than I am in other SaaS leaders such as Salesforce.com, Zendesk, or Shopify. As mentioned in the first part of the post, I took a closer look at Dropbox’s recent IPO filing and would like to share some tidbits, along with a few observations. #1 – Dropbox on consumerization "Individual us

AWS 187
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Bad Customers Can Kill Your SaaS Business

Practical Advice on SaaS marketing

Everybody’s got a story about bad customers. In case you can’t get your fill, a Google search on “customers from hell” fetched 33,100,000 results. These customers can be infuriating, frustrating, and just plain rude. But if you’re a software-as-a-service (SaaS) company, bad customers can be much worse than that. They can be downright dangerous. No way to recover your costs For one thing, these bad customers are likely to cost you money, not make you money.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Why Good Site Architecture Is The Only CRO You Need

Neil Patel

When you hear the words “site architecture,” the first thing that comes to mind is probably SEO. It doesn’t take much digging into SEO best practice to learn that Google loves a site with clearly defined architecture that’s easy to crawl and index. But if you stopped your site architecture planning with just your SEO, then you’ve missed out on the greater picture.

More Trending

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The top marketing statistics for 2018 and why they matter

Intercom, Inc.

There are few functions where the phrase “the more things change, the more they stay the same” rings truer than in marketing. For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. At the end of the day, nothing you do as a marketer will land without those elements; as Copy Hacker’s Joanna Wiebe once told us , “People will not read anything, anywhere that is boring, ever.

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When Will the Next Wave of UI Advances Happen?

Tom Tunguz

Technology innovations swing to a pendulum’s cadence. Sometimes innovations begin with infrastructure changes and reverberate up the stack. Other times, front-end engineers innovate at the application layer, which demand downstream changes in the infrastructure to scale. The last major epoch of front end evolution has celebrated its ten year anniversary.

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Dropbox, the ultimate Mouse Hunter

The Angel VC

I’m late to the party here, I know. Dropbox went public a bit more than a month ago and I’ve finally had a chance to take a close look at the company’s S1. I’ll be sharing a few specific observations from the S1 review, but let’s start with some more general thoughts about the company. The mighty king of Freemium Like Zendesk, Yammer, and a few other SaaS companies that were all founded around 2007-2008, Dropbox was one of the early champions of the "consumerization of the enterprise" movement.

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Catalant Profile and Perspectives Regarding Cloud and SaaS

Think Strategies

Over the past year, I’ve had the privilege of becoming affiliated with the rapidly growing Catalant expert network which has enabled me to extend my consulting services to a wider assortment of enterprises seeking help with their Cloud strategies. Catalant recently gave me an opportunity to provide my perspectives regarding the state of the Cloud and Software-as-a-Service (SaaS) marketplace, as well as the new business opportunities and challenges which these unprecedented technological de

Cloud 100
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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25 Sales Questions to Qualify Your Leads Faster

Neil Patel

You can attribute a lot of great relationships to perfect timing. When you connect with the right person at the right time, everything seems to just fit. This is especially true for sales. Connecting with your lead too early means they won’t be ready to buy. But if you wait too long, they may have moved on to a competitor. Unfortunately, finding the perfect time to connect with a customer is complicated.

Scale 101
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Want a Sales Pipeline That’s ALWAYS Packing Piping Hot Deals? Follow These 6 Steps

Sales Hacker

Let’s take a minute to ensure the most important factors that affect the bottom line have a spotlight on them. Specifically, we’re focusing on the sales development process and how to build a sales pipeline—all from a high level. We’re charging forward with 6 simple steps to ensure that the focus is not lost along the path to accurate sales forecasting and predictive revenue.

Sales 93
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The importance of an effective product marketing strategy

Intercom, Inc.

Despite the mountain of evidence contradicting the mantra of “if you build it, they will come”, it’s still extremely prevalent among product-first companies. Why? First, most founders don’t have a background in either sales or marketing, and even though they’re told to “ start marketing the day you start coding ”, they just don’t know where to begin, or they’re incredibly overconfident.

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Separating The Quality of the Outcome and the Quality of the Decision

Tom Tunguz

“Don’t be so hard on yourself when things go badly and don’t be so proud of yourself when they go well.” I think this is one of the hardest pieces of advice to follow. Chance is an important contributor to any outcome. sometimes we just get lucky. That recent crypto trade in which you made 25% in an hour. The time you met your significant other for the first time.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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User Onboarding: How To Get The Little Things Right

Chargebee

The tiny details in user onboarding make the difference between good and great. It’s important we think about them and take time to get them right. Here’s something that can help.

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Why founders need hobbies

Baremetrics

As founders, a lot of our identities get wrapped up in our companies. Certainly within our industries, but even to family and friends it’s how people know us. And over time, we sort of become our companies. Most founders or CEOs are the “face” of their businesses and eventually they’re inseparable. Maybe that’s fine in the short run if you’re trying to go hard for 2-3 years then bank on some big exit, but if you’re in the business of businessing (i.e. an entrepreneur), you just can’t do that lon

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Churn Classification for Customer Success Management

Sixteen Ventures

Customer Success is when your customers achieve their Desired Outcome through their interactions with your company. If you focus on Customer Success , churn will not be an issue. At least in theory. To take that from a simple theory to your Operating Model , you need to put systems in place, be able to monitor their effectiveness, and routinely perform root cause analysis when things go wrong (and also when things go well so you can replicate, right?).

Churn 81
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Salesforce appoints a data protection officer

ITPro

News. CRM vendor also adds new GDPR-friendly features to platform.

Data 77
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Andrew Chen on finding the “fresh powder” in growth

Intercom, Inc.

What do Dropbox, Uber, AngelList, Front, Gusto and Boba Guys have in common? All have benefited from the sage advice of growth expert and Andreessen Horowitz general partner Andrew Chen. Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. He’s written more than 650 of them over the past decade and has been featured and quoted in The New York Times, Fortune, Wired and Wall Street Journal.

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The Challenge of Uncertainty

Tom Tunguz

There’s the challenge of dealing with uncertainty, where you’re operating in the weird zone that you’re making decisions that have significant long term impact or that are difficult to reverse or course-correct in the face of great uncertainty. Uncertainty is often unnecessary in the sense that you could, in principle, reduce the uncertainty. You could go research the question more.

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Conducting the Symphony: How to Coordinate Your Sales Planning Initiatives

Sales Hacker

The post Conducting the Symphony: How to Coordinate Your Sales Planning Initiatives appeared first on Sales Hacker.

Sales 75
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How Maxime Berthelot grew PixelMe to $5k MRR and kept his day job at Buffer

Chart Mogul

I spoke to Max about his experience with complete transparency at Buffer and how he managed to get his first paying customers for his side project PixelMe. A lesson in early-stage B2B growth. “You just have to think about what you really want to achieve with a side project…I really wanted to have a sort of laboratory to be able to experiment with ideas…” Today really excited to share this conversation with Maxime Berthelot ( @Maxberthelot ).

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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What is Monthly Recurring Revenue?

The SaaS CFO

What is Monthly Recurring Revenue in SaaS? There is no shortage of terms and acronyms in SaaS, and monthly recurring revenue (MRR) is one of them. SaaS revenue terms can be quite confusing, especially around revenue. Is it MRR, ARR, ARPA, or bookings? In this post, I’ll define monthly recurring revenue and how you calculate […]. The post What is Monthly Recurring Revenue?

Revenue 72
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The Autonomy Spectrum: How Much Autonomy Should You Give Your Teams?

Casey Accidental

Many people are familiar with Dan Pink’s work in Drive that to be the most productive, happy at work, etc., you need to have autonomy, mastery, and purpose. While a lot has been written about how to create purpose inside companies and crafting compelling missions, I would like to spend some time to dig into the details on autonomy. As founders and senior leaders of companies, it can be tough to understand how to give autonomy to employees and also drive toward a singular vision and commit to thi

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Customer retention is the new conversion

Intercom, Inc.

Convincing potential users to sign up for your product isn’t easy. But what happens next is far more important. The latest batch of billion-dollar companies are built on high customer retention. They help their users be successful, and that means providing great onboarding. At Traction Conference, an event all about how to keep and grow customers and revenue at scale, I explained how to build onboarding based on your customers’ goals, and why when your product improves, your onboardi

Retention 223
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A Crypto-Trading Uber Driver and a Billionaire's Spat over Candy - On The Importance of Sticking to Your Strategy

Tom Tunguz

At Redpoint’s annual investor meeting earlier this year, I quipped, “The day-trading taxi drivers of the dotcom era have been replaced by crypto-trading Uber drivers.” But over the weekend, a grizzled Uber driver with a mane of grey hair and wind-and-sunburnt cheeks asked me about crypto. “Can you explain to me why public key/private key technology is important on the Blockchain?

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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How to Increase Conversion Rates by 580% With a Sales Conversation Roadmap

Sales Hacker

The post How to Increase Conversion Rates by 580% With a Sales Conversation Roadmap appeared first on Sales Hacker.

Sales 75
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6 fundamental questions for improving customer feedback

Chart Mogul

Putting customer feedback to work in your business means having well-defined frameworks for capturing, cataloging and analyzing input from your users. Effectively handling customer feedback is a vital ingredient in reducing churn for subscription businesses. For a growing startup, customer feedback exists in so many different forms, it can often be hard to nail down: A passing comment from a customer at a conference.

Scale 65
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GDPR and Beyond | How Data Privacy is Reshaping the Digital Economy

FastSpring

The impending General Data Protection Regulation (GDPR) deadline is a hot topic on everyone’s mind these days. However, these regulations are a small step forward in the data privacy movement.

Data 61