Sat.Jan 01, 2022 - Fri.Jan 07, 2022

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SaaS Start-Ups: Buck Up – It Really Does Get Easier. Or At Least — You Get Better.

SaaStr

One of one top engineers at Adobe Sign / EchoSign, who had strong experience both in consumer internet and enterprise internet, told me a while back the #1 reason he disliked SaaS / enterprise — it never gets easier. His point was, once you solve the problems for Big Customer #1, then you get 10 more Big Customers. Which is ten more problems.

Scale 292
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Why Execution Matters

Kellblog

Some friends wonder why, as someone who considers himself a strategist, I care so much about execution. Is it because I’m a perfectionist? Well yes, but that’s only one reason (and perfectionism is a weakness [1] in business, not a strength). Is it because I like metrics , measurement, and incremental improvement? Yes, I do. Is it because I like improving efficiency and minimizing cash burn?

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An Agile Approach to Sales Enablement Content

Sales Hacker

Content is the cornerstone of sales enablement, but creating it is a massive headache. In order to create quality content , you need talent, tools, and time – lots of it. Those are resources that most sales teams do not have, and resources that most marketing teams need to protect. Adopting tools like an animated video maker can certainly help. To meaningfully speed up your content creation process without sacrificing quality or quantity, though, you also need to look closely at how your team ap

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The Top Sectors of Web3 in 2022 by Revenue

Tom Tunguz

With the summer of Defi behind us and a new year for web3, I wondered which categories of web3 startups generate the most revenue. L1s or blockchains, the public databases that record transactions, dominate the revenue share across the top projects producing 78% of revenue. Exchanges place second. Right behind, NFT exchanges rank third. Defi Protocols, which include lending, perps, farming, and swaps, slot in fourth.

Payments 363
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Dear SaaStr: What Are The Top Things Consistently Missing from Series A Pitches?

SaaStr

Q: Dear SaaStr: What Are The Top Things Consistently Missing from Series A Pitches? The biggest problem I find with Series A pitches is simply that they are still Series Seed pitche s. Your company, and time, have moved on. The pitch often hasn’t. It needs to. In other words, CEOs don’t update the pitch approach to align with what post $1m ARR investors want to see.

More Trending

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How SDRs and AEs Should Build Successful Working Relationships

Predictable Revenue

Sales Development Leader Julian Muniz discusses how building a more collaborative relationship between SDRs and AEs can help your company close more deals. The post How SDRs and AEs Should Build Successful Working Relationships appeared first on Predictable Revenue.

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$9B to Build the Future

Andreessen Horowitz

I am excited to announce that Andreessen Horowitz just raised a fresh $9B to invest via our Venture, Growth, and Bio Funds. We are grateful to our Limited Partners who have believed in us and stuck with us over the … The post $9B to Build the Future appeared first on Andreessen Horowitz.

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Reaccelerating Growth at Scale with Box’s CRO Mark Wayland (Podcast 514 + Video)

SaaStr

In 2015, SaaS cloud-based content management tool Box went public. Since then, their growth has been impressive, but it hasn’t always been steady. Especially with the coronavirus pandemic, Box—like many other SaaS companies—saw a decline in growth year over year. But this year, they’ve had three consecutive quarters of growth. How did they turn their growth rates around?

Scale 256
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Microsoft Defender for Endpoint brings remote deployment to iOS

IT World

With the latest Microsoft Defender for Endpoint (MDE) preview for iOS, Microsoft has taken another step that should make life easier for IT administrators who need to secure remote iOS devices at the endpoint. Endpoint protection without the user friction. The MDE preview includes a new capability to install Defender for Endpoint remotely and automatically on any devices enrolled in the service.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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The Ultimate Guide to Improving Your Website Performance

Neil Patel

SEO is one of the most-used (and most important) website optimization strategies. However, great content , backlinks, and meta descriptions won’t help much if you don’t optimize your website performance. If visitors land on your site and find it takes too long to load, or images don’t display correctly, they’re likely to choose a competitor. That’s why improving your website performance is crucial.

Mobile 130
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Seed-Stage Positioning: Lock and Load

Kellblog

With angel and seed money flowing, and a great environment for company creation, I’ve been talking to a lot of seed-stage and pre-seed stage startups of late. They often ask me about positioning. Listening to myself talk, I realized that I didn’t really sound like me, and it made me wonder why. What I Normally Sound Like on Positioning.

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Dear SaaStr: What Incentives Actually Incent Employees to Stay?

SaaStr

Q: What incentives work well to attract new employees to a company, and what ultimately makes them want to stay? The tough part is that things that incent folks to join … don’t really incent them to stay. Not really, at least not in my experience. Things that incent folks to join — but that don’t really incent them to stay: Signing bonuses. It feels like free extra cash they aren’t getting at their current job.

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11 tips for wicked-fast Chromebook web browsing

IT World

Chromebooks may not be all about the web anymore, like they were in their earliest days , but you'd better believe the browser still plays one heck of a pivotal role in the Chrome OS experience. And aside from the standard browser basics, Chromebooks have some pretty spiffy shortcuts for navigating around these ol' nets of inter and getting stuff accomplished.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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What Are Soft 404s and How to Fix Them

Neil Patel

You’re likely already familiar with 404 errors that display a “page not found” message to visitors. While these pages serve a purpose, they can be harmful to your website if misused. An example of a “page not found” error used in the wrong context is a soft 404 error. These can wreak havoc on your search engine rankings, website traffic, and even credibility.

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Investing in Goldfinch

Andreessen Horowitz

Since DeFi emerged several years ago, a broad range of web3 financial services have been created and widely adopted, but a crucial one was notably absent: undercollateralized lending. Most web3 lending protocols only support overcollateralized loans, which lend against existing … The post Investing in Goldfinch appeared first on Andreessen Horowitz.

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Crunchbase: Early Stage Investment Doubled in 2021. But The # of Companies Funded Only Went Up 25%.

SaaStr

Crunchbase has its latest VC report up here and it’s good reading. Everyone has slightly different data, but it helps answer a seeming conflict in the VC markets: Massive amounts of funding have flowed into startups … and yet … Why doesn’t it seem easier to raise seed funding for many startups? The answer is what we’ve already seen before, but good to see visually again.

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The open office floor plan: rethinking an awful idea

IT World

Some friends and I were talking about the new Google building at 2000 North Shoreline Blvd. in Mountain View, Calif. Truth be told, we’re not impressed. As one person said, it looks like a sagging tent city covered in dragon scales (and not in a good way). But the real kicker? Someone else dared to hope that at least it would have real offices instead of an open office floor plan.

AWS 109
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Account-Based Marketing: Past, Present, and Future

Neil Patel

The average email click-through rate is 2.6 percent. The rate of return on direct mail is around 1 percent. A good social media campaign will convert at less than 1 percent. Why are these numbers so low? Because many new marketing campaigns don’t have the right customer research, ideal client avatars, personalization, or segmentation. They dangle a worm out there to see if anyone bites.

Scale 127
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How to Transform Customer Success Into a Profit Center with Metrics and Forecasting

ChurnZero

Customer Success represents a large source of revenue-generation for SaaS businesses. Though Customer Success was originally regarded as a post-sale cost center, you can flip its narrative with the right metrics, positioning, and forecasting strategy. In this article, we cover how profit centers and cost centers differ, as well as how Customer Success teams can position themselves to be viewed as a profitable function by: Emphasizing their value with the right metrics.

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Pretty Much Every App With an Enterprise Edition Uses “Contact Me” Pricing

SaaStr

With the rise of “Product Led Growth” as such a key concept in SaaS, it brings up an age-old question in business software: Should all pricing be transparent? Doesn’t that just remove a huge amount of friction from buying? Can you even have a mostly self-service motion in PLG with “Contact Me” in your pricing? Certainly “Contact Me” in pricing adds a human element, an additional step, and in many cases, friction to a sales process.

Pricing 233
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Apple is sneaking around its own privacy policy — and will regret it

IT World

Apple has a rather complicated relationship with privacy, which it always points to as a differentiator with Google. But delivering on it is a different tale. Much of this involves the definition of privacy. Fortunately for Apple’s marketing people, “privacy” is the ultimate undefinable term because every user views it differently. If you ask a 60-year-old man in Chicago what he considers to be private, you’ll get a very different answer than if you asked a 19-year-old woman in Los Angeles.

Marketing 105
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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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The Best Marketing Schools and Degree Programs

Neil Patel

Are marketing degrees worth it? There’s not a definitive answer for everyone, as too many factors go into deciding which marketing career path you want to take, which marketing programs interest you the most, and which school experience is the best for you. However, if this field entices you and you want to learn all you can, many opportunities exist to help you learn about the ins and outs of this industry—and how to pave a career path ahead.

Marketing 114
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Customer Experience vs. Customer Success: Are They the Same?

ChurnZero

It’s not uncommon to find it difficult to grasp the concept of Customer Experience vs. Customer Success. The two are seemingly cut from the same cloth. For some, the Customer Experience definition is not that different from the one for Customer Success. So, are Customer Experience and Customer Success really the same? If not, what are the differences that set them apart?

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Uncapped and Supercapped Notes and SAFEs: Good in Small Doses

SaaStr

Even with these market wobbles, if you’re fortunate enough to be a “hot” startup in SaaS today you may find yourself oversubscribed in a fundraising round, and/or with investors that really want to invest between rounds when you don’t want or need any more money. Sometimes, in those cases, investors are willing to invest with so-called “uncapped” notes and SAFEs.

Finance 221
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How to bookmark Safari Tab groups (and other bookmark tips)

IT World

And a big welcome back to AppleHolic readers. Today, I wanted to explain how to make better use of Safari Tabs in iOS 15, iPad OS 15, and macOS Monterey — particularly for researchers. Slowly getting used to Safari Tabs. There are things I like about Apple’s new tab support in Safari. Where it shines is in the provision of contextualized collections of web pages across all my devices, though I do feel some friction when trying to use the new browser.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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What Google’s Product Review Update Means for Your Ecommerce Site

Neil Patel

Google is constantly updating its algorithm to ensure users get the best search results. From the Panda update in 2011 to ongoing core updates in 2021, the search engine constantly introduces changes to ensure the most helpful content appears at the top of the page. Following this approach, Google has introduced yet another update—this time focused on product reviews.

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Hook, Line, and Sinker: A Model for Crafting Successful, Viral Content

Sparktoro

Despite studying content that overachieves for years, it’s only in the past few months that I’ve stumbled into a mental model I’ve called: Hook, Line, and Sinker. My goal here is to broadly encapsulate *why* overachieving content pieces hit their mark, and why similar, but underperforming pieces miss.

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A CEO’s Guide to Marketing With Dave Kellogg: Five Things Every Founder Should Know (Podcast 515 and Video)

SaaStr

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. Often, product-oriented founders think they’ve created a technology business that seeks distribution when in reality they’ve founded a distribution business that makes technology.