Sat.Mar 23, 2024 - Fri.Mar 29, 2024

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What are omnichannel payments? (plus the benefits of offering a unified payment experience)

Payrix

Payment transaction types and touchpoints are becoming more accessible and diverse. Online and offline payments, credit cards, digital wallets, and ACH — the more commerce intersects with our daily lives, the higher the expectations for simple and intuitive payments. Business frequently overlaps online and off, in one channel or another, and if consumers can make a payment one way somewhere, they want to make it everywhere.

Payments 130
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Dear SaaStr: How Do I Best Prevent Churn?

SaaStr

Dear SaaStr: How Do I Best Prevent Churn? You don’t. Instead, you drive it down. Each quarter. You can’t eliminate churn. It’s a fact of business life in selling a product with recurring revenue and thus recurring sales. You can hide churn (e.g., by signing multiyear contracts). And you can drive it down. But you can’t eliminate it. My top suggestion is: Measure churn carefully, and consistently.

Churn 278
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More Than a Trend — 5 Crucial Ways This Untapped Service is Changing Marketing

Entrepreneur - SaaS

SaaS is not just about convenience; it's a smart move that helps businesses save on IT costs and focus more on their main operations instead of dealing with complex software issues.

Trends 129
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Apollo.io’s Under-Utilized Features

Predictable Revenue

This blog delves into Apollo.io's lesser-known features, like lead scoring and email sequencing, beyond its well-known capabilities. The post Apollo.io’s Under-Utilized Features appeared first on Predictable Revenue.

Revenue 147
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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What is an Online Terminal and Why Do Merchants Need One?

Stax

The landscape of commerce has been drastically transformed in the digital age. Online payment systems are the standard. Globally, one-third of people do their shopping through eCommerce sites. In the US, that amounts to $3,428 per capita spent online. Online terminals (sometimes referred to as virtual terminals) power various types of transactions, including eCommerce and payments made over the phone.

More Trending

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To Be or Not To Be an Agent

Tom Tunguz

Should software assist humans or act on their behalf? In 2016, the question was easy to answer : sell Ironman not Robocop. Technology hadn’t reached the level of sophistication we have attained today where AI is 90% as capable as a high-school student, the MMLU benchmark for AI is precisely this. The next generation of software startups have a strategic question with different terminology & potentially a different conclusion.

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Global Growth: Understanding Merchant of Record for E-commerce

Subscription Flow

The function of the MoR – merchant of record ecommerce – has become essential for companies looking to streamline their online sales operations in the ever-changing world of digital commerce. A Merchant of Record ecommerce solution acts as a vital middleman, taking on the vital duty of financial and legal facilitation in transactions, acting as the visible party for both consumers and regulatory bodies.

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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

User Pilot

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Introduces key metrics that can affect your company’s value. Covers common valuation mistakes. Shows how to leverage PLG strategies to boost the value of your SaaS business. Let’s get to it!

SaaS 105
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How to Ensure a Successful User Onboarding Implementation with Intercom

Inturact

Initiating the process of integrating a user onboarding sequence with Intercom often comes with high expectations of transforming user engagement and satisfaction. At this crucial stage, it’s understandable to encounter doubts. Thoughts such as, “Is the setup too intricate for our team?” or “How can I guarantee that our users feel genuinely supported from the start?

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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The Investments Where I’m Going to Lose All My Money

SaaStr

So when I started writing venture checks in 2013, I didn’t know what I was doing, but I had a strong start: First was Pipedrive co-leading seed, then acquired for $1.5B cash Second was Algolia leading U.S. seed, now at $200m+ ARR and an IPO candidate Third was Greenouse/Parklet, acquired for $800m and now at $200m ARR Fourth was Salesloft, acquired for $2.5 Billion cash Fifth was Logikcull, acquired for $300m cash So it was a good start.

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AI in the Hands of Software Buyers

Tom Tunguz

AI will transform software sales. Most of the discourse so far has focused on how AI upends the sellers’ worldview. But the buyers’ process will also evolve. When researching software, operational buyers & procurement teams alike will use AI to research different offerings. Typing “Compare Salesforce & Hubspot for a 10 person sales team. which is better?

AI 287
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Clouded Judgement 3.29.24 - Q4 Earnings

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Q4 Earnings Summary This week wrapped up Q4 earning season. I’ll post a more fulsome recap later, but will give a short summary here. The TLDR for Q4 earnings is that “things aren’t getting worse, but not quite getting better yet.” The below chart shows the percentage of companies beating / missing consensus estimates (with the line chart

Cloud 284
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How Reading Patterns Can Help Us Optimize Content for Organic Search — Whiteboard Friday

The Moz Blog

In this Whiteboard Friday, learn about how to use reading patterns to optimize your content and understand how users are engaging with it.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Dear SaaStr: How Do You Deal With an Unreliable Co-Founder?

SaaStr

Dear SaaStr: How Do You Deal With an Unreliable Co-Founder? You first try to move them into an individual contributor role. If that doesn’t work, then move them out. This is one of the most frustrating outcomes, when a very talented co-founder becomes “unrealiable”. You should try to keep them, if you can, and they don’t become a negative influence on the company.

Startup 306
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Selling AI : Category Creation of a Different Flavor

Tom Tunguz

Selling software will evolve to selling agents , AI that acts on behalf of users. The efficiencies for rote work are too massive to ignore for many uses. As the technology rapidly evolves, so too will the sales strategies. Sellers & the startups they represent will need to re-imagine roles. In a sense, selling AI agents is analogous to category creation.

AI 220
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Investing in Tennr

Andreessen Horowitz

An enduring promise of new technologies is to find ways to increase human productivity. Software and robotics, for example, have always presented immense potential to automate repetitive mundane tasks that humans perform, freeing them up to do more valuable work. In the last few decades, we’ve made meaningful progress toward this goal, and the first generation of robotic process automation created some massive companies, such as UiPath.

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Cognitive Science Meets SEO: Why True Localization Matters

The Moz Blog

Connect with diverse audiences across the globe by embracing a multi-local strategy. Explore how brands can merge cognitive science with local expertise.

Branding 139
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Everything Founders Should Know About AI, Pricing, and Funding with SaaStr CEO and Founder Jason Lemkin 

SaaStr

At last week’s Workshop Wednesday, we brought back one of our most highly requested sessions: an AMA (Ask Me Anything) with SaaStr founder and CEO Jason Lemkin. In it, we cover the SaaS community’s most pressing questions about Artificial Intelligence (AI), pricing, efficiency, and funding. Before diving into your questions, you’ll want to head over to the link below and sign up for an exciting event coming up this week.

AI 304
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Trellus.ai’s Journey to PMF

Predictable Revenue

The journey of Trellus, as shared by its founders Dom and Ajinkya on the Predictable Revenue podcast, hosted by Collin Stewart. The post Trellus.ai’s Journey to PMF appeared first on Predictable Revenue.

Revenue 130
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Putting Data in a Corner: LLMs and Financial Services Data

Andreessen Horowitz

Nobody puts Baby in a corner — especially if Baby happens to be fragmented financial services data. Historically, the key to building a successful financial services data company has been to extricate and analyze valuable but difficult-to-access resources like public filings, diligence materials, research reports, conference call notes, and news. Now, with the advent of large language models, such previously shackled information might soon be easily and widely available to everyone, ushering in

Data 126
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5 Trends in Content Localization + 1 to Keep an Eye On

The Moz Blog

From tailored product offerings to studying evolving SERPs worldwide, learn how multinational brands navigate linguistic and cultural nuances to connect authentically with consumers.

Trends 136
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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76% of You Are Raising Prices in 2024

SaaStr

Are we thought the endless price increases we saw in 2023? Apparently not. A stunning 76% of you are raising prices in 2024. That’s up from 54% in 2023. Personally, I’m a fan of only raising prices if you’ve earned it, and focusing on raising prices on new customers, not just the base. But the days of Endless Pricing Increases in SaaS seem to be here maybe … forever.

Pricing 302
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How to Handle a Social Media Crisis as a Content Creator

Buffer Resources

Witnessing a crisis unfold on social media can often feel like observing a storm from the comfort of your home; there’s a profound sense of relief in being safe indoors, yet it’s hard not to feel concerned for those who aren’t, hoping they are well-prepared. While some individuals might be taught crisis management theory at school when studying business management, marketing, or communications, the reality of a brand crisis is very different from the textbooks.

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GTM 87: The Future of Media and Marketing with Anthony Kennada

Sales Hacker

Prior to founding AudiencePlus, Anthony Kennada served as the CMO of incredible companies like Hopin and Front. He was the founding CMO of Gainsight where he and his team are credited with creating the Customer Success category — a novel business imperative, profession and software category that helps subscription companies grow sustainably by becoming customer obsessed.

Marketing 120
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Conversion Funnel Leaks: Types + Ways to Identify And Fix Them

User Pilot

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention.

Scale 105
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Can You Still Get Acquired for a Decent Price if Growth Has Slowed or Even Stopped? Yeah, Sometimes

SaaStr

So the other day a CEO reached out to me about advice on an acquisition. They wanted to do three things: Enter a space they had no product or customers in today; and Add on at least $10m of extra revenue for the year; and Not add too much to their burn rate. So this CEO really wanted to buy a startup at around $10m ARR, that actually wasn’t remotely close to #1 in the space, and wasn’t growing anymore.

Pricing 298
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Filming Your Own ‘Stock Footage’ Will Help You Create More Content, Faster

Buffer Resources

Picture this: the perfect idea for a TikTok, Instagram Reel, or YouTube Short strikes. It’s a simple, thought-provoking quote or statement in line with the text-over-simple-clip trend on Instagram and TikTok.  All you need now is the background footage to go with it.  So you hop onto your stock photo site of choice and spend hours scrolling through expensive, too-perfect, generic clips that just won’t work.

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Mastering the Art of Complex B2B Recurring and Subscription Billing: Overcoming Customer Success Complexities

Blulogix

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Overcoming Customer Success Complexities Take your business further with BluIQ’s flexible, scalable, enterprise-grade intelligent billing solutions. Recurring & Usage Billing Navigating the Maze of Customer Success: 1. Customizing Engagement Across Segments: Personalized Interactions: Develop engagement strategies that are finely tuned to the distinct characteristics and needs of various customer segments,