Tom Tunguz
FEBRUARY 19, 2019
Startups are innovation machines. They identify market opportunities, develop novel products and go out to change the world. Some companies want to change the world in one dimension: a better product or a disruptive go-to-market. Others want to innovate in every dimension and re-invent every discipline from pricing to marketing to support to customer success.
SaaStr
FEBRUARY 16, 2019
Cash collections is a topic we haven’t discussed much on SaaStr, but boy it can be important all the way until you have a CFO. And often after. What’s the issue? The issue is that most SaaS start-ups are terrible at collecting cash that doesn’t come from a payment gateway. Just terrible. – terrible at collections. start-ups without an A/R function often have $250k-$500k in uncollectible receivables. – metrics that break and don't make sense. starts to harm yo
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Intercom, Inc.
FEBRUARY 22, 2019
Artificial intelligence is radically redefining the customer service landscape. From automated emails to visual search , AI allows companies to better support their customers at more touchpoints along their journey. Nowhere is this radical change to the customer experience as apparent as in the new wave of chatbots. AI-powered chatbots have become widely available and let you do what was once impossible: help customers 24/7, answer questions without any human intervention and provide support to
The Daily Egg
FEBRUARY 18, 2019
Source If any question has plagued digital marketers, it’s the one of defining the concept known as “user experience.” User experience (UX) is so confusing because the term can take on several different definitions, even within the UX community. The concept of user experience is also used throughout many industries, including software design, website design, […] The post What is User Experience (UX)?
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SaaStock
FEBRUARY 21, 2019
I still remember the first SaaS meetup I ever ran where I brought three SaaS founders I admire on stage to speak in front of a crowd of SaaS enthusiasts in London. One of them, Janna Bastow, Founder of ProdPad, gave a presentation about Product-Market Fit. The other two, Paul Joyce, Founder of Geckoboard and Duane Jackson, Founder of Supdate and Kashflow then joined her on stage for a panel discussion about the road to product-market fit, which I moderated.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Intercom, Inc.
FEBRUARY 18, 2019
If you have followed us over at Sherlock , you will likely have heard us say many times that product engagement is the lifeblood of any SaaS business. This is because the entire SaaS business model is dependent on people using (and getting value from) your product consistently over time. The entire model is dependent on product engagement. In short, creating a method for scoring engagement is essential for every SaaS business.
The Daily Egg
FEBRUARY 20, 2019
Heatmaps have been our signature product since 2005. But we’ve grown quite a bit since then, and you may be surprised to learn about the full range of website optimization tools that we offer. Aside from heatmaps and the four other valuable reports we provide on the health of your website, we also give you […] The post Visitor Recordings Part One: Seeing Value And Overcoming Obstacles appeared first on The Daily Egg.
SaaStock
FEBRUARY 18, 2019
SaaStock is built on compelling stories and the SaaStock19 Call for Content is now open. We want to ensure that each and every member of our SaaS community has the chance to share their story on the SaaStock stage. This is your chance to join our tribe by submitting your speaker proposal. It’s your opportunity to join your peers and industry thought leaders to help shape the future of the SaaS community.
SaaStr
FEBRUARY 22, 2019
Wondering how to bring SaaStr learnings into your company? We’ve got the answer! We’ll train your team in the very top lessons of SaaStr. How to drive deal size up! How to decrease churn! How to sell more a solution, and less of a tool! We’ve curated 100+ of the top SaaStr lessons, along with easy-to-learn-from 3 minute videos from our top speakers, all into one product — SaaStr Pro!
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Intercom, Inc.
FEBRUARY 19, 2019
“Time is money.” Never does that phrase ring more true than when you’ve wasted days going back and forth over email to coordinate a sales meeting or spent hours manually copying and pasting data between tools. As a sales rep, your focus should be on hitting your number, but oftentimes, you find yourself dealing with day-to-day tasks that take time away from what’s most important: selling.
The Daily Egg
FEBRUARY 20, 2019
Source Service as a software companies had better put their best SaaS pricing pages forward if they hope to stay on top of the competition. The thing is, it’s not easy developing the perfect pricing page, no matter what type of service you offer. You may wonder if you should have a free plan. Or, […] The post Best SaaS Pricing Pages – 4 Key Examples From Crazy Egg Experts appeared first on The Daily Egg.
SaaStock
FEBRUARY 21, 2019
Today we bring you the first of our extended podcast episodes, where Alex gets to ask the nitty-gritty details he usually doesn’t have time for. These hour-long episodes offer a well-rounded insight into the workings of some of the most successful SaaS founders and their companies. Our guest is John Thompson, a Co-Founder and a CEO who has taken 2 businesses from zero ARR through seed and A rounds.
SaaStr
FEBRUARY 19, 2019
By Matthew Klassen, Gainsight Head of Creative. The promise at the heart of the SaaS business model has always been that by sacrificing relatively large one-time payments, you’d maximize revenue over the long-term lifetime of the customer. In four letters, the promise of the SaaS model is CLTV (Customer Lifetime Value). But baked into that promise is a catch: your revenue needs to actually recur in order to make servicing and supporting your customers worthwhile.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Unbounce
FEBRUARY 19, 2019
Don’t get us wrong: we love good-looking landing pages. The way the colors contrast to draw attention; the striking custom photography and animation; the elegant application of negative space and rule-of-three layouts. Seriously, these things keep us up at night. But here at Unbounce, we know that there’s more to a landing page than looks. We want the kind of page that won’t embarrass you when you bring it home to your CMO.
Intercom, Inc.
FEBRUARY 18, 2019
Product design is about cost-benefit analysis. How useful is something versus how hard is it to do. Here’s how I think of it: The cost-benefit analysis of features. Every type of feature can be identified as belonging to one of four quadrants: low reward and low effort; low reward and high effort; high reward and low effort; and high reward and high effort. .
Predictable Revenue
FEBRUARY 21, 2019
On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Shawn Sease, Director SDR Client Services at outbound sales consultancy Sales Developers. The post How to tailor your cold calls to match your prospect’s communication style with Shawn Sease appeared first on Predictable Revenue.
SaaStr
FEBRUARY 20, 2019
The one mistake I keep making, even after abandoning swiftly ;), is hiring people that aren’t on your mission. First, it’s never worked out for me when I hired someone with good experience that didn’t “get” our mission. Almost every start-up in SaaS, almost every start-up period, is only going to be interesting to some folks. Maybe only a few. It’s hard, but try to hire just those ones.
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FastSpring
FEBRUARY 22, 2019
FastSpring’s Employee Spotlight is a Q&A series that features the hardworking, intelligent, and fun people that make FastSpring great. Get to know the fantastic team behind the full-service ecommerce platform. Q: What is your role at FastSpring? A: I’m the VP of People & Culture at FastSpring. I’m responsible for our company’s strategic human resource (HR) planning and directing all people functions in accordance with policies, practices, and trends within the tech industry.
Neil Patel
FEBRUARY 19, 2019
Don’t you hate how it takes forever to get results when it comes to SEO? Everyone says it takes 6 months to a year and even in some cases many years to see results. Well, I have some bad news and some good news for you. Let’s start with the bad news…. SEO is a long-term strategy. It’s not about doing it for a few months and forgetting about it. And if you stop focusing on it eventually your competitors will outrank you.
Andreessen Horowitz
FEBRUARY 22, 2019
This is a written version of a presentation I gave live at the a16z Summit in November 2018. You can watch a video version on YouTube. Skynet is coming for your children — or is it?
SaaStr
FEBRUARY 21, 2019
As the war for talent continues unabated in tech, especially in the Bay Area, employees are getting better and better deals in many cases. And in many cases, that’s a good thing. But it’s possible to take things so far that the company is harmed. I’ve noted a trend lately with salesreps to give them … “everything” By that I mean: Paying a full draw for 3+ months.
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Nimble - Sales
FEBRUARY 19, 2019
lMaintaining an exemplary level of customer satisfaction is critical to acquiring new business and retaining existing customers. Technology has raised the performance bar for every brand in terms of creating expectations of immediacy, personalization, and superior digital experiences. In order to analyze and improve customer experience, you can use different methods and tools, for example, […].
Chargebee
FEBRUARY 20, 2019
Checkout pages are one of the top rungs of the SaaS conversion ladder. Optimizing the checkout process and elevating customer experience can do wonders to boost sign ups for subscription businesses.
Baremetrics
FEBRUARY 19, 2019
This is the Baremetrics Growth Manifesto — the same one that sits in our internal wiki — that we use to guide everything we do that’s related to growth. Why make this public? Well, as you’ll read below, transparency is one of our core values. We believe that sharing how we do things — our wins, struggles, strategies, etc. — is a rare and beneficial endeavor.
SaaStr
FEBRUARY 18, 2019
The best rule I’ve learned in SaaS is the “50% of your ARR on the balance sheet” rule. If you have > 50% of your ARR in cash, in the bank, that’s usually enough to make the key accretive investments you need to make in people, infrastructure and marketing, If you are at $10m ARR, you need at least $5m in the bank to comfortable hire the say 50+ folks you’ll need to hire the next year.
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Sales Hacker
FEBRUARY 21, 2019
There’s something so positive and energizing about kicking off a meeting. It’s the open door every salesperson craves. But that thrill is easily toppled. With one wrong move, you can get off on the wrong foot and put your entire sales process in jeopardy. A derailed meeting is a derailed process. How do you kick off a meeting well? Chatter away and smile until your cheeks hurt?
InsightSquared
FEBRUARY 19, 2019
Here in Boston, we love rowing. Every year thousands of us crowd around the Charles River to watch boats gracefully glide along the river as they race at the Head of the Charles Regatta. What most casual spectators don’t realize is all the components that go into making one of those rowing shells move as quickly down the river as possible (and it’s not nearly as graceful as it may look).
FastSpring
FEBRUARY 19, 2019
Short answer: Yep. Long answer: Buckle up, we’re taking you on a data-filled ride! Learn more about page speed, how it affects sales, and how you can optimize loading time. Then pick up a few additional tips for converting online sales, because having the fastest page on the planet can only take you so far without a more comprehensive strategy. What is page speed?
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