Sat.Jul 10, 2021 - Fri.Jul 16, 2021

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The Goldilocks Zone of SaaS Metrics

Point Nine Land

What’s an OK churn rate [conversion rate, ARPA,…]? Hint: It depends. The Goldilocks Zone around a star is the region where the temperature is “just right” for liquid water. Founders often ask me questions like: What is an OK churn rate? How does our conversion rate compare to other startups? How are we doing in terms of CAC:LTV? These are just three examples.

Metrics 69
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The Potential for More Innovation Through SaaS

OPEXEngine

This is the 3 rd in our 5-part series on the benefits of Software as a Service (SaaS). Our initial post offered some definitions of cloud and SaaS. Our last post explored the value of SaaS in terms of cost savings. In this post, we turn our attention to a different kind of value: innovation. By way of review: All software as a service (SaaS) is cloud, but not all cloud is SaaS.

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Brightback and Recurly Present - Highly Effective Strategies to Prevent Churn

BrightBack

We've worked with the experts at Recurly to create an infographic with Highly Effective Churn Prevention Strategies. A few highlights from the Guide: Definitions of Involuntary and Voluntary Churn. If you've ever been confused about the difference between voluntary and involuntary churn, this is the guide for you. We break it down and make it simple.

Churn 52
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WordPress Vs. Wix

The Daily Egg

We spent quite a bit of time comparing WordPress Vs. Wix as site builders because we wanted to find out, both for us and for you, which one is truly the best. Our conclusion? Though Wix has lots of great features and is very beginner-friendly, WordPress is what you truly want to use if you […]. The post WordPress Vs. Wix appeared first on The Daily Egg.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Dear SaaStr: A VC Seems Interested. What Are the Odds a Deal Actually Happens?

SaaStr

Q: Dear SaaStr: A VC Seems Interested. What Are the Odds a Deal Happens? So many founders get upset about VCs’ intentions, which is fair enough. But nothing signed until it’s signed. Assume the probability of an investment happening isn’t 100% — until it closes: If a VC doesn’t get back to you, even after what seems like a great meeting — send another email.

Finance 337

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How to win the referral with Samantha McKenna

Predictable Revenue

Samantha McKenna shares her strategies and 4 pillars of the #SAMSALES methodology to handle referrals as a salesperson to win the deal. The post How to win the referral with Samantha McKenna appeared first on Predictable Revenue.

Revenue 278
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WordPress Vs. Shopify

The Daily Egg

For building an ecommerce website, Shopify is clearly a better choice compared to WordPress. While WordPress has one ecommerce plan, it was initially built to help bloggers and lacks robust support options for ecommerce sites. Shopify has five unique plans dedicated for ecommerce use. It also has better customer service, superior online store features, and […].

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Raise Workplace: Demand for Top SF Office Space Will Soon Be Back to Pre-Pandemic Levels

SaaStr

What will the office world look like after we are really through all this? It’s still a bit murky to me, so it’s good to get as much data as possible. Raise , which is a leading tech office broker and platform, has some interesting data: #1. SF Office space is still depressed, but the top start-up space is coming back to pre-Covid levels : #2.

Scale 327
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The Next Step Forward for Conversational Intelligence - Chorus & ZoomInfo

Tom Tunguz

Today, Jim Benton, CEO at Chorus announced the company has agreed to a merger with ZoomInfo for $575m. I remember meeting Roy Raanani, Chorus' founder, more than 5 years ago, when he demoed the company’s ability to analyze voice conversations in real-time, extracting words, detecting inflections in speakers' affects, and synthesizing understanding from sine waves to assist account executives.

AI 277
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Redesigning our job levels for product designers

Intercom, Inc.

The only thing harder than designing a product is designing your career. And many organizations, unfortunately, don’t make it any easier. For instance, the Design Career Index shows that 71% of design orgs don’t have a career progression framework. Less than 1% have documented competencies with scorecards for rating performance. But if you don’t have a map for your career, then how do you know where you’re going?

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Best Digital Marketing Courses Compared

The Daily Egg

In 2021, running a successful online business requires savvy digital marketing skills. The internet is packed with endless digital marketing courses and it takes some digging to discover the best course for your needs. We spent dozens of hours comparing hundreds of courses to bring you some of the best digital marketing courses in the […]. The post Best Digital Marketing Courses Compared appeared first on The Daily Egg.

Marketing 331
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Dear SaaStr: Should I Publish My Pricing?

SaaStr

Q: Dear SaaStr: Should I Publish My Pricing? If you aren’t sure — then yes. Transparent pricing has many advantages: It makes the sales process simpler. It allows prospects and leads to do more discovery work on their own. And it places you app in pricing context with other apps. It makes the sales process faster. They already know what it costs, and if it fits their budget.

Pricing 293
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Neuroscience-Based Hyper-Tactical Outbound Approaches with Justin Michael

Predictable Revenue

Justin Michael, Founder at Salesborgs.ai dives into brain hacks and armchair neuroscience with radical approaches on how outbound can look and feel. The post Neuroscience-Based Hyper-Tactical Outbound Approaches with Justin Michael appeared first on Predictable Revenue.

Revenue 264
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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IBM’s Arin Bhowmick on designing ethical AI

Intercom, Inc.

When we think about design at IBM, we probably remember Paul Rand’s iconic Eye Bee M poster or the famous motto “good design is good business”. But while the spirit is still the same, IBM has come a long way. Since Thomas Watson Jr. took over the company in 1952 and decided to make his mark through modern design, they’ve become the single largest design organization in the world, with over 1500 designers working in innovative products from machine learning to cloud to file sharing.

AI Search 245
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Best Google Analytics Plugins for WordPress Compared

The Daily Egg

Collecting important data such as how much traffic you have, where your visitors are coming from, and which pages are performing well can help you to improve your website’s attraction for users. Google Analytics can present all of this data and more to you right out of your WordPress dashboard. All you need is a […]. The post Best Google Analytics Plugins for WordPress Compared appeared first on The Daily Egg.

Data 328
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Dear SaaStr: At What Stage Should the Founders Stop Being Individual Contributors?

SaaStr

Q: At what stage should SaaS founders fully stop being individual contributors? I’ve come up with 2 rough rules here to avoid stalling out: Try to have a complete 1.0 management team by $4m ARR at least. Earlier is better, of course. And try to hire at least 1 strong VP by $1m ARR. But if by $4m ARR or so you don’t have a true VP for every role, or at least, almost all the roles here, that functional area will have grown too complex for you to be the Interim VP of.

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Internal Linking Guide: Actionable Tips, Strategies, and Tools

Neil Patel

Internal links are a crucial part of a successful SEO strategy. Small but mighty, simple yet complex, internal links help navigate users through your digital content and give search engine crawlers information about how your website works. Internal links are found on almost every page on the internet. You’re probably already using them, even if you don’t know it.

Strategy 145
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How to use Intercom to generate more leads and close bigger deals – faster

Intercom, Inc.

Marketing teams are under constant pressure to find creative ways to generate more leads for sales teams. Over the past few years, marketers have learned one of the most effective methods for lead generation is engaging with prospective customers while intent is high, like when they’re browsing the website or perusing the pricing page. However it’s quality – not quantity – that’s most important when it comes to accelerating your sales pipeline.

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Best Medical Software Compared

The Daily Egg

Best Medical Software Medical software helps healthcare providers manage patients and their practices. We spent countless hours reviewing over 25 pieces of medical software to determine which was best. As a result, we concluded that WRS Health was the best for most due to its ease of use and top customer service. The Best Medical […]. The post Best Medical Software Compared appeared first on The Daily Egg.

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Almost 10 Years On, I Remember Every Minute

SaaStr

Almost 10 years on, I remember every minute. That's Founder Life pic.twitter.com/rHEOkCNfFd. — Jason BeKind Lemkin (@jasonlk) July 9, 2021. A lot of early posts at SaaStr were about my learnings co-founding Adobe Sign / EchoSign. That was a while ago though and I try to keep some of those learnings now to a minimum, and incorporate more of the learnings from the 25+ investments I’ve made, and 5 unicorns.

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Link Building Strategies and Resources for Busy Marketers

Neil Patel

In the past, link building focused on quantity, not quality. Today? Link building is a different ball game. If you’re building a link building strategy, it’s important to know that it won’t be instant. It’s a gradual process—at least, if you do it right. The pages where you build links, specifically the quality and authority of those pages, play a key role in determining how high you’ll rank in search engine results.

Strategy 145
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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Setting and prioritizing goals as a principal engineer

Intercom, Inc.

When you’re part of a team, you adopt the goals, objectives, and priorities of that team. As a principal engineer, you can effectively be operating as a team of one – and that makes it a little trickier to manage your time. . At Intercom, we believe that a principal engineer should “set goals autonomously and at the level of scope and ambition usually associated with a team.

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Best SEO Courses Compared

The Daily Egg

SEO (Search Engine Optimization) courses help you learn the ins and outs of driving organic search traffic to your website. It sounds simple, but in reality, nailing your SEO can be an elusive target. That’s why it’s important to enroll yourself in a solid SEO course to give yourself the best chance at devising and […]. The post Best SEO Courses Compared appeared first on The Daily Egg.

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Veterans Come to SaaStr Annual 2021 for FREE

SaaStr

A less-known part of SaaStr’s Equality, Inclusion and Balance program is that U.S. armed services veterans come as VIP guests for Free on us. (Our only ask is that CEOs at $2m+ ARR, VCs, and others who can easily afford a pass please not apply). Just sign up here and note your veteran status in the application. We hope to see you together again, in person, 100% vaccinated, outside and open-air, at the 2021 SaaStrAnnual.com.

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Marketing Automation: What is it, Examples & Tools [2021]

Neil Patel

Marketing is important to your business. Just call me Captain Obvious. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. That’s wasting your precious time that you could use for other tasks. What if there was a way to simplify?

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Investing in Flock Safety

Andreessen Horowitz

Two decades into the cloud computing era of software eating the world, some corners of the economy are still far behind. Unfortunately law enforcement is one of them, which not only leaves around 800,000 law enforcement officers in the United … The post Investing in Flock Safety appeared first on Andreessen Horowitz.

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Best Telemedicine Software Compared

The Daily Egg

Telemedicine software is the software or platform used to connect with patients or clients for healthcare purposes. We spent countless hours reviewing over 30 pieces of telemedicine software to determine the best of the best. As a result, we concluded that Mend was the best for most due to its ease of use and reliability. […]. The post Best Telemedicine Software Compared appeared first on The Daily Egg.

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Dear SaaStr: As a Co-Founder, How Do I Tell the Team I’m Leaving?

SaaStr

Q: As a startup founder, what’s the best way to announce your departure to the team and leave on good terms? The startup is series A/B, with 30+ employees. I have no magic insights, but I have transitioned post-acquisition out of 2 companies that I’ve co-founded. And I’ve had one key co-founder leave in the critical first year. At your size (30+ employees), I’d approach it just like a divorce.