Sat.Nov 28, 2020 - Fri.Dec 04, 2020

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Levering Your CFO to Drive SaaS Company Growth

Sage Intacct

Despite the role that CEOs, CTOs, and product managers play in a startup’s success, finance is the only department in a SaaS startup that touches every part of the customer journey. With a unique money-focused perspective, finance employees have access to data across every type of product and customer. So while SaaS CFOs are not the most talked-about startup leaders, they can have a huge impact on the business.

SaaS 85
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Here’s to 2021: Accurate, Agile Sales Forecasting

InsightSquared

When it comes to sales forecasting , it’s a simple truth: if you can see what’s coming, you can prepare and react accordingly. In many cases, you can even change future results before they become foregone conclusions. . If this year has shown us anything, it’s that sometimes it’s impossible to know what lay ahead. Sometimes you have to react on the fly, act on the best information you can find, and just give it all you’ve got.

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How Long It Roughly Takes to Close a Deal in SaaS. And Why.

SaaStr

Q: How long does it usually take to close a deal in SaaS? Ok here’s a really rough set of timelines to how long it takes to close an Opportunity in SaaS: So: A $5k deal, or say $499 a month, can often be closed in a call or two. Certainly the buying decision that can be made in a day, a week, or at least the same month. A $20k-$50k deal often takes 2–3 months.

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Best Time and Attendance Systems

The Daily Egg

Remember being given praise for good attendance in school as a child? Why is it that good time and attendance creates successful outcomes for people? Mark Hunter, author and businessman, firmly believes that “it’s not about having the right opportunities. It’s about handling the opportunities right.” Do you? Historically, businesses who manage their employees’ time […].

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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It's Supposed to Be Hard. You're Changing the World.

Tom Tunguz

“It’s the Finals. It’s hard. It’s supposed to be hard.” After Game 2 of the NBA Finals said them to Steph Curry as they walked through the tunnel to the locker room after a loss. What’s true for basketball is also true for startups - at least in this case. With all the news of unicorns and IPOs and acquisitions driven by the broader market, teams can fall into a trap to think building a startup into a success is easier for others.

More Trending

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On Your Next Big Deal? Double Your Pricing.

SaaStr

There’s a fun — and very lucrative and rewarding — exercise I like to go through with most of the startups I work with. It’s goes like this: First, who’s your largest customer? OK. Now, do you have a prospect in the pipeline that’s somewhat similar? You do? Great. Now … On that deal … go quote twice your highest price ever.

Pricing 287
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Best Event Management Software

The Daily Egg

It’s been six hours of driving but you’re almost there. You’ve always wanted to visit the Grand Canyon and finally said “the heck with it,” hopped in the car and took off. But, in all your excitement you forgot to pack your phone charger. You’re about 20 minutes away when your phone dies. Bye-bye GPS. […]. The post Best Event Management Software appeared first on The Daily Egg.

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One-stop S.H.O.P.

Intercom, Inc.

We wanted to explore the retail landscape through various distinct themes – offering a range of perspectives and experiences. So we started by delving into the physical history of the store, followed by how our habits have changed, then we looked at who and what is fuelling the shift online, and finally we considered how the events of 2020 might inform how we shop, plan, and build in the future.

Trends 152
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The 4 Pillar Sales Process That Generated £10M in Revenue

Predictable Revenue

Kieren O’Connor was breaking company records as a Commercial Director at Nobly POS by 22, and at 25 he is the co-founder of a consultancy that has generated over £10m in sales for its clients and is challenging traditional consultancies everywhere. The post The 4 Pillar Sales Process That Generated £10M in Revenue appeared first on Predictable Revenue.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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When The Team Revolts

SaaStr

Start-ups aren’t democracies, no matter what some employees may think. The CEO is the CEO, and the founders are the founders. But start-ups also aren’t IBM or Cisco. Or even, anything like DropBox or Slack or Box or Hubspot, not organizationally at least. From 1-10 employees, it’s a family. After 150 or so, somewhere in there, it starts to become a traditional hierarchical structure.

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Best Digital Marketing Services

The Daily Egg

Finding a digital marketing service can be a sticky web of confusion if you don’t know what you’re looking for. It’s like going to the mall to shop but having no idea what you want—you’ll quickly become frustrated or waste money on something you really didn’t need. Digital marketing is no different. You can quickly […]. The post Best Digital Marketing Services appeared first on The Daily Egg.

Marketing 244
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Built for You: Making of Series

Intercom, Inc.

On the last Built for You episode, we talked about how customer feedback informs the features we build at Intercom. This week, we examine the conversations that led to Series , one of our biggest launches this year. Series wasn’t your typical project at Intercom. Instead of building on previous iterations with small, incremental changes that could be quickly shipped, this was a two-year-long enterprise designed almost entirely from scratch.

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Collaborative workflows with the Trint Editor

Trint

Find the moments that matter fast with the Trint Editor. Teams can easily review, edit and verify transcripts simultaneously. Playback your audio or video files and watch the transcript unfold. Download the guide on the Trint Editor.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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7 “Easy” Ways to Increase Sales in One Quarter. Or Even Just One Month.

SaaStr

My 7 top tips to increase sales quickly. Hire a great VP of Sales. Yes, I am a broken record here. But I’ve seen it 100+ times. Hire a great VP of Sales, and even if nothing else changes … she’ll increase the revenue per lead by 20–100%+. In one sales cycle or less. More here: How My VP, Sales Doubled Our Sales in 90 Days. And No, It Wasn’t… Raise prices 20% — on new customers.

Scale 262
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7 Warning Signs You Have Product Flop on Your Hands (and How to Fix It!)

Neil Patel

Ever have a really great idea for a product? You know, the kind of idea that makes you want to grab strangers by the shoulders and explain the whole thing in a rush. For the next few hours or even days, you find yourself revved up in high gear, eager to turn your big idea into reality. It’s an awesome feeling. There’s only one problem: what comes up must go down, and sometimes big ideas do just that – they flop, hard.

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6 Copywriting Tips for Creating Persuasive Landing Pages (and Converting More Visitors)

Unbounce

As a modern marketer, you’re expected to be a multitasker with a diverse skill set. “Multiple hats … love ‘em!” In reality, though, it’s a pretty tough gig. So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. What are the highest-performing landing pages doing that makes them so effective?

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Trint Closes Series A Acceleration Round With Edge Investments

Trint

London-based Edge Investments supported the round, led by The New York Times Company LONDON—December 1, 2020— Trint , the leading speech-to-text platform for content creation, today announced the close of its Series A Acceleration round with an investment of £5M (~$6.7M). The round, opened in August by The New York Times Company, closes with a £2M (~$2.6M) investment from Edge , the leading growth investor in the UK creative economy.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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5 Interesting Learnings from Slack at $1B in ARR

SaaStr

So this 5 Interesting Learnings post is a bit bittersweet. We’ve recently checked in with a bunch of our Cloud and SaaS favorites as they cross $1B in ARR: 5 Interesting Learnings from Zendesk. As It Crosses $1B in ARR. 5 Interesting Learnings from HubSpot as It Approaches $1 Billion in ARR. 5 Interesting Learnings from RingCentral. As it Approaches $1B in ARR. 5 Interesting Learnings from Palantir at $1 Billion in ARR.

SMB 244
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13 Reasons Why Direct Mail Isn’t Dead

Neil Patel

In an increasingly digital world, direct mail seems old and boring. You wouldn’t drive a horse-drawn carriage to work or use a pager to contact your friends, would you? Of course not. Direct mail feels outdated. But direct mail is still a great way to reach your audience, grab their attention, and connect with them on a personal level. In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%.

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The “$20M to $500M” Question: Adding Top Down Sales

Andreessen Horowitz

For many enterprise startups, the predominant initial go to market (GTM) strategy has been “ growth + sales ”, which relies on a bottom up, product-led approach to acquiring and retaining users and customers. But after successfully executing on this … The post The “$20M to $500M” Question: Adding Top Down Sales appeared first on Andreessen Horowitz.

Sales 144
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What B2B Software Is and How Your Business Can Benefit From It

FastSpring

As an online merchant, you’ve probably heard the term B2B software floating around at some point or another. Whether it’s been in a conversation or in a business article, it may have left you wondering what exactly it means. The first and possibly most important thing you should know is that no, it’s not a British boy band. Now that that’s out of the way, we can move on to what it actually is and why your ecommerce business should get familiar with it.

B2B 113
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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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When It’s Worth It To Hire an Interim VP of Sales

SaaStr

We’ve talked a lot on SaaStr about the damage a bad VP of Sales can do. They often make things much worse than they were before — and burn a year and half of your capital doing it. More on that, and the line between Great, Good and Bad here : But what if you are struggling to just find a Good VP of Sales … should you hire an Interim one?

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How to Get Startup Funding

Neil Patel

Building a business is thankless, difficult work. Sometimes, you just wish you had a little breathing room. Usually, business owners have an idea of how they’d like to scale and grow their business. The only problem? Capital. There’s just not enough money to drive the growth they’d like to see. It’s around this time that some businesses start to consider startup funding.

Startup 145
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Investing in Moov: Open Source Financial Services Building Blocks

Andreessen Horowitz

The financial services industry is undergoing one of the largest transformations in its history. Like many seismic changes, initially change is slow and incremental and then a shift happens dramatically in a short time. We are at one such moment. … The post Investing in Moov: Open Source Financial Services Building Blocks appeared first on Andreessen Horowitz.

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Sales Dashboards 101: Your Key to Becoming a More Data-Driven Sales Team

Sales Hacker

Imagine watching a basketball game without a scoreboard. It would be nearly impossible to understand what was happening or who was winning. Now imagine playing in that game. It would be difficult to know how far behind or ahead you were, how much time was left, or what you needed to do to win. That’s what selling without a sales dashboard is like. But a sales dashboard is only useful if it’s done well.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Your VP Sales Has a Sales Quota. Your VP Marketing Has To Have a Quota, Too.

SaaStr

A ways back, we did an extremely popular post entitled, Hire the Right Type of VP Marketing or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them. The basic idea was to help folks who haven’t hired a VP or Director of Marketing hire the right one for a pre-Scale sales-driven SaaS company. Someone that knows, lives and breathes leads, funnels and funnel management, drip marketing, and all the rest.

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How to Hire SEO Freelancers

Neil Patel

Ranking a website or web page today is not as easy as it was a couple of years ago. Not only is the competition stiffer, but the constant changes in the algorithms that determine rankings also make it more challenging to stay on top of your SEO game. As a business owner, keeping up with all these changes and regularly updating your website is something you might not have time for.

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5 Subscription Marketing Strategies You Should Implement

FastSpring

Businesses are constantly trying to figure out how to increase customer retention rates. But what if your business model is designed to create repeat customers. Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services.