Sat.Sep 18, 2021 - Fri.Sep 24, 2021

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Stop Your Boring Outreach

Predictable Revenue

Dale Dupree talks about how to create experiences that cause familiarity, fuel relevance, drive curiosity and give your prospect a REASON to meet with you. The post Stop Your Boring Outreach appeared first on Predictable Revenue.

Revenue 249
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6 Easy Steps to Change The Name of Your LLC

The Daily Egg

You might think that properly changing the name of your LLC is an involved and challenging process. But it’s actually pretty simple—and. The post 6 Easy Steps to Change The Name of Your LLC appeared first on The Daily Egg.

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How Omnichannel Marketing Can Improve Your Customer Experience (CX)

SaaS Brief Submitted Articles

Omnichannel is bringing big improvement opportunities to customer experience (CX), and together the new duo has great potential to drum up some business.

Marketing 244
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The Average SaaS CEO is 43 at IPO

SaaStr

Does “age” even matter any more for SaaS founders, if it ever did? On the one hand, the Stripe founders became billionaires in their teens. On the other hand, many SaaS founders are on to their 3d or 4th success. SaaS has just been around for a while. The vast size of the Cloud is attracting more and more founders of all ages, backgrounds, nationalities and more.

SaaS 310
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Enterprise ABM Marketing Tools: A Marketer's Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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How To Sell Using LinkedIn

Predictable Revenue

Brynne Tillman joins us to talk about how to leverage LinkedIn for social selling, and figuring out a way to help your audience sell for you. The post How To Sell Using LinkedIn appeared first on Predictable Revenue.

Revenue 299

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The Complete Guide to Business Structure

The Daily Egg

If a new business is a home, the business structure is its foundation. No matter how savvy a business owner you might. The post The Complete Guide to Business Structure appeared first on The Daily Egg.

Business 271
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Don’t Hire VPs With The Wrong Titles

SaaStr

Dig deeper on a lot of titles during recruiting. A "VP of Product Marketing" rarely knows anything about demand gen, ABM, etc. A "VP of Revenue" often knows nothing about inside sales or building a sales team. A "CRO" often doesn't want to do sales anymore. — Jason BeKind Lemkin (@jasonlk) September 22, 2021. Ok this is a seemingly simple post but if you are hiring your first or second batch of VPs it will really, really save you some time.

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Easier help is better help: Announcing completely redesigned Articles in the Intercom Messenger

Intercom, Inc.

If you can make something feel easier to do, people will be more likely to do it. That’s the simple thinking behind the latest update to our Messenger, released today. We’ve redesigned the Messenger with an embedded help center experience to help you deliver the best self-serve support – now, your help content is fully searchable and browsable right in the Messenger, so support is always at your customers’ fingertips.

Mobile 194
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As More Workers Go Solo, the Software Stack Is the New Firm

Andreessen Horowitz

Creator economy is a buzzy, often catchall term used to describe independent contractors. But in reality, most of the innovation has revolved around passion-project content (Substack for writing, Teachable for courses, etc.) and niche side projects. To date, “creator” tools have largely been quasi-horizontal, designed to serve broad categories of largely creative pursuits: writing, podcasting, Read More.

Software 145
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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7 Easy Steps to Start a Landscaping Business

The Daily Egg

Starting a landscaping business can be the pathway to the freedom you crave, especially if you love working outside. Landscapers have the. The post 7 Easy Steps to Start a Landscaping Business appeared first on The Daily Egg.

Business 263
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If You Want to Hit The ’22 Plan, You’d Better Be Making the Hires Now

SaaStr

If you want to hit the plan for Q1'22, You need to be hiring all the sales reps you'll need then … Now. — Jason BeKind Lemkin (@jasonlk) September 15, 2021. Recurring revenue certainly has pros and cons. The biggest pro is it recurs With even 120% NRR, you basically double in 4+ years even with no new customers. Now that’s magic.

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??Shep Hyken on getting customers to come back again and again

Intercom, Inc.

Customer loyalty is the ultimate goal for anyone working in customer experience. And it’s not just about strong retention and recurring revenue, although that’s certainly a plus; it’s knowing the customer won’t quit you over a new competitor with better technology, lower prices, or even a more convenient service. But how exactly do you win a customer’s loyalty?

Airlines 145
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How to Optimize Landing Pages to Maximize Pay-Per-Call Conversions

Unbounce

It’s the middle of the night and all of a sudden: drip, drip, drip…. You wipe your face and peer through the darkness at the ceiling. Uh-oh, something’s leaking up there. Like most people, you reach for your smartphone and search for a plumber that would be available to help at this ungodly hour. Scroll, tap, and voilà: There’s a landing page for 24/7 plumbing in your area with a CTA to dial the number right away.

Mobile 144
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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What are the best conversion rate optimization tools for Shopify?

The Daily Egg

Shopify has made it possible for practically anyone to start their own online business without any difficulties. The platform provides the user. The post What are the best conversion rate optimization tools for Shopify? appeared first on The Daily Egg.

Business 247
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5 Interesting Learnings from Toast at $500m in ARR, and a $3B Total Run Rate

SaaStr

Toast valued at $32.5 billion at opening price. Was $8 billion in secondary sale in November. Was $5 billion right before the pandemic. Last April, the company slashed half its workforce as restaurant sales dropped 80% [link]. — Ari Levy (@levynews) September 22, 2021. Toast … we’ve all used it in a restaurant or 10 by now. Now with a $30B (!

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How to Prepare Your Affiliate Program for the Holidays

FastSpring

The end-of-year holidays offer lots of opportunities for SaaS and software companies to boost sales and brand recognition. Take full advantage of this season by preparing and rewarding your affiliate network. 1. Align Affiliates and Your Other Marketing Channels. It’s essential to get all of your marketing channels on the same page so you can work with your affiliates to amplify one consistent brand message.

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5 Tips for Choosing the Best Images for Your Landing Page

Unbounce

They say a picture is worth 1,000 words— but that assumes it’s a good image. While a good image will strengthen your landing page’s overall message, a low-quality one can take away from it. In the worst-case scenario, it’ll give a wrong impression of your brand. Fortunately, you can nail more of your image choices if you’re strategic. That’s why we’ve pulled together a few top tips to snag the best pictures for your landing page and knock your visitors’ socks off.

AI Search 143
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The Complete Guide to LLC Member Resolutions

The Daily Egg

A limited liability company or LLC is one of the most popular ways business entities. The main reason why business owners choose. The post The Complete Guide to LLC Member Resolutions appeared first on The Daily Egg.

Business 237
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10 Tips to Avoid Burnout as a Founder

SaaStr

Q: As an entrepreneur, what are some tips and strategies to avoid burning out? It’s a huge risk. A lot of “pretty successful” startups all sell at about the same point in time … about 5 years in. Because the founders get just too burnt out around Year 4 … and as Year 5 rolls in, they’ll sell. Often, as it’s just getting good. My Top 10 suggestions: Hire than Extra VP — a True Owner.

Travel 265
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How to Use Google Scholar to Find Content Ideas and Research

Neil Patel

Looking for a new way to research or find content ideas for your marketing content ? You may have heard of Google Scholar but aren’t sure if it’s the right tool for what you need. Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles or citations on the topic of your choice.

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The evolution of Apple's iPhone

IT World

The iPhone, then and now Image by IDG / Apple The iPhone has come a long way since its arrival in 2007.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Serped.net SEO Tools Review

The Daily Egg

As a cloud-based SEO tool, Serped.net covers all your SEO needs at an affordable price point. It can be a solid investment. The post Serped.net SEO Tools Review appeared first on The Daily Egg.

Cloud 237
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Dear SaaStr: Is It a Good Idea to Start a Company with a Good Friend?

SaaStr

Q: Is it okay to start a business with your best friend? What is the talk we should have before the formation to ensure transparency and make sure our bond is not broken due to possible business issues that I’m sure will come up? Yes I’m nervous. It’s a genuine set of issues to work on. Having said that, many successful startups were founded by friends and partners.

Startup 262
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How to Optimize Your Website For Free

Neil Patel

The key factor in the “great SEO game” is how well you optimize your site. No matter how brilliant a product or service you have, you’ll have a hard time making money if no one can find it. This guide will help you understand how to optimize your website—for free—without having to use paid tools, services, or products. Why Should You Optimize Your Website?

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Microsoft releases new perpetual Office for enterprise

IT World

Microsoft last week announced the availability of the next edition of perpetual-license Office for commercial and government customers. Dubbed "Office LTSC 2021," as in "Long-term Support Channel," the new Office suite was built as a subset of the feature catalog of Office 365 (and its more expensive, expansive sibling, Microsoft 365) that, once released, will live unchanged until it exhausts support.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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The Complete Guide to Members vs. Managers in an LLC

The Daily Egg

Choosing a management structure is a crucial part of the LLC formation process. You’ll have the option to form a member-managed LLC. The post The Complete Guide to Members vs. Managers in an LLC appeared first on The Daily Egg.

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Who’s Coming to 2021 SaaStr Annual NEXT WEEK!!

SaaStr

In addition to our 200 speakers and mentors, who else is coming? A partial list. CEOs, founders and senior execs from the following will be there!! 10lift. 11.2 Capital. 15Five. 1Password. 2Checkout. 6sense. 7Qubes. 9Yards Capital. A Cloud Gutu. A-LIGN. A.I. Machines. a16z. a55. A6 GROUP. AB Tasty. AB Seed. Acadian Software. Accord. AcctTwo. Accurants.

AWS 244
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3 Effective Retargeting Strategies That Actually Work (With Examples)

Neil Patel

Retargeting is one of the best ways to close sales that didn’t happen. On top of that, retargeting efforts are pretty cheap compared to most types of advertising. How do you do it? What retargeting efforts do you need to try? Here are three examples of retargeting that actually work, how to copy them, and what you need to know about the future of retargeting. 1.

Strategy 139