Predictable Revenue
JULY 22, 2019
8 Replicable steps to help you come up with new ways to increase retention, boost virality, and drive long-term growth! The post 8 Growth Secrets I Learned from Reading Every Interview with Alex Schultz, VP of Growth at Facebook appeared first on Predictable Revenue.
OpenView Labs
JULY 25, 2019
Full disclosure: I started out my software career as a pre-sales engineer. Call me biased, but what other job inside a software company allows you to exercise so many skills at one time? Part show person, part geek, part industry expert, part teacher! I love the pre-sales role and the demo. A B2B software buyer’s early product experience is arguably the most critical part of any software sales cycle.
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SaaStr
JULY 25, 2019
For most SaaS apps, you want to at least start with “just right”, Goldilocks pricing: Too high a price, and you start to add friction to the sales process. Deals take longer, leads shop other vendors, etc. That may be OK if you are the only vendor or in the space, or have the dominant brand. Sales may even push for this. But if you aren’t yet #1, you want to close every deal possible.
The Daily Egg
JULY 23, 2019
Everybody is always looking for the next great marketing hack. The next great tactic that is going to skyrocket their sales and company growth. That one glorified A/B test to change everything… But more often than not, this leads to neglecting key factors that we know impact sales. Product pages don’t need to be fancy, […] The post 4 Stupid Simple Ways To Increase Product Page Conversions (Today) appeared first on The Daily Egg.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Incredo
JULY 22, 2019
In digital marketing, content dominates and acts as the main selling point. Content is king in the digital world as we can't do without it. But content marketing requires proper planning, after which it will be able to provide the desired results.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
JULY 20, 2019
Once you hit Initial Traction in SaaS, say that first $1m-$1.5m in ARR, you’ll finally find something that works. One channel, often. E.g., partnerships. Or Facebook ads. Or an app store. Or a specific outbound strategy. Or blogging, or podcasting, or something. Or paid webinars. A channel that works. Once you do, one thing I’ve learned, both as a founder, an investor, and now again at SaaStr: every marketing initiative, and every channel, plateaus.
The Daily Egg
JULY 26, 2019
The internet is suffused with data that is ever-flowing and ever-changing. Keeping your audience engaged with your content, whether it is on your website, social media, or newsletters, is, unsurprisingly, a hard task for businesses. In an attempt to decrease bounce rates, web managers are trying every trick in the book but there is one […] The post Why Your Website Needs Infographics appeared first on The Daily Egg.
Intercom, Inc.
JULY 23, 2019
Clear guiding principles are the best way to scale a team while keeping them aligned. Without a set of principles, organizations begin to fracture. One team heavily believes in Big Design Up Front , another follows Lean start-up , a third tries to instil PRINCE-2 , and before you know it your process is a patchwork quilt of all sorts of conflicting ways to build software.
Neil Patel
JULY 23, 2019
Can you guess how most people improve their rankings? Well, they either hire an SEO firm, which is expensive, or they do it themselves, which is time-consuming. There must be a better solution, right? One that still gets results, doesn’t take as much time and doesn’t cost any money. Well, I’m about to make a major upgrade to Ubersuggest in the next 30 days that will help you do just this.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
SaaStr
JULY 22, 2019
There is one common factor, that founders know, but often lose track of in their pitch: every VC, at any stage, is looking for outliers. Your pitch, your team, your metrics, your market position, your vision, your TAM, your everything, should honestly and transparently but aggressively and positively show how you can be an outlier. It is hard to make money as a VC, as odd as that may sound.
Predictable Revenue
JULY 25, 2019
We breakdown the role confidence plays in a successful sales career. We give you actionable advice on how to inspire confidence in your sales reps. The post Cultivating confidence: how to coach, develop, and inspire your reps with Factor 8 and #GirlsClub founder Lauren Bailey. appeared first on Predictable Revenue.
Intercom, Inc.
JULY 25, 2019
Today’s episode of Intercom on Product is all about principles. We use product principles a lot in Intercom to guide us, in terms of how we build, what we build and how we make decisions. In this installment, SVP of Product Paul Adams and I explore our product principles in depth, discussing everything from how they evolved to the qualities that make a good principle.
Neil Patel
JULY 25, 2019
The average consumer is spending five hours per day on their smartphones and this number is only going up. We do everything on our phones these days, from shopping to browsing social media and managing our businesses. This is why it’s more important than ever to optimize the user experience to keep people on your app for longer periods, enjoying it more, and sharing it with friends.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
SaaStr
JULY 23, 2019
It shouldn’t take more than a week, or even just a few days, to negotiate a term sheet, once a VC decides they want to do a deal. There really aren’t many variables these days, really just price and how much you raising / selling. Most of the rest of the terms are much lower drama than they used to be. Most VCs aren’t trying to control your board and your company in the early days anymore.
Sales Hacker
JULY 26, 2019
We all make mistakes…. Even the most experienced of us. One of the most common? Letting a qualified prospect fall through the cracks, never to be seen again. This can happen in a number of ways. The good news, though: all of these pitfalls are avoidable — if you’re consciously aware of them. Below are five common ways a qualified prospect can fall through the cracks (and what to do instead). 1.
Intercom, Inc.
JULY 24, 2019
We all know it’s impossible for a sales team (or anyone for that matter) to predict the future. But with rigorous sales forecasting, they can actually get pretty close. Sales forecasting allows you to not only project how much revenue your team will close but also proactively influence current and future deals – by getting ahead of potential blockers, course correcting when you’re trending off target, moving into emerging markets, and more.
Totango
JULY 23, 2019
Times are changing. The old sales idea of courting and closing a customer in a single effort and considering their value “bagged” from a one-off transaction is as antiquated as dial-up modems. After all, the digitization of business has empowered customers to seek long-term gains from short-term investments. Customers in the B2B and SaaS markets are inclined toward subscription options where they pay on a monthly or annual basis for a service they can discontinue at any time.
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SaaStr
JULY 22, 2019
SaaStr Scale, our one day, San Francisco based event. We’ll be at the Terra Gallery downtown with all our favorite SaaStr G.O.A.T.s. With about a month left to go, here is who you can expect! The Playbook To… Hear from different revenue leaders on the playbooks to revenue growth, scaling, building better teams and more. We’ve gathered some of our most tactical speakers with real-time actionable content that will help you get your company up and running (and maybe even into hype
Sales Hacker
JULY 24, 2019
Gender inequality in STEM has been making news for a while. But that’s not the only space where women are underrepresented. It’s a problem in sales too. According to the 2019 State of Sales Performance survey , 73% of teams polled said that less than half of their team were women. To many, this is an all too familiar problem — but not just for women.
Intercom, Inc.
JULY 22, 2019
When you’re gearing up for a big product launch, creating help content is often the last thing on your mind. There’s so much that goes into preparing for product launches – ensuring your beta testing goes smoothly, locking in your marketing campaign, getting your sales team up to speed. By the time the big day rolls around, it can feel like all that’s left to do is kick off the launch party and wait for the upvotes to roll in on Product Hunt.
Nimble - Sales
JULY 22, 2019
Cross-functional team collaboration is applied in increasing frequency nowadays. It can be seen in numerous businesses and branches of industry. When a team is multifunctional, it can solve multiple challenges employing different concepts, technologies, and more. What is a cross-functional team? What is a cross-functional team? It’s comprised of people within various professional fields who […].
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
SaaStr
JULY 21, 2019
I don’t like asking for the credit card upfront. What I see time and time again is a short-term boost to short-term metrics, at the cost of longer term revenue and brand building. Why? 90% of the time, asking for a credit card immediately simply adds unnecessary friction to a sales process. It adds, best case, a pause or hesitation before using your product.
Sales Hacker
JULY 25, 2019
As a sales trainer, there’s always a balance between research and just picking up the phone and dialing out. How much research do you do before just picking up the phone and dialing? Too little, and you sound like a cold call , and you’ll get disconnected. Too much, and you waste time you could spend connecting with the people who you can convince to take an appointment and eventually to buy your product or service.
Baremetrics
JULY 25, 2019
Data science is beginning to replace spreadsheets for entrepreneurs wrestling with uncertainty in their business models. How did we get here? What’s really new? And how can founders at any stage get better at predicting their future? Staring into the Void. If you’re like most SaaS founders, you’ve googled for a saas financial template you can use to forecast your subscription business.
Nimble - Sales
JULY 24, 2019
Customer retention is much more valuable than customer acquisition. According to Forbes, the success rate of selling to an existing customer is 60% – 70%, while the rate of selling to a new customer is only 5-20%. As a result, you have to step up your efforts to keep a good relationship with your existing […]. The post 10 Best Tips to Boost Customer Retention Rate appeared first on Nimble Blog.
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SaaStr
JULY 23, 2019
So about 6 months ago, Quora launched a new core feature into beta, “Spaces” Space is basically a feed for content around a topic, but can easily incorporate content from other sources. So we decided to hack it a bit and use it as a feed to share our favorite 3-4 Cloud stories a day. We called our feed “ Cloud Daily “ In 6 months, we went to 100,000+ subscribers / followers and almost 7,000,000 views!
Andreessen Horowitz
JULY 22, 2019
One way to think about various kinds of crypto projects is through the lens of contract theory.
FastSpring
JULY 23, 2019
FastSpring has been immersed in the ecommerce landscape for over a decade now, and in that time we have seen the evolution of how businesses sell digital products online first-hand. Long before FastSpring’s time, but especially since our genesis in 2005, selling digital products—like software, saas, digital downloads, and apps—has become more and more complicated.
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