Cohort Analysis Explained for Your SaaS Business
The SaaS CFO
OCTOBER 21, 2019
We all know that churn and retention are critical concepts to understand in SaaS. As customers churn each month, we track logo and dollar counts in our churn and retention reports. And we document the reasons why. This is an aggregate view of retention. Let me introduce SaaS cohort analysis. Cohort analysis is an analytical […]. The post Cohort Analysis Explained for Your SaaS Business appeared first on The SaaS CFO.
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