SaaStr
AUGUST 1, 2024
Dear SaaStr: What’s Your #1 Opener in Sales? The best opener is sharing how a very similar company or a competitor uses your product — and the exact specific ROI that customer gets. Everyone wants to know the playbooks of similar companies and competitors. How often does your sales team actually do this? Put in the effort to share how another, very similar and/or competitve company, also uses the product?
Predictable Revenue
AUGUST 1, 2024
In this episode, Collin Stewart is joined, once again, by Belal Batrawy, founder of Learn to Sell and Death to Fluff. The post The Power of Core Messaging with Belal Batrawy appeared first on Predictable Revenue.
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User Pilot
JULY 29, 2024
Carrying out a competitive analysis can give your product an edge that may disrupt your industry and impact your bottom line. This article will help you conduct your own by providing you with a competitive analysis example and some templates. TL;DR Competitive analysis involves studying rivals' strengths and weaknesses to improve business strategies and stay ahead in the competitors' market.
Inturact
AUGUST 1, 2024
Many SaaS companies are leaving money on the table by not mastering this crucial skill — upselling, the process of encouraging customers to upgrade or expand their current subscriptions. Think about it. When a customer starts using your product, you've already done the hard part. You've attracted customers, onboarded them, and proved your product's value.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.
Tom Tunguz
JULY 28, 2024
My first job as a teenager was a dishwasher in a local coffee shop, earning $6 per hour. With my first paycheck, I bought a portable CD player & a pair of yellow Sony Sport headphones to listen to music. I asked the manager for a better scrubber, different soap, & a three-part sink for rinsing, scrubbing, & rinsing again. Then I fell into a groove washing dishes.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Buffer Resources
AUGUST 1, 2024
*taps mic * Are you listening? LinkedIn allows creators and brands to set up aptly named Audio Events on the platform similar to X/Twitter Spaces or Clubhouse. With the audio feature, you can live-stream interactive conversations with your LinkedIn audience — and beyond. LinkedIn Audio Events offer a unique way to engage with your professional network in real-time, providing opportunities for meaningful discussions, knowledge sharing, and community building.
The Moz Blog
JULY 29, 2024
It’s time to rethink formulas. We need to be more fluid in our strategies and more whimsical in the risks we’re willing to take. Discover what Miriam learned about search from listening to 2 musicians.
Totango
JULY 31, 2024
“In a PLG motion… you’re helping people to use the product more effectively, and ultimately, to upgrade to a paid experience. [In] the enterprise sale, you start by signing on the dotted line, so different expectations and skills are needed.” – Karen Budell , Chief Marketing Officer, Totango + Catalyst Shifting from a product-led growth (PLG) model to an enterprise sales motion is a significant move for any SaaS company.
Chart Mogul
JULY 30, 2024
Find everything involved with SaaS funding, from the types of funding to navigating the investment process (with first-hand lessons and insight from SaaS VCs). Securing SaaS funding can be exciting but nerve-racking – understandably, it may be the starting point for significant growth. Whether it’s deciding which type of funding to pursue, knowing where to find investors, or even navigating the whole process, it’s bound to make anyone feel uneasy.
Speaker: Jamie Bernard
Success in product management goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. By connecting your product’s journey with the company’s financial success, you’ll ensure that every feature, release, and innovation contributes to the bottom line, driving both customer satisfaction and business growth.
SaaStr
AUGUST 2, 2024
Dear SaaStr: What Was The Worst Argument or Fight You’ve Had With a Cofounder? The biggest disagreement I had with a co-founder was ultimately unresolveable: The biggest difference between the various start-ups I’ve co-founded and worked at is when it was OK to fail: I do not believe it is OK to fail unless there was truly no other option. I do not believe you can quit until there isn’t an ounce of gas left in the tank.
Clouded Judgement
AUGUST 2, 2024
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Uncertainty Everywhere The 10Y has been falling recently, and dipped below 4% for the first time since early Feb. Back then the median software NTM rev multiple was ~6x. Today it’s ~5x. Interestingly, as rates have fallen (10Y went from 4.5% at start of July to 4.0% at end of July) multiples have stayed flat.
Predictable Revenue
JULY 29, 2024
Learn outbound sales strategies that work with the following tips for prospecting, cold calling, and email outreach. The post Outbound Sales Strategies That Work appeared first on Predictable Revenue.
Stax
AUGUST 1, 2024
Did you know that the delinquency rate for small businesses has reached a record high owing to inflation and declining revenues? A recent report by Alignable found that 43% of SMBs couldn’t pay rent—on time and in full—in April 2024. This is why, now more than ever, US merchants must manage their operational costs meticulously. One way to do that—though often overlooked—is to optimize their payment processing to reduce fees associated with credit card purchases.
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Discover what B2B SaaS needs to know to become a Payment Facilitator. This guide includes: Earning Revenue from Payments Bank Sponsorship, Underwriting Risk Requirements In depth Descriptions of Staff Requirements Detailed Timeline Itemized Cost List Case Study And more!
SaaStr
AUGUST 2, 2024
So there haven’t been many IPOs since 2021 … but they are slowly coming back. Klaviyo, Rubrik and Onstream are the first 3 SaaS IPOs in years. That’s not many. But it’s enough to look at some data. And with that … how long does it take to IPO in SaaS, on average — for those that do? The answer: 10.4 Years And the last 3 IPOs?
ChurnZero
JULY 31, 2024
“Meet your customers where they are.” If you’ve ever been in any type of customer-facing role during your career, I’m positive you’ve heard this phrase countless times. So, where are your customers? Are your customers living inside their email inboxes? Well, we hope they are, because we really want them to open and read and click all the emails we send them!
Kellblog
AUGUST 1, 2024
Back in 2018, Rory O’Driscoll, a VC at Scale and the inventor of the SaaS magic number , came up with another important SaaS concept: the Mendoza line for SaaS growth. Taking an idea from baseball, the Mendoza line is a measure of “offensive futility” named after Mario Mendoza, one of the best defensive shortstops in baseball, who unfortunately was challenged as a hitter, constantly struggling to maintain a.200 batting average.
Stax
JULY 30, 2024
Credit cards are incredibly convenient as a payment method. The modern-day merchant simply can’t afford not to accept them at their business. Unfortunately for them though, credit card payments come with a cost. For perspective, US businesses paid a staggering $100.77 billion in fees for accepting Mastercard and Visa credit cards in 2023. This was, in fact, the first time that swipe fees for these two card networks crossed $100 billion.
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Explore various models of Embedded Payments, uncovering their benefits, drawbacks, and impacts on customer experience. Gain valuable advice for evaluating and implementing the best payment strategy for your business needs. This concise overview equips software companies with the insights needed to optimize their payment ecosystems effectively. Download today to learn more!
SaaStr
JULY 27, 2024
Dear SaaStr: Is It Really Fair CEOs Make So, So Much More Than Everyone Else in an IPO or Acquisition? Honestly, I struggled with this for a while myself the first few acquisitions I witnessed from the sidelines. Why do founders (sometimes) own so much? Why does an Outside CEO get 6 or 7% or more, just for showing up to work, once the company has already established itself?
The Moz Blog
JULY 31, 2024
Are you considering blocking AI bots? Perhaps you think it's crazy but want to see who it is. Tom Capper digs into the robots.txt of major sites to reveal who is blocking AI bots.
User Pilot
AUGUST 1, 2024
Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. In this article, we explore the key steps product managers follow to create a successful product marketing strategy, including some successful real-world examples. Let’s dive in!
FastSpring
AUGUST 1, 2024
Cyber Weekend is the pinnacle of the ecommerce calendar — a marathon where preparation is the key to success. At FastSpring, we believe it’s never too early to start preparing for this peak sales season to ensure a smooth and profitable experience. Here’s your comprehensive guide to gearing up for Cyber Weekend 2024. 9 Tips for Preparing Great Cyber Weekend Support 1.
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The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.
SaaStr
JULY 31, 2024
How do you tell the best reps from the mediocre ones? In this week’s Workshop Wednesday , SaaStr Founder and CEO Jason Lemkin shares the 7 things the best sales reps get right and the 8 ways the rest make things worse. #1: They listen to your problems and give you the best solution using their product. The best sales reps solve your problems. Some spaces, like OpenAI, are on fire, so it’s order-taking to some extent.
The Moz Blog
AUGUST 2, 2024
In this episode of Whiteboard Friday, Dana discusses the importance of directional reporting in GA4 and provides practical tips for how to present traffic data.
Kellblog
AUGUST 2, 2024
As readers will hopefully know, I’ve been running a podcast with Ray Rike for about the past year called SaaS Talk with the Metrics Brothers, Growth and CAC. (Ray’s growth and I’m CAC.) If that name rings familiar, it’s because our naming inspiration was Car Talk with the Tappet Brothers, Click and Clack. We ended up not duplicating Car Talk’s radio call-in format, and unlike many podcasts, we’ve also chosen not to center the podcast around guest interviews.
User Pilot
JULY 29, 2024
35% of startups fail because there is no market need. This is because they haven’t conducted any customer research to determine whether the product they are building is actually what customers want. To gather the information needed to avoid this, quantitative data is a valuable tool for all startups. This article will examine quantitative data, the difference between quantitative and qualitative data, and how to collect the former.
Speaker: Conrado Morlan
In this engaging and witty talk, industry expert Conrado Morlan will explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, he’ll uncover how AI can be the ultimate sidekick, aiding in data management and reporting, enhancing productivity, and boosting innovation.
SaaStr
JULY 31, 2024
Dear SaaStr: How Do You Compensate Reps on Multi-Year Deals? In the early days, when Cash is King, pay the sales reps a full commission on all cash paid up-front. It’s what I did. 95% of the time, this is what you want to do. As as a SaaS founder, I paid nothing on multiyear deals without cash upfront, because we had basically a 100% renewal rate at term expiration.
Sales Hacker
JULY 30, 2024
Sam Blond is the former Chief Revenue Officer at Brex, where he scaled revenue from $1M to hundreds of millions in ARR. Prior to Brex, Sam served as VP of Sales at Zenefits, growing revenue from $1M to $70M in just two years. After his operating roles, Sam joined Founders Fund as an investing partner before leaving to co-found a new startup. Discussed in this Episode: Why investing early in sales ops and rev ops is critical for scaling revenue.
Sparktoro
JULY 31, 2024
“Zero-Click Marketing sounds good and all, but how do I get executive buy-in?” I hear that question a lot. I think it signals a fundamental misunderstanding of what zero-click marketing is. When I first wrote about Zero-Click Content back in July 2022 (whoa, happy 2-year anniversary, I guess?), it came as a reaction to our platform-native world.
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