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On this episode of the ProfitWell Report, David Bj örk , Co-Founder and CEO of Webforum , wants to know the possibility of every company going freemium in the future. To answer the question, we studied a few thousand SaaS and subscription companies, as well as the willingness to pay data from over fifty thousand buyers. **We will only be posting a few of these episodes on the blog, which means if you want to make sure you don't miss an episode of this series you must subscribe separately below *
Much has been written about Zoom’s impressive financials as it prepared to IPO, growing > 100% at $425m+ in ARR! But as part of our new 5 Interesting Learnings series, I thought it might be helpful to go beyond the top line growth and pick out 5 learnings of particular interest to SaaStr founders: Zoom has a classic “Small-Medium-Large” customer distribution, currently about 20:50:30.
Not to sound too hipster, but we’ve been working remotely before it was cool. Crazy Egg was founded in 2005, and ever since then we’ve built a globally distributed team of super smart, talented, hard-working humans from around the world. In celebration of Global Work From Home Day, we’re bringing you behind the scenes of […] The post At Crazy Egg, Every Day Is Work From Home Day appeared first on The Daily Egg.
Back in 2014, I wrote a post titled “Five ways to build a $100 million business”. If you haven’t seen it yet, the central idea of the article was to look at how many customers you need, for a given ARPA, to get to $100 million in annual revenue and what this might mean for your sales and marketing strategy. That post went kind of viral, which led us to create a follow-up piece , an infographic , a poster (which you can order here), and a PlayPlay video.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
In a world where there are no secrets, where innovations are quickly imitated or become obsolete, the theory of competitive advantage may have had its day. Realistically, ask yourself, If all your competitors gave their strategic plans to each other, would it really make a difference? In 1986, Amar Bhide wrote “ Hustle as Strategy ” for the Harvard Business Review.
As our community continues to scale, we’re looking for a Director+ of Event & Community Experience. What does this long title mean? We’re looking for someone with 4+ years of experience in field marketing, events at scale, or similar that loves community and knows SaaStr well. You don’t have to be an expert at A/V firms or catering or event production — we have a great partner to handle that.
As our community continues to scale, we’re looking for a Director+ of Event & Community Experience. What does this long title mean? We’re looking for someone with 4+ years of experience in field marketing, events at scale, or similar that loves community and knows SaaStr well. You don’t have to be an expert at A/V firms or catering or event production — we have a great partner to handle that.
SMS marketing is gaining more and more traction as a way to communicate important updates to customers about their orders, keep shoppers engaged, and move them through the sales funnel. Not only is SMS quick and easy to set up, but statistics suggest customers prefer text updates over email. Text marketing creates a branded ecosystem […] The post Want 98% Open Rates?
On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Kyle Roach, Sales Development Manager at Lessonly. The post How Lessonly’s Kyle Roach teaches his team to sell the dream appeared first on Predictable Revenue - The Outbound Success Company. We help companies grow faster with Outbound Sales.
Whenever I conduct research with customers on how they onboard users to their product, I’m always fascinated by how often the term “aha” moment comes up. Customers consistently say they want their users to get to their product’s “aha” moment, the interaction that fills their users with a feeling of delight and reveals the true value of the product to them.
A few months back, Quora added a new feature called “Spaces” and we decided to use it to add a new set of functionality we’d been wanting to roll out for a while — the latest SaaS + Cloud news, with a small dose of commentary. We highlight 5-7 stories a day that would be of particular interest to SaaS founders and execs. It seems to have taken off, crossing 40,000+ followers already.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
A joint study by Econsultancy and RedEye found that only 28% of companies are satisfied with their conversion rates, while 37% reported they’re either quite dissatisfied or very dissatisfied. There could be many reasons for this lack of satisfaction. But from what I’ve seen with my past CRO projects, one major cause is marketers frequently missing out on some optimization opportunities that would improve their B2B conversion rates.
This is an excerpt from the 2nd edition of 'From Impossible To Inevitable' by Aaron Ross. The post Build an Outbound Program right the first time appeared first on Predictable Revenue - The Outbound Success Company. We help companies grow faster with Outbound Sales.
Live chat is the ultimate way for modern sales and marketing teams to engage personally with customers, but sometimes the process of choosing the right live chat tool can feel overwhelming. With so many tools and shiny new features emerging in the market, decision paralysis can easily kick in. That’s why we’re publishing two new guides to help you in that process – Intercom’s Guide for Buying Live Chat for Marketing and Intercom’s Guide for Buying Live Chat for Sales.
Time , and sometimes, talent. Yes, any top-tier Big Tech Company can clearly compete with any start-up. Be under no illusions that they can’t. They can grab 5–25 extra engineers (unlike you, the BigCos have extra, talented engineers they literally can repurpose), use your app as a framework, and copy it. Absolutely they can. The problem is: By the time they decide to copy you, do copy you, and launch … you are usually at least 2–3 years ahead.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Do you know what the number one email request I get is? Come on, take a guess. What do you think it is? Ok, its people asking me for money. But, do you know what the second most common email request I get is? Companies asking me to rank them number 1 on Google for a specific term. And I have to say, it’s a big waste of time for you to focus all of your energy on ranking number 1 on Google for a specific term or even a handful of terms.
With consumers being inundated with information at every stage of the sales funnel, today’s shoppers have learned to be highly selective of what they give their attention to. For software and SaaS companies across the globe, the next challenge after creating an amazing product is to devise effective strategies to increase sales. The most successful companies understand that the secret to standing out in this highly competitive market involves a two-pronged approach.
In sales, culture is everything—and right now, it’s every where too. Sales culture has become one of the buzziest buzzwords out there, with think pieces popping up left and right about why culture matters. Don’t get us wrong: it does matter. In a survey from Deloitte , 94% of executives and 88% of employees said they believe a distinct workplace culture is important to business success.
75%-90% of the time, enterprises have already made a tentative decision which vendor to choose before they pick up the phone or hit the Contact Me button: In an established category, customers will pre-pick one of the Top 2–3 vendors based on brand, market share and research. Well before they even talk to a sales rep. The one they will tentatively decide to go with is the one they have the most positive experience or association with.
For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Engineers who use Intercom’s mobile SDKs to communicate with their customers trust us to provide a stable and trustworthy platform that won’t break the apps they work so hard to build. This can be a challenge when the mobile development landscape is so fragmented by multiple platforms and SDK versions. Apple and Google release new major versions of their mobile OSes every year.
Great product descriptions are the unsung heroes of ecommerce content. At their best, product descriptions persuade without sounding persuasive; they sell without sounding like they’re selling. The most successful copy conveys information in a way that’s enticing and also easily absorbed, with minimal effort from the reader. It’s both harder and easier than it sounds.
This week on the Sales Hacker podcast, we interview Rob Jeppsen , CEO of Xvoyant and host of the Sales Leadership Podcast. Rob is a longtime sales veteran and is incredibly passionate about both the profession of sales but, more importantly, the importance of investing in your team through sales coaching and training. If you missed episode 51, check it out here: Approach Sales with Gap Selling w/ Keenan.
Join our Quora group to get all of The Week in Cloud updates throughout the week. These options can be particularly appealing to SaaS companies with their recurring revenues: For now, hybrid cloud is what a lot of the biggest enterprises still want: Wow, Apple Music passes Spotify in the U.S: A deep analysis of how it really works when a company sells for almost $100m … But has raised more than that in equity and debt: “But last month when Pinterest announced its IPO, the company’s c
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Customers today enter the sales cycle full of knowledge, opinions and feelings about your product and your company. In most cases, your buyers have already educated themselves. They might have even played around with freemium versions of your product. Personally speaking, this is how I purchase software. “In most cases, your buyers have already educated themselves” You want to catch me when I’m most interested – clicking around your website and investigating your offering and p
Thinking of running a holiday sale? From the December gift-giving holidays to President’s Day, some of the most successful marketing campaigns are tied to holidays. Increasingly, this means non-traditional holidays as well. Ecommerce businesses can drive significant sales with promotions for any and all holidays, from Singles Day to Pi Day. It seems like there are more and more “Days” popping up every year.
Do all the research you want… Implement all the bright-shiny strategies you can think of to get sales reps excited about their roles and success…. And more than likely, they’ll still fall short of reaching their goals. Clearly, new strategies alone aren’t enough to motivate a sales team. So what’s the missing link? According to behavioral intelligence (BQ), it’s all about how you motivate your team.
A few things that do help IMHE: A written agenda required for all meetings. No meetings without one. A Principally Responsible Individual for all decisions and actions. For every item on the agenda, someone has to be the owner of next steps and driving action. Start on time, or don’t start at all. Creates basic respect for people’s times. View original question on quora.
Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Working with our users every day on the Services team, I know that customers of InsightSquared possess a wealth of knowledge about everything related to sales and marketing analytics. Whether it’s identifying what the critical reports are to share at every level in an organization, understanding what works (and what doesn’t) in change management, or keeping on top of the biggest trends in managing data, our users are on the frontline of making a difference in their respective companies’ decision
Cloud computing modifies the operations of technology companies, opens new opportunities for industry, and provides growth and business improvement. Cloud technologies enable storing, processing, and managing huge amounts of data in real time, across numerous servers. Thus, a software solution can be accessed anytime, from any device or browser. We use cloud technologies on a […].
Imagine knowing the actual close date of a deal months in advance…. Better still, imagine getting your prospects to tell you both who their key players are and all the gory details of their organization’s buying process –– and having it verified by the buyer before you even submit a proposal. Think of the hundreds of hours you’d save chasing bad deals… the good deals you could stop from slipping into next quarter… and the trust you’d build by making your prospects feel they’re in saf
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