October, 2022

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SaaS Multiples Are Down 75% From a Year Ago

SaaStr

There are so many metrics out there these days on how public SaaS companies are doing. Versus last week, last month, etc. etc, So many metric sometimes it’s a little hard to get a handle on what they all mean. The latest Bessemer Parting the Cloud summarized it all I think with one helpful metric: SaaS multiples are down 75% from a year ago. .

SaaS 71
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7 Easy Steps to Improve SEO Ranking

The Daily Egg

Are your competitors outranking you? If they are, it’ll have a negative impact on your business, blog, or whatever kind of website. The post 7 Easy Steps to Improve SEO Ranking appeared first on The Daily Egg.

Business 352
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Why Segmentation is Key for SaaS Email Marketing

Predictable Revenue

Jane Portman joins the Predictable Revenue podcast to discuss why segmentation is key for email marketing and how to properly segment outbound sales campaigns. The post Why Segmentation is Key for SaaS Email Marketing appeared first on Predictable Revenue.

Marketing 278
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Kalvify - Product Life Fit

SaaS Brief Submitted Articles

A software platform to empower educators and content-creators to create e-learning websites to sell memberships, online courses and make money.

Education 246
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Customer Success Team Structure: Four Best Practices

Totango

Your customer success team structure forms the organizational backbone supporting your CS strategy. A well-designed structure can help you streamline your operations for greater efficiency to deliver your customers better results. In this blog, we’ll share some of the most important keys to effective CS team organization: We’ll look at what we mean by customer success and CS team structure.

More Trending

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Five Pillars of PLG with Carilu Dietrich

Tom Tunguz

Yesterday, Office Hours hosted Carilu Dietrich, marketer at Atlassian & advisor to many iconic product-led growth companies (PLG). She’s seen many different types of businesses from startups to massive publicly traded software companies. Her unique vantage point on the tension facing the companies pursuing both PLG & classic selling formed the basis of most of our conversation.

Scale 328
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The three golden rules of a customer-centric subscription business

ChurnZero

This article was originally published on Forbes.com. . Customers’ expectations are changing. Not in terms of how much they expect, because customer expectations have always been high—but in terms of what they expect. The defining measure of a great customer experience used to be a business’s ability to be there for its customers. Availability was enough to win loyalty.

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Is communication the most important part of any business?

SaaS Metrics

When we speak of business, the concept of communication and communications often differ, but they both serve to achieve the same end goal of ensuring a business is running smoothly and efficiently. When we speak of communications, we speak of the methods in which staff communicate rather than the act itself. But. Read more. The post Is communication the most important part of any business?

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Dear SaaStr: What Are Some Lies Founders Tell Themselves?

SaaStr

Dear SaaStr: What Are Some Lies Founders Tell Themselves? #1 Lie. That it will get easier. It never gets easy, but it can get less difficult: You get better. You constantly learn, and in not that long of a time, become one of the experts in your space. At some point, you stop being at risk of going bankrupt. This does let you breathe. At some point, you have a brand, and that makes your growth more predictable.

Startup 357
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Harness the Full Power of Integrated Payments to Drive Revenue

Your payments integration is more powerful than you think. In today’s complex business landscape, treating payments as just a software feature is a missed opportunity for significant growth and customer acquisition. With the right partner, payments can become a strategy that leads to competitive advantages. Designed for software leaders, this playbook outlines how to harness the full power of a payments strategy to drive substantial revenue and enhance the overall customer experience.

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Atom vs. Visual Studio Code

The Daily Egg

Atom and Visual Studio Code offer similar HTML editing experiences. You get a modern interface with easily installable plugins presented in a. The post Atom vs. Visual Studio Code appeared first on The Daily Egg.

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5 Steps To Build An Outbound Sales Team From The Ground Up

Predictable Revenue

Learn five steps to build an outbound sales function, including how to navigate the hiring process, train your sales team, and set up foundations to scale. The post 5 Steps To Build An Outbound Sales Team From The Ground Up appeared first on Predictable Revenue.

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How Low Could Valuations Go?

Tom Tunguz

The public software market continues to compress. Enterprise-value-to-forward-revenue multiples are now below 2016 levels for the first time in 6 in years. The 25th percentile of companies trade at 3.3x today compared to 4.0x in 2016. The median or 50th percentile trade at 4.9x vs 5.6x. The 75th percentile have resisted the downward pull & retain their premium: 7.3x vs 5.8x.

Banking 325
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Get More Out Of Q4: 2022 SaaS and Software Holiday Spend Report

FastSpring

The fourth quarter is the most important quarter for software companies around the world. . We confirmed this by reviewing sales data from over 300 SaaS and software companies that use our billing platform. We discovered that Q4 is by far the best-performing quarter of the year for both business and consumer sales. And here’s our question to you: Are you really taking advantage of the quarter?

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From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical

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Online privacy: Best browsers, settings, and tips

IT World

“You have zero privacy anyway. Get over it,” Scott McNealy said of online privacy back in 1999, a view the former CEO of the now-defunct Sun Microsystems reiterated in 2015. Despite the hue and cry his initial remarks caused, he’s been proven largely correct. Cookies, beacons, digital signatures, trackers, and other technologies on websites and in apps let advertisers, businesses, governments, and even criminals build a profile about what you do, who you know, and who you are at very intimate le

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Seasoned VPs Cost 10x a Stretch VP Now. Is It Worth It?

SaaStr

So That VP That Has Done it Before always cost more than the stretch VP. They ask for more salary, and a bigger team. As they should. But in the past few years, the gap has grown and grown. Recently I talked with a founder who had hired a seasoned VP of Marketing at $3m that had an 8 person content marketing team. Not an 8 person team at $3m ARR, but just 8 on content alone!

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Google Ads vs. Facebook Ads

The Daily Egg

Google Ads and Facebook Ads are the two OG online advertising platforms. But who wins in the battle of the tech giants? The post Google Ads vs. Facebook Ads appeared first on The Daily Egg.

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Why You Should be Doing Data-Driven Sales Management

Predictable Revenue

Peter Kazanjy joins the Predictable Revenue podcast to discuss why you should be using data to drive your decisions as a sales development manager. The post Why You Should be Doing Data-Driven Sales Management appeared first on Predictable Revenue.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Sales Efficiency through Covid : Reading the Tea Leaves for Startups

Tom Tunguz

In 2017, SaaS companies reported their cost of customer acquisition had increased by 65% in the previous five year period. What happened to these figures during Covid? We can examine the sales efficiency of public software companies to get a sense. Since 2016, the average public software witnessed its sales efficiency winnowed from 52% to 47%, a decline of about 10%.

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How Slack Successfully Rolled Out Their First Pricing Change?

FastSpring

In September, Slack rolled out its first pricing change since the company launched in 2014. Slack announced its pricing change in a blog post in July, and pricing changes took effect in September. During a recent live interview about pricing strategies to combat stagflation , FastSpring’s Sales Manager Todd Stellfox and Chief Product Officer Kurt Smith discussed what Slack did well in this announcement.

Pricing 148
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iPhone to Android: The ultimate switching guide

IT World

So, you're ready to leave your iPhone for greener pastures — specifically, the bright green hue of Google's Android ecosystem. It's a major move, to be sure, but it doesn't have to be daunting. Beneath the surface-level differences, Android and iOS actually have a lot in common — and with the right steps, you can switch from an iPhone to an Android device without losing anything significant (including your sanity).

Software 143
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The Simple Reason Startups That Just Raised $100s of Millions Are Doing Layoffs

SaaStr

So this is a simple post, it would almost do better as a Quora answer, if folks still really read Quora. But I thought it was worth writing up, because what’s happening on Twitter and the internet these days is confusing on many levels. And one of the most confusing thing is that: Many of the best SaaS and Cloud companies. That are growing really quickly and.

Startup 344
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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ReputationDefender Review

The Daily Egg

Have you ever had a horrific experience with a business that you couldn’t help but tell everyone about? Imagine that was your. The post ReputationDefender Review appeared first on The Daily Egg.

Business 334
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Maximize Revenue by Effectively Coaching Your Sales Team

Predictable Revenue

What does it take to be a great sales coach? We’re sharing our best sales coaching tips, along with nine key metrics to assess if you want to boost revenue. The post Maximize Revenue by Effectively Coaching Your Sales Team appeared first on Predictable Revenue.

Revenue 147
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Just How Troubled is the Bay Area Startup Scene?

Tom Tunguz

There’s a prevailing narrative that the health of the Bay Area startup ecosystem faces challenges. San Francisco’s share of startup rounds by count has fallen from its perch ten years ago. But that’s not the full story. In 2021, San Francisco Bay Area startups raised $126b. In 2019, US startups raised $126.4b. In the span of two years, a region’s startups raised as much capital as all of the US.

Startup 309
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Key Takeaways from the 2022 KeyBanc SaaS Metrics Survey

Kellblog

KeyBanc Capital Markets (KBCM) recently published their 13th annual private SaaS company survey. This post has three purposes: to let you know it’s out, to provide you with a link so you can get it, and to offer some quick takeaways on skimming through the results. The first thing to remember about this survey is that it’s private SaaS companies.

Metrics 143
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Five Ways to Address Complexity In Your Product

Casey Accidental

In Crafting The First Mile of Product , Scott Belsky talks about the product lifecycle. In it, Scott states: Users flock to simple product. Product takes users for granted and adds more features for power users. Users flock to simple product. Now, myself and others have written before about different ways you should attempt to defy this second step.

Scale 139
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Your Customer Success Team Probably Really Are Just Gap Fillers

SaaStr

A lot of CS teams are just gap fillers. A gap opens up when: – Sales abandons the customer the moment deal is closed – Support too reactive & slow to solve real issues – Deployment harder than should be. An important gap to fill, and a full-time job. But the best do more. — Jason Be Kind Lemkin (@jasonlk) October 9, 2022.

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7 Ways to Find the Best Dropshipping Products

The Daily Egg

Offering high-demand merchandise at an affordable price is perhaps the most effective way to ensure your online business thrives in the long. The post 7 Ways to Find the Best Dropshipping Products appeared first on The Daily Egg.

Pricing 332