Totango
JUNE 4, 2021
Use These Great Customer Engagement Ideas to Increase Retention. Engagement is key to retention and referrals. Here are seven great customer engagement ideas you can easily put into practice. We’ll show you how to multiply opportunities for engagement through strategies such as personalization, in-app messaging, customized promotions and loyalty programs.
Neil Patel
JUNE 3, 2021
If you work with sales, knowing about the Product Life Cycle model is almost mandatory. The model describes the stages a product goes through in its journey from creation to discontinuation. Why do you need to know this? Because products in different stages demand different strategies, be that for physical products or for services.
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Cobloom
JUNE 1, 2021
Struggling to keep your SaaS company's churn rates down? Think that there's more you could be doing to approach the much revered negative churn? (Where upsells outpace lost customers). You've come to the right place. In this article I run through 5 of the most common sales & marketing mistakes we see SaaS companies making. They all increase churn, and consequently decrease your customer lifetime value , one of the most important metrics in SaaS.
The Daily Egg
MAY 30, 2021
You’ve probably heard of Bluehost as one of the biggest names in web hosting, but it’s not the only service out there. DreamHost got its start around the same time and offers just as much when it comes to keeping your site running. Both have great overall performance, and you can’t go wrong with either. […]. The post Bluehost Vs. DreamHost appeared first on The Daily Egg.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
SaaStr
MAY 31, 2021
Patrick Collision, CEO and co-founder of mammothly successful Stripe, a while back put together a list of things to do from age 10 to 20 to be a successful entrepreneur. I do wish I’d done all those things. In a small way, a few of those age 10-20 skills I did acquire from starting a tiny software company then were what carried through to whatever success I’ve had.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Predictable Revenue
MAY 31, 2021
Let's take a quick look at some of the ways AI can be leveraged to maximize sales and lead generation for pharmaceutical businesses. The post 8 Steps to Improve Your Business Email Writing appeared first on Predictable Revenue.
The Daily Egg
JUNE 3, 2021
Ready to drive more traffic to your WordPress site? This guide will show you some immediate actions that you can use to improve WordPress SEO today. We’ll also cover the importance of WordPress SEO and dive into some long-term SEO strategies for WordPress. Why WordPress SEO Is So Important Prioritizing SEO is the best way […]. The post The Complete Guide to WordPress SEO appeared first on The Daily Egg.
SaaStr
JUNE 1, 2021
The other day I went to buy a SaaS product. I know this SaaS product well, and have used it for years. It’s not a great piece of software, but it’s very effective and useful. I was finally ready to buy. I was forced to go to an SDR first — the only button was “Contact Us” I asked for a free trial. The SDR said that wasn’t possible, and wanted to talk about my “budget” first.
Intercom, Inc.
JUNE 1, 2021
Over the course of the past year, the customer support landscape has changed for good. As brick-and-mortar businesses closed worldwide, companies and customers alike had to pivot to digital-first ways of doing business. As a result, we’ve seen some major, long-lasting changes to how businesses and consumers communicate and build relationships with one another: The popularity of messaging channels is on the rise – messenger-based support is now the second most used support channel.
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
Tom Tunguz
MAY 31, 2021
The cost of a failed account executive hire is about 8 months of lost productivity. A three month initial search, three months of ramp time, the termination, and then another two to three months of ramp for his replacement. That’s at the individual contributor level. What does it cost the organization to hire the wrong executive? In terms of time cost to the startup, a failed executive hire is roughly similar, 9 months.
The Daily Egg
JUNE 3, 2021
If you want to get more traffic and sales to your ecommerce website, then on-page SEO is a critical first step. There’s a multitude of how-to articles and tutorials on the web offering general SEO advice, but far fewer that specifically address the needs of ecommerce entrepreneurs. Today, we’d like to give you a basic […]. The post Ecommerce SEO Guide: SEO Best Practices for Ecommerce Websites appeared first on The Daily Egg.
SaaStr
MAY 29, 2021
As we gear up for SaaStr Annual 2021 in the SF Bay Area , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. Today, Zoom is at $4B ARR. In many ways, it’s the same Zoom. But at $100m ARR, Zoom was still a scrappy upstart. Eric Yuan, founder and CEO of Zoom Video Communications shared with Mallun Yen now of Operator Collective at SaaStr Annual 2017 how he and his team got to the first $100m ARR as well as
Intercom, Inc.
JUNE 3, 2021
? ?. Not too long ago (although it honestly seems like a lifetime), we were buckling up to navigate the COVID-19 pandemic and all of the tough, unparalleled challenges it forced us to face. We had to adapt overnight, reevaluate our priorities, make some particularly rough decisions – for many of us, it’s been over a year in survival mode. But as vaccination gears up, lockdowns ease, and people slowly get back to their lives, countries all over the world are finally looking at what could be an in
Speaker: David Warren and Kevin O’Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Neil Patel
JUNE 1, 2021
Learning how to get backlinks can help you jumpstart your brand, with no investment upfront. The idea is simple: just ask a site for a backlink. However, sometimes these requests get lost in a flood of emails. The average person receives 88 emails a day alone. Other times, requests gets ignored or flat-out denied because they aren’t high priority.
The Daily Egg
MAY 31, 2021
Vonage is an all-in-one VoIP provider that takes on a minimalist approach. Its service plans offer the fundamental features you need to communicate and collaborate at a price growing businesses can afford. Add-on features like toll-free numbers, voicemail-to-text, and paperless fax can be purchased as needed. Compare Vonage to the Best VoIP Providers and Phone […].
SaaStr
JUNE 3, 2021
Recently we did a great AMA-style “Quora Session” You can see the whole list of questions and answers here. One fundamental question asked was What Everyone Should Know Before Starting a SaaS Company. I think we’ve hit the core things on SaaStr over the years, and we’ve added more structure in the SaaStr University … but this was a good chance to pull together perhaps the 5 most key things to know IMHO/IME.
Unbounce
JUNE 3, 2021
Ever used a funnel while baking? That cone-shaped thingamajig may seem excessive when you’re just pouring some liquids from one container to another, but it plays an important role. A funnel directs things where you want them to go, and not somewhere else (like all over the counter, or the floor, or your sweater). Funnels guide flow. A conversion funnel is the same idea but applied to your marketing strategy.
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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
Neil Patel
MAY 31, 2021
I thought I would let you into my mind, so you can see how I think of marketing. The way I strategize to grow my own company. And what you’ll read next will probably come as a shock, as I don’t really view marketing in the same traditional way you read online. Now before I dive in, let me give you a little bit of context. My company is NP Digital. It’s a digital marketing agency where we help companies of all sizes grow.
The Daily Egg
JUNE 3, 2021
A reliable office phone system helps you communicate seamlessly as you go about your business. The problem is, either you don’t have a dedicated office phone system, or the one you do have is working poorly. Well, that ends here. Through hours of research and side-by-side comparison across a number of features, we’ve come upon […]. The post Best Office Phone Systems appeared first on The Daily Egg.
SaaStr
JUNE 3, 2021
Hubspot didn't just grow an incredible 41% in Q1'21 to $1.1B in ARR. It accelerated. * Revenue growth accelerated from 32% to 41% * And new customer growth accelerated to a crazy 45% YoY * All while keeping ACVs constant at ~10k. They did it the hard way, with SMBs. — Jason BeKind Lemkin (@jasonlk) May 6, 2021. A fairly incredible thing has happened as we leave Covid behind (at least in the U.S.) and as Cloud continues to scale: Many of the best in SaaS are accelerating even at mas
Unbounce
JUNE 1, 2021
You know that one ad you keep seeing: The one for that embarrassing t-shirt your friend messaged you about that just couldn’t be real? ( It was. Yikes! ). Your curiosity got the best of you for one second , and now that cringe-worthy tee is following you around, cozying up next to your cousin’s baby announcement on Facebook, and squeezing in between your friend’s selfies on IG.
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Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.
Neil Patel
JUNE 2, 2021
Being a marketer is an interesting job. On the one hand, you’re expected to keep up with trends. When a new social media platform starts to take off, you’d better be there promoting your brand. Still, you can’t just blindly follow those trends. Popular platforms become saturated with dozens of competitors, and standing out becomes nearly impossible.
The Daily Egg
JUNE 4, 2021
As you grow your WordPress site, you’re going to get to a point where you can’t manage everything yourself. Sometimes before you realize you need them, you find yourself needing to assign WordPress roles to editors, writers, or even additional site managers. But what are these roles, and how do you know who should perform […]. The post The Complete Guide to WordPress Roles appeared first on The Daily Egg.
SaaStr
JUNE 4, 2021
We’re so excited to have Olivier Pomel, CEO and co-founder of Datadog, back at SaaStr Annual 2021 Sep 26-28 in the SF Bay Area!! Datadog has rocketed to a $28B+ leader in monitoring and security. Olivier was kind enough to join us in Paris at the first SaaStr Europa together with Jean-Baptiste Coger, Co-Founder at PlatoHQ , when they were at about $50m ARR.
Kellblog
MAY 29, 2021
I’m writing this from both the perspective of a former CEO (who would occasionally get sideways with his board) and that of a six-time independent board member. I’ll look first from the CEO perspective, examining what I wanted in an independent board member (aka non-executive director ), and second from the board director perspective [1].
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Neil Patel
JUNE 1, 2021
If you’re looking for YouTube video ideas to make an impact on YouTube or other platforms, you’re in the right place. Videos are a powerful tool for marketing and advertising, but unfortunately, there’s no secret formula for being successful with videos. What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience.
The Daily Egg
JUNE 4, 2021
When you hear “WordPress sitemap,” your first reaction might be to run away screaming “too technical!” But don’t fear, a WordPress sitemap is easy to create and maintain—and it’s part of creating a great website experience for your users and fantastic for technical SEO reasons. We get into everything you need to know about WordPress […]. The post The Complete Guide to WordPress Sitemaps appeared first on The Daily Egg.
SaaStr
MAY 29, 2021
Amelia Ibarra, SaaStr’s SVP and GM, did a great deep dive with Alyce on the future of content and events post-Covid. Take a listen here if you do content, marketing and/or events: A few key learnings for us at least: Great content is a lot of work. A lot of work. SaaStr has to say a nice “No” to every public company CEOs if they aren’t able to meet our standards in terms of content and inclusion.
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