Sat.Jun 02, 2018 - Fri.Jun 08, 2018

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How to make product improvements

Intercom, Inc.

Kaizen is the philosophy of continuous improvement. Web businesses searching for product market fit think they can follow this philosophy just by shipping code. But shipping code doesn’t mean that you’re making any significant product improvements. Similarly you can make undeniable improvements to parts of your product and get no response or appreciation for it.

Scale 223
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When You Hire an Executive, You're Hiring a Network

Tom Tunguz

You’ve just raised a round of financing. Your next step is to build your management team. There are several criteria for finding the right executive. Competency in the field, cultural fit, communication skills, management experience. All of those should be obvious. There is one that is often overlooked. Network. Recruiting is one of the most important responsibilities for a head of a department.

Scale 205
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How repositioning a product allows you to 8x its price

A Smart Bear

Pricing is often more about positioning and perceived value than it is about cost-analysis and unconvincing ROI calculators. As a result, repositioning can allow you to charge many times more than you think. Here’s how. You’ve created a marketing tool called DoubleDown that doubles the cost-efficiency of AdWords campaigns. You heard that right folks — as a marketer, you can generate the same impact, the same number of conversions, the same quality of sales leads, but with half

Pricing 92
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Lessons from Christoph Janz and Nick Franklin at Mogul I/O Berlin

Chart Mogul

Our own Nick Franklin spoke to Christoph Janz of Point Nine Capital at the fourth edition of our inaugural event series, held in Berlin at Point Nine's headquarters. Berlin was our biggest Mogul I/O event so far — thanks to everyone who came out to hear the talks, enjoy the discussion and see an excellent fireside chat between Nick Franklin and Christoph Janz.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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From first touch to qualified lead: building a sales funnel for live chat

Intercom, Inc.

The promise of live chat for sales teams is being able to connect faster with high-quality leads. But for someone in Sales Operations, the first thing we think is: how well does live chat convert? As Intercom’s VP of Sales Operations, my job is to obsess over how we can optimize our supply chain to deliver against our pipeline and revenue targets; in other words, figuring out how to make our sales organization run better and faster.

More Trending

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How to Personalize Your Outbound Approach According to Your Market and Persona

Sales Hacker

Customers want to be recognized as people, not account numbers or dollar signs. If you want to create sales emails that get responses, it’s this one fact that you need to focus on. No matter your industry, niche, product, or service, the ideal is to communicate with prospects and customers as individuals. How do you do that? With personalization. They want it, need it, and expect it.

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Dear SaaS Peers, Scale Value, Not Usage (It’s Not as Simple as You Think)

Chargebee

Lessons from Michelin, Google, and certain other SaaS companies that got their pricing right.

Scaling 85
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Sean Ellis on charting a path toward sustainable growth

Intercom, Inc.

When Sean Ellis joined Dropbox as the company’s first marketer, he was tasked with creating a culture of growth and experimentation. This wasn’t just a line item on a goals sheet; it was written into Sean’s contract. Where Dropbox went from there is well documented. Meanwhile, Sean has used that same approach to growth at LogMeIn, Eventbrite, Lookout and Qualaroo.

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Don’t Ignore SaaS Metrics in Early Stage Success

SaaSOptics

Several months ago, I met an entrepreneur with a high-growth SaaS business. Being in the business of selling tools to measure subscription business metrics, I jumped right in, my mind set on a quick close.

Metrics 58
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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10 Tips to Build Rapport Internally to Navigate Complex Deals

Sales Hacker

Sales is all about relationships—we know that. However, the focus tends to be on external relationships with customers. After all, that’s where the deals come from. But what can easily get overlooked are the many internal relationships in an organization. Today’s sale is difficult and complex —and it’s near impossible if you try to go it alone. Sales leadership, sales engineers, customer success, and marketing all play crucial roles in getting a deal to closed-won.

Scale 58
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Customer Success Trend at TSW Spring 2018 Conference

Totango

Customer Success Buzz at TSW. Customer success is hot. Notably, over 50% of the attendees at TSIA’s Spring Technology & Services World (TSW) event this year were in customer success. TSW buzzed with people who were both in the know and those looking to better understand what a Customer Success program really means and how to get started. Organizations are finally recognizing they cannot afford to ignore their most important asset – their customer.

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More than just conversations: the next frontier of live chat for sales

Intercom, Inc.

Sales has changed. Messaging and live chat are the new medium for initial sales conversations, not the phone calls or forms of old. Here at Intercom, we’ve seen this shift happening first-hand. Since we launched our live chat for sales product , the people reaching out to us to learn more are sales decision-makers. They’re VPs of sales, sales directors and CROs.

Scale 179
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How to build a scalable sales process (Q&A webinar)

CloseSaaS

Here's the recording of today's webinar about how to build a scalable sales process (no matter the stage you're in today). Tune in below!

Sales 52
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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PODCAST 10: Using Data to Align Marketing, Sales, and Customer Success

Sales Hacker

On this episode of the Sales Hacker podcast, we talk with Cassie Young , Chief Commercial Officer at Sailthru about how data driven decision making can bring sales, marketing, and customer success all on the same page. What You’ll Learn. Building a cash-flow positive organization. Messaging and managing through challenges. The Rule of 40 – Using data to measure your business.

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SaaSOptics is The 2018 CODiE Award Winner for Best Billing and Subscription Management Solution

SaaSOptics

It's an exciting day at SaaSOptics — Software & Information Industry Association (SIIA) CODiE Awards named us the 2018 Best Billing and Subscription Management Solution. CODiE Award recipients are known as "companies producing the most innovative businesses technology products across the country and around the world.". We're honored to receive such high praise.

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Our 5-minute guide to cloud-managed networking

ITPro

Tutorials. Learn why cloud-managed networking is growing in popularity with businesses.

Cloud 61
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?? SaaS Roundup #122

Chart Mogul

This week: Is your churn problem actually an onboarding problem, a comprehensive Domo S-1 breakdown and how startups die from their addiction to paid marketing. In SaaS Roundup, we comb through the noise to find you only the best SaaS-flavored reads of the week — just our top three. You can also receive SaaS Roundup in your email inbox every Friday — just drop your email here and you’ll receive the next issue.

SaaS 40
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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The Sales Velocity Equation: Your First Personal Sales Ops Exercise

Sales Hacker

One of the most enlightening and personal sales operations exercises that any rep can do is to build their own sales velocity equation. In fact, even before sellers join a company, it can be extremely helpful to ask your prospective employer about the current sales velocity of their organization. This way, you’ll understand what kind of “sales engine” you’re about to start driving.

Sales 53
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Questions You Need to Answer about SaaS Reseller and Partner Channel Agreements

SaaSOptics

As your SaaS business grows, you’re going to expand the various ways you sell and market your product. Tapping into new customers through resellers and channel partners is one option many businesses will choose, but as we see at SaaSOptics, businesses often struggle to define reseller or channel partner arrangements and financial reporting because there are multiple ways to do so.

SaaS 40
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Is your churn problem actually an onboarding problem?

Claudiu Murariu

Trying to sort out retention on its own is like hoping to solve a medical issue by dealing with the symptoms alone, while ignoring what caused it in the first place. A quick fix leads to shallow short-term results. You might win back a few customers, but the main issue lies somewhere else. Retention: the everlasting worry of most companies I’ve recently had the chance to work on retention campaigns for two very different companies: a medium-sized company with clients ranging from consumers to sm

Churn 40
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Is Your Company Guilty of Causing Marketing Technology Vendor Fatigue?

Outseta

By Geoff Roberts 12 min read I read an article recently on ESPN after the Boston Celtics took a 2-0 lead in the NBA’s Eastern Conference Finals about LeBron James’ Cleveland Cavaliers and the organizational fatigue the Cavs are currently experiencing. The Cavs have recently made several deeps runs into the postseason, resulting in longer than normal seasons.

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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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How To Survive and Thrive in a Long-Distance (Business) Relationship

Sales Hacker

This article outlines the dos and don’ts along with examples of how to build better business relationships as remotely-operating teams. . When it comes to choosing a romantic partner, we often let our gut instincts take over. We know who we like, who we don’t, what we want and what we want to avoid. One major obstacle for many would-be lovebirds? Distance.

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Why It's Better to Scale Your Financial Operations Without Spreadsheets

SaaSOptics

Sometimes in life, making ends meet is the only option. We’ve all faced situations where doing the thing that is “good enough for now” is the only option. Managing the financial operations of your SaaS business shouldn’t be one of those times. In their early days, most recurring revenue businesses manage financial operations with spreadsheets. Instead of robust finance systems that are expensive, they create homegrown SaaS financial operations by cobbling spreadsheets together with traditional a

Scaling 40
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How to Reduce the Cost of Your Content Department With a Monthly Meeting

Kraftblick

A precisely built planning process is like magic. As our company has improved our planning process over the course of many months, we have accumulated some valuable experience on this topic and want to share it with you. In one of our articles, we already discussed the importance of daily planning and methods of building a working daily planning process.

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Using predictions to get your customers to buy again

ReSci

If you sell a consumable product, you want your customers to buy again and again. When a product gets used up or wears out, it makes sense to send a reminder to customers to refill, replace, or repurchase that product or a similar product. We. The post Using predictions to get your customers to buy again appeared first on ReSci.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Here’s What We Found in One Customer’s SaaS Environment That Caused Their IT Director to Say “Nooooo”

BetterCloud

“I showed this to my director. He shook his head, shut his computer, and walked away.”. That was what the IT manager at a midsize media company said when we found that they had 36,000 Dropbox files shared publicly. Given that this media company has reported on several prominent data breaches, losing their own sensitive data could have been a detrimental blow to their brand.

SaaS 40
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How to turn a bully prospect into a paying customer

CloseSaaS

The last thing any inside sales rep wants to hear when they pick up the phone is: You suck!

Sales 52
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Is it time to dump Microsoft Office?

ITPro

In-depth. Office 365 promised continual improvements, but is Microsoft really making the core apps better?

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