Intercom, Inc.
NOVEMBER 19, 2018
For salespeople, your sales pitch is crucial – above all else, it must be crystal clear what you’re trying to sell and what the value is to your prospective customer. This clarity from the start is critical, because that early impression shapes everything that follows – according to Forrester , the first viable vendor to reach a decision maker and set the buying vision has a 74% average close ratio.
Unbounce
NOVEMBER 22, 2018
We all know how effective a short, concise landing page can be. It’s quick to read and, depending on the offer up for grabs, can convince visitors to purchase or opt-in fast. But there are benefits to building long-form pages too. For starters, longer pages can provide in-depth info visitors need to make informed decisions, helping you attract more qualified leads from the start.
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InsightSquared
NOVEMBER 19, 2018
It’s two weeks until December. Holiday music is already playing in every store you set foot into, your weekends are starting to fill with egg-nog and apple pie induced festivities and every morning you find yourself layering up with an extra hat or scarf before you step outside. Tis’ the season! December around the corner also means your sales year is coming to an end.
Sales Hacker
NOVEMBER 21, 2018
Like a long and arduous hike that seems to go on and on, a prolonged sales cycle can leave your team feeling drained, exhausted, wondering if they’ll ever reach the summit … and if they do, whether they’ll have the energy to climb the next mountain! We’ve all had at least one instance where we’ve felt overstressed, overworked, and under quota due to a long, drawn-out sales cycle.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Intercom, Inc.
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. As Jason Lemkin puts it , “The CEO/founder should close at least the first 10 (or 20 or whatever) customers.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Teamgate
NOVEMBER 19, 2018
The one good thing about Cyber Monday is that you don’t have to bash people square in the face to get what you want; or what you think you want. That, unfortunately, is sometimes untrue of its bigger, meaner, older brother, Black Friday. But firstly, what is Black Friday, and what is Cyber Monday; where did they begin, how did they evolve, and how did they come to be what they are today?
Sales Hacker
NOVEMBER 21, 2018
There’s an unwritten rule that women need to support other women at work. Countless articles are detailing how we are supposed to be each other’s champion, encourager, and referrer. Some have even gone so far as to say that achieving equal rights starts with treating one another as equals. The ideas of how to receive equal pay, equal treatment, and equal status to our male counterparts have been on the minds of millions of women for decades and remain hot topics even today.
Intercom, Inc.
NOVEMBER 20, 2018
The days of waiting several hours on hold to speak with a support or sales representative are now (mostly) over. The monotone “Please hold the line, your call is very important to us” message has now be replaced by real-time messaging. You can message companies on social media just like you’d message your friends. You can resolve complex issues through live chat in a matter of minutes.
FastSpring
NOVEMBER 21, 2018
FastSpring’s CEO, Chris Lueck was recently featured on Jack Sweeney’s Middle Market Executive Podcast. Chris shares his insight on leading a company and navigating private equity investment to grow FastSpring to further meet the needs of the digital economy. Checkout the full episode of Middle Market Executive featuring Chris here: Pressed for time?
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
CustomerSuccessBox
NOVEMBER 19, 2018
We hear a lot in Customer Success about Voice of the Customer (VOC) but Debbi Stanley, CFRE , Vice-President of Sales & Customer Success, Rallybound feels there is a more important term – VOD or Valley of Death. So what is the Valley of Death (VOD)? Assume your sales has just sold a SaaS software to a customer and you are waiting for the implementation to begin.
Teamgate
NOVEMBER 21, 2018
Andrejs Juš?enko is a vastly experienced professional with over 20 years marketing, sales, and business development practice in leading IT and Telco companies, such as; Microsoft; Nokia; and Lattelecom, transforming business in 24 countries of Central and Eastern Europe. Regarded as a thought leader with a vast knowledge of modern business practices; from change management experience, Go-To-Market strategies, channel development, and digital marketing, to marketing governance and execution in cr
Sales Hacker
NOVEMBER 19, 2018
This week on the Sales Hacker podcast , we interview Rob Lopez , SVP of Sales at Justworks , one of the fastest growing businesses focused on HR including payroll, benefits and the like. Rob has a background in finance, but jumped into the startup world first at Groupon, where he was the GM for their Latin American division, before moving to New York to become the first sales hire for Justworks.
FastSpring
NOVEMBER 19, 2018
Time with loved ones and turkey feasts aren’t the only things we have to look forward to this November. It’s also a big shopping event. And it seems like every year the holiday shopping frenzy creeps one week earlier. While we’re all familiar with big shopping blockbusters like Black Friday and Cyber Monday, and even Singles’ Day , there’s yet another shopping holiday that doesn’t get as much love as the other three.
Speaker: David Warren and Kevin O’Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
ChurnZero
NOVEMBER 19, 2018
ChurnZero has been named to the 2018 NVTC Tech 100 list by the Northern Virginia Technology Council (NVTC), the membership and trade association for the technology community in Northern Virginia and Greater Washington. “We strive to be an attractive company for local and national talent and the NVTC Tech 100 award recognizes the effort we’ve put in and success that we have achieved,” said ChurnZero CEO and founder, You Mon Tsang.
Cobloom
NOVEMBER 19, 2018
If you are selling software at a low price point (sub-$100 per month), you have to keep your Customer Acquisition Cost (CAC) down, which usually means automating your sales process. To be successful, you need to educate your right-fit leads to buy your solution without the overhead of supporting a conversation with sales. By comparison, selling more expensive software to businesses that have a considered buying process is a different challenge, and there are polarised views on what is the best a
Sales Hacker
NOVEMBER 21, 2018
The post How to Get the Most Out of Your SDR Team in 2019: A New Playbook for a New Year appeared first on Sales Hacker.
Chart Mogul
NOVEMBER 19, 2018
Learn how to identify trends in behavior across the entire customer lifetime with cohorts Before we get started, let’s address the elephant in the room: Cohort analyses aren’t exactly a SaaS metric. But when it comes to the tools and visualizations at your disposal for growing your SaaS business, cohorts are an essential piece of the puzzle.
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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
ChurnZero
NOVEMBER 21, 2018
Churn Monster #6: Abandoned Customer. We are now halfway through our Churn Monster blog series and have looked at a lot of common customer churn risks and how you can go about defeating them. This month we are going to be talking about how to save an abandoned customer. By an abandoned customer we mean – someone who needs support or guidance but for whatever reason has unfortunately been neglected by you and/or your company and is left feeling helpless.
SaaS Onboarding Emails
NOVEMBER 20, 2018
monday.com is a team and project management app that offers a 14-day free trial. Let’s see how they take a user from hello to hooked. Series Overview During the 14-day free trial, I received eight emails, including the initial authentication message. All of the emails were time-based since I didn’t complete any action within my trial account that could have triggered action-based messages.
Backlinkfy
NOVEMBER 19, 2018
For many business professionals today, working means traveling on behalf of their company. Their office laptop is constantly in use, and they've become quite adept at working remotely. They're the kind of workers who are going to benefit if your company decides to adopt an intranet. Intranets are popular business tools because the workplace has changed.
SaaS Metrics
NOVEMBER 19, 2018
Leading a vegan lifestyle can be difficult for a student who is struggling to make ends meet in college. It is because eating a balanced diet that is devoid of meat products requires proper planning and preparation. From sampling the right dishes to sustaining it, one must get ready to cope with challenges that come with Veganism. And even if you decide to borrow a leaf from experts or ask help from websites that provide work from home writing job to draft a comprehensive meal plan, in the end,
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Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.
Rakam
NOVEMBER 17, 2018
From the conversations I had with the startups around me, I have realised that many of them do know about the important metrics such as LTV, CAC and MRR. But they are not interpreting these metrics correctly and this can lead to misleading information about your metrics. In this article, I will write about some of the mistakes I have seen when calculating MRR.
ITPro
NOVEMBER 19, 2018
News. Another blockchain project has been announced by Microsoft which aims to integrate blockchain and its cloud services.
ITPro
NOVEMBER 20, 2018
News. The MFA issue which lasted all-day Monday is the latest in a string of Microsoft cloud service outages.
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