Sat.Feb 03, 2024 - Fri.Feb 09, 2024

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Sapphire Ventures: GenAI Funding is Up 271%. Everything Else? Down -36%

SaaStr

So most of you can probably infer from funding posts and press releases just how much B2B funding is going into GenAI startups. But exactly how much? Sapphire Ventures has the latest data. In 2023: GenAI funding was up a stunning +271% (!) But overall, B2B VC funding was down -36% 2024 seems to be pretty much the same. Top SaaS VCs are investing 80%+ in AI-first startups: This is where the VC frenzy is right now.

AI 328
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Four Steps to a Better-Performing About Page

The Moz Blog

An About page is often part of a buying journey. It can drive people to your site and help convince them to trust your brand, boosting both brand loyalty and conversions. Ann shares four key steps to create better-performing About pages.

Branding 141
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The Three Things You Need to be Successful at Social Selling

Nimble - Sales

Social selling is a modern B2B sales method using social media to connect with customers. It’s about genuine conversations, not just pushing products. It’s about building trust through helpful interactions. Adding social selling to business strategy is crucial as it uses platforms like LinkedIn for authentic connections beyond traditional advertising.

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How Do I Build a Usage-based Sales Compensation Plan?

Andreessen Horowitz

As Ben Horowitz says, it’s “ no prize, no fight ” when it comes to getting the best salespeople on your team. But building a sales compensation plan that both aligns your sales team’s compensation with your customers’ objectives and recruits top salespeople can be incredibly difficult in usage-based pricing. The problem comes down to incentives. In traditional B2B SaaS sales, companies want to sell large upfront annual commitments, so salespeople’s compensation is mostly designed to maximi

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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What To Do When You’re Out of Ideas

Sparktoro

I’ve only been writing online as a marketer for about four years. And already, I feel like I’m out of ideas. In this photo I am holding a light bulb but it is not obviously a light bulb, and I was not going to purchase a new light bulb for the sake of this blog post.

Marketing 100

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SOC 2 Audit: The Essentials for Data Security and Compliance

Scytale

Spoiler alert: money doesn’t make the world go around. It’s data security and compliance. But don’t just take our word for it. 73% of consumers are more concerned about their data privacy now than they were a few years ago. But the importance of data security and compliance is old news, and customers no longer prefer companies with robust security standards – they demand it.

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5 Simple Tips to Quickly Improve Sales Performance

SaaStr

Dear SaaStr: What are the best 5 points to improve poor sales performance? Here are my 5 simplest ideas to quickly improve sales performance. They don’t solve bigger problems, but they usually work — and work quickly. Concentrate leads in those who can close. If you have a rep or two that just can’t close, that doesn’t work in the early days.

Scale 276
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Better Customer Relations = Profit Growth

Groove HQ

Improving your customer relations can be business-changing. Lower churn, higher LTV and more raving fans! The post Better Customer Relations = Profit Growth appeared first on Groove Blog.

Churn 72
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How to Ensure a Successful User Onboarding Implementation with UserGuiding

Inturact

UserGuiding is a fantastic tool for user onboarding by SaaS companies. It stands out with its easy-to-use no-code tools, allowing for the creation of interactive product guides, step-by-step tutorials, tooltips, surveys, and walkthroughs. Its integration with platforms like Intercom, Mixpanel, and Google Analytics means it can seamlessly blend into your existing tech stack.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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AI Design Patterns

Tom Tunguz

As we’ve been researching the AI landscape & how to build applications, a few design patterns are emerging for AI products. These design patterns are simple mental models. They help us understand how builders are engineering AI applications today & which components may be important in the future. The first design pattern is the AI query router.

AI 313
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CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

SaaStr

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG. Before joining Zapier, Giancarlo was at Atlassian as a technical sales lead before moving to DropBox as a Senior Director of Growth and Monetization, and was CMO at Confluent – so he

Scale 318
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Clouded Judgement 2.9.24 - Dilution Dilution Dilution

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Are Forward Estimates Going Up? Going in to this earnings season I expected a big driver of stock price performance to be how 2024 full year estimates change pre / post earnings. Since the macro feels more “stabilized” it felt fair to assume “are numbers going up or down” to be the question most correlated with stock price performance.

Cloud 195
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How AI Will Usher in an Era of Abundance

Andreessen Horowitz

It’s impossible to talk about new technology without talking about human flourishing — every new technology from the plow to the microchip has typically been followed by a period of newfound wealth for consumers in the form of cheaper goods, improved productivity, and longer, healthier lives. In many ways, the most financially average person in our modern society experiences daily luxuries that history’s Pharaohs and Caesars could not imagine: instant communication, broadcast television, global

AI 139
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The Sudden Repricing of Startups in Early 2024

Tom Tunguz

We’re entering a new pricing environment for software: AI vs non-AI. It’s only happened in the last few weeks. Recent earnings have pushed some of the most important companies to all-time highs. Company Performance Confluent 34% Cloudflare 21% ServiceNow 20% Microsoft 14% This dynamic doesn’t favor everyone. Theory created a public market AI index to track software companies who have significant product plans or current AI businesses.

Startup 274
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Nick Mehta, CEO of Gainsight, and Jason Lemkin, CEO of SaaStr: Answer Your Top 10 2024 Customer Success Questions

SaaStr

In 2024, for customer success in SaaS, what’s “good” NRR? What’s a “good” NPS? Who should Customer Success report into? Questions like this and many others are the most common questions asked of SaaStr Fan Fave and expert on Customer Success, Gainsight CEO Nick Mehta, and SaaStr CEO and Founder, Jason Lemkin. While we recently held a live workshop on what will change for Customer Success in SaaS in 2024 with Jason and Nick , we ran out of time to answer some of the top questions bo

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fsBuilds: Offloading WooCommerce Checkout & Subscriptions to FastSpring (Video)

FastSpring

fs Builds features developer-built projects showing step-by-step examples, code snippets, and advice on how to approach building with FastSpring. The goal of this series is to not only help you build with FastSpring, but also to inspire you with new and unique ways to leverage FastSpring’s systems to best serve your company. As always, our support and sales engineering specialists are available to help if you need assistance along the way.

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Dark Social: What You Need to Know

Buffer Resources

A significant portion of our social interactions occurs in a realm unseen and untracked: welcome to the world of Dark Social. Chances are, you’ve copied a link and shared it in your group chat a thousand and one times. Or a friend has asked for a restaurant recommendation, and you share a link with them. That’s dark social. Despite its ominous name, dark social is just a fancy way of referring to untrackable conversations in online spaces.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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What Is Branded Search? — 4 Expert Tips to Increase Branded Search

The Moz Blog

Discover the impact of branded search and tips for boosting traffic with branded keywords.

Branding 120
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Dear SaaStr: What Are The Common Problems With “Founder CEO’s”?

SaaStr

Dear SaaStr: What Are The Common Problems With “Founder CEO’s”? Founder CEOs are better, all things being equal. They go the distance. They care the most. They know it cold. And in fact, about 90% of SaaS companies that IPO still have their founder as CEO : SaaS CEOs That Go The Distance, To IPO … Tend To Be Founder-CEOs (Updated) Ultimately I see only one problem with founder CEOs: If they can’t constantly recruit, and recruit again, and recruit again , a world class ma

Scale 298
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Gross Retention vs. Net Retention: What’s the Difference?

Totango

To make it to the Super Bowl, a football team must have two things: a strong defense and a strategic offense. The defense maintains a good field position and prevents the opposing team from scoring points, while the offense orchestrates smart plays to gain additional yards and score points. Similarly, to be successful, an enterprise needs to be able to prevent churn and increase revenue growth.

Retention 112
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Hospitality in Software: Buffer’s Approach to Customer Support

Buffer Resources

How can we keep creating a unique customer support experience even as we get an increasing number of messages from customers? This is a question that is always on my mind.  Delivering exceptional customer support has always been at the core of Buffer’s mission. Over the years, we've taken pride in our unwavering commitment to customer satisfaction and our dedicated support team's ability to go the extra mile.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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How to Ensure Your Organic Traffic Actually Drives Revenue — Whiteboard Friday

The Moz Blog

Search is one of the most powerful tools we have to drive business growth. Discover how to drive revenue with your organic traffic in this Whiteboard Friday.

Revenue 115
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Dear SaaStr: My Investor Wants Weekly Meetings. Is This Too Much Time?

SaaStr

Dear SaaStr: I am a startup founder that writes extensive monthly report to investors. We are also doing weekly meetings, are they asking for too much of my time? Yes. Some rough rules: For every 1% of a company an investor owns, they get one meeting a year. This includes both board meetings and informal coffee meetings. Until you are past $10m ARR, then you can scale this back in some cases.

Startup 295
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Transitioning from Gymnast to Investor with Aly Raisman

Andreessen Horowitz

Former gymnast and current investor Aly Raisman joins general partner Julie Yoo and investment partner Daisy Wolf of a16z Bio + Health. In this episode, Aly chats about her background, how she thinks about health and fitness now that she’s no longer competing, and a few of her passion projects, including financial literacy. She also talks about her latest forays into investing, and how she appreciates and empathizes with founders’ tunnel vision and work ethic.

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9 Lessons From the Ultimate World Cruise Creators Who Have Taken Over TikTok

Buffer Resources

You know a social media event has truly gone viral when it transcends the platform and makes global headlines — and even more so when it gets its own subreddit , too. Last year, it was the private chefs of the Hamptons — in 2024, it’s the #UltimateWorldCruise that has taken over TikTok.  What makes this particular cruise aboard Royal Caribbean’s Serenade of the Seas unique is that it lasts a staggering nine months.

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Evaluating Embedded Payment Providers For Your Software? Get The Evaluation Scorecard Today

Choosing the right Embedded Payments partner can feel overwhelming. This evaluation scorecard and comprehensive buyer’s guide simplifies the process by breaking down key criteria to consider. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide and scorecard equip software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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Why SEO Agency Owners Can't Afford to Ignore Employee Wellbeing

The Moz Blog

Looking to enhance your SEO agency's performance? Find out how focusing on employee well-being leads to greater ROI and success.

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We’re All Expecting Too Much From Marketing These Days

SaaStr

So times aren’t tougher for everyone in B2B and SaaS, but they’re tougher for many. And the playbook has mostly been as follows for those with tougher times: Cut the burn Freeze hiring If growth is really slow, look at layoffs if necessary and Cut marketing to almost zero To some extent, this makes sense. Marketing is a variable cost with generally medium-term benefits in SaaS and B2B.

Marketing 290
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Hand-in-hand, not handoff: How a three-legged stool approach fuels growth

Totango

What’s on customer success’s in-and-out list for 2024? In: A hand-in-hand, three-team approach to customer success where Sales, CS, and Marketing work together to guide customers through the entire customer journey. Out: The old-school Sales-to-CS handoff. No more “Here’s your customer success manager, see you never!” emails from the sales rep. Totango Chief Marketing Officer Karen Budell refers to this cross-functional effort as the “three-legged stool” approach, and as she recently explained