Sat.Mar 23, 2024 - Fri.Mar 29, 2024

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What are omnichannel payments? (plus the benefits of offering a unified payment experience)

Payrix

Payment transaction types and touchpoints are becoming more accessible and diverse. Online and offline payments, credit cards, digital wallets, and ACH — the more commerce intersects with our daily lives, the higher the expectations for simple and intuitive payments. Business frequently overlaps online and off, in one channel or another, and if consumers can make a payment one way somewhere, they want to make it everywhere.

Payments 130
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Dear SaaStr: How Do I Best Prevent Churn?

SaaStr

Dear SaaStr: How Do I Best Prevent Churn? You don’t. Instead, you drive it down. Each quarter. You can’t eliminate churn. It’s a fact of business life in selling a product with recurring revenue and thus recurring sales. You can hide churn (e.g., by signing multiyear contracts). And you can drive it down. But you can’t eliminate it. My top suggestion is: Measure churn carefully, and consistently.

Churn 273
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More Than a Trend — 5 Crucial Ways This Untapped Service is Changing Marketing

Entrepreneur - SaaS

SaaS is not just about convenience; it's a smart move that helps businesses save on IT costs and focus more on their main operations instead of dealing with complex software issues.

Trends 129
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Apollo.io’s Under-Utilized Features

Predictable Revenue

This blog delves into Apollo.io's lesser-known features, like lead scoring and email sequencing, beyond its well-known capabilities. The post Apollo.io’s Under-Utilized Features appeared first on Predictable Revenue.

Revenue 147
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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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What is an Online Terminal and Why Do Merchants Need One?

Stax

The landscape of commerce has been drastically transformed in the digital age. Online payment systems are the standard. Globally, one-third of people do their shopping through eCommerce sites. In the US, that amounts to $3,428 per capita spent online. Online terminals (sometimes referred to as virtual terminals) power various types of transactions, including eCommerce and payments made over the phone.

More Trending

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To Be or Not To Be an Agent

Tom Tunguz

Should software assist humans or act on their behalf? In 2016, the question was easy to answer : sell Ironman not Robocop. Technology hadn’t reached the level of sophistication we have attained today where AI is 90% as capable as a high-school student, the MMLU benchmark for AI is precisely this. The next generation of software startups have a strategic question with different terminology & potentially a different conclusion.

AI 140
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Global Growth: Understanding Merchant of Record for E-commerce

Subscription Flow

The function of the MoR – merchant of record ecommerce – has become essential for companies looking to streamline their online sales operations in the ever-changing world of digital commerce. A Merchant of Record ecommerce solution acts as a vital middleman, taking on the vital duty of financial and legal facilitation in transactions, acting as the visible party for both consumers and regulatory bodies.

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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

User Pilot

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Introduces key metrics that can affect your company’s value. Covers common valuation mistakes. Shows how to leverage PLG strategies to boost the value of your SaaS business. Let’s get to it!

SaaS 105
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How to Ensure a Successful User Onboarding Implementation with Intercom

Inturact

Initiating the process of integrating a user onboarding sequence with Intercom often comes with high expectations of transforming user engagement and satisfaction. At this crucial stage, it’s understandable to encounter doubts. Thoughts such as, “Is the setup too intricate for our team?” or “How can I guarantee that our users feel genuinely supported from the start?

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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The Investments Where I’m Going to Lose All My Money

SaaStr

So when I started writing venture checks in 2013, I didn’t know what I was doing, but I had a strong start: First was Pipedrive co-leading seed, then acquired for $1.5B cash Second was Algolia leading U.S. seed, now at $200m+ ARR and an IPO candidate Third was Greenouse/Parklet, acquired for $800m and now at $200m ARR Fourth was Salesloft, acquired for $2.5 Billion cash Fifth was Logikcull, acquired for $300m cash So it was a good start.

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Clouded Judgement 3.29.24 - Q4 Earnings

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Q4 Earnings Summary This week wrapped up Q4 earning season. I’ll post a more fulsome recap later, but will give a short summary here. The TLDR for Q4 earnings is that “things aren’t getting worse, but not quite getting better yet.” The below chart shows the percentage of companies beating / missing consensus estimates (with the line chart

Cloud 284
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AI in the Hands of Software Buyers

Tom Tunguz

AI will transform software sales. Most of the discourse so far has focused on how AI upends the sellers’ worldview. But the buyers’ process will also evolve. When researching software, operational buyers & procurement teams alike will use AI to research different offerings. Typing “Compare Salesforce & Hubspot for a 10 person sales team. which is better?

AI 249
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Cognitive Science Meets SEO: Why True Localization Matters

The Moz Blog

Connect with diverse audiences across the globe by embracing a multi-local strategy. Explore how brands can merge cognitive science with local expertise.

Branding 135
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Dear SaaStr: How Do You Deal With an Unreliable Co-Founder?

SaaStr

Dear SaaStr: How Do You Deal With an Unreliable Co-Founder? You first try to move them into an individual contributor role. If that doesn’t work, then move them out. This is one of the most frustrating outcomes, when a very talented co-founder becomes “unrealiable”. You should try to keep them, if you can, and they don’t become a negative influence on the company.

Startup 300
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Investing in Tennr

Andreessen Horowitz

An enduring promise of new technologies is to find ways to increase human productivity. Software and robotics, for example, have always presented immense potential to automate repetitive mundane tasks that humans perform, freeing them up to do more valuable work. In the last few decades, we’ve made meaningful progress toward this goal, and the first generation of robotic process automation created some massive companies, such as UiPath.

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Selling AI : Category Creation of a Different Flavor

Tom Tunguz

Selling software will evolve to selling agents , AI that acts on behalf of users. The efficiencies for rote work are too massive to ignore for many uses. As the technology rapidly evolves, so too will the sales strategies. Sellers & the startups they represent will need to re-imagine roles. In a sense, selling AI agents is analogous to category creation.

AI 190
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How Reading Patterns Can Help Us Optimize Content for Organic Search — Whiteboard Friday

The Moz Blog

In this Whiteboard Friday, learn about how to use reading patterns to optimize your content and understand how users are engaging with it.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Everything Founders Should Know About AI, Pricing, and Funding with SaaStr CEO and Founder Jason Lemkin 

SaaStr

At last week’s Workshop Wednesday, we brought back one of our most highly requested sessions: an AMA (Ask Me Anything) with SaaStr founder and CEO Jason Lemkin. In it, we cover the SaaS community’s most pressing questions about Artificial Intelligence (AI), pricing, efficiency, and funding. Before diving into your questions, you’ll want to head over to the link below and sign up for an exciting event coming up this week.

AI 299
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Trellus.ai’s Journey to PMF

Predictable Revenue

The journey of Trellus, as shared by its founders Dom and Ajinkya on the Predictable Revenue podcast, hosted by Collin Stewart. The post Trellus.ai’s Journey to PMF appeared first on Predictable Revenue.

Revenue 130
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Putting Data in a Corner: LLMs and Financial Services Data

Andreessen Horowitz

Nobody puts Baby in a corner — especially if Baby happens to be fragmented financial services data. Historically, the key to building a successful financial services data company has been to extricate and analyze valuable but difficult-to-access resources like public filings, diligence materials, research reports, conference call notes, and news. Now, with the advent of large language models, such previously shackled information might soon be easily and widely available to everyone, ushering in

Data 126
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5 Trends in Content Localization + 1 to Keep an Eye On

The Moz Blog

From tailored product offerings to studying evolving SERPs worldwide, learn how multinational brands navigate linguistic and cultural nuances to connect authentically with consumers.

Trends 125
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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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76% of You Are Raising Prices in 2024

SaaStr

Are we thought the endless price increases we saw in 2023? Apparently not. A stunning 76% of you are raising prices in 2024. That’s up from 54% in 2023. Personally, I’m a fan of only raising prices if you’ve earned it, and focusing on raising prices on new customers, not just the base. But the days of Endless Pricing Increases in SaaS seem to be here maybe … forever.

Pricing 296
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How to Handle a Social Media Crisis as a Content Creator

Buffer Resources

Witnessing a crisis unfold on social media can often feel like observing a storm from the comfort of your home; there’s a profound sense of relief in being safe indoors, yet it’s hard not to feel concerned for those who aren’t, hoping they are well-prepared. While some individuals might be taught crisis management theory at school when studying business management, marketing, or communications, the reality of a brand crisis is very different from the textbooks.

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Conversion Funnel Leaks: Types + Ways to Identify And Fix Them

User Pilot

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention.

Scale 105
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GTM 87: The Future of Media and Marketing with Anthony Kennada

Sales Hacker

Prior to founding AudiencePlus, Anthony Kennada served as the CMO of incredible companies like Hopin and Front. He was the founding CMO of Gainsight where he and his team are credited with creating the Customer Success category — a novel business imperative, profession and software category that helps subscription companies grow sustainably by becoming customer obsessed.

Marketing 102
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Can You Still Get Acquired for a Decent Price if Growth Has Slowed or Even Stopped? Yeah, Sometimes

SaaStr

So the other day a CEO reached out to me about advice on an acquisition. They wanted to do three things: Enter a space they had no product or customers in today; and Add on at least $10m of extra revenue for the year; and Not add too much to their burn rate. So this CEO really wanted to buy a startup at around $10m ARR, that actually wasn’t remotely close to #1 in the space, and wasn’t growing anymore.

Pricing 293
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Filming Your Own ‘Stock Footage’ Will Help You Create More Content, Faster

Buffer Resources

Picture this: the perfect idea for a TikTok, Instagram Reel, or YouTube Short strikes. It’s a simple, thought-provoking quote or statement in line with the text-over-simple-clip trend on Instagram and TikTok.  All you need now is the background footage to go with it.  So you hop onto your stock photo site of choice and spend hours scrolling through expensive, too-perfect, generic clips that just won’t work.

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What Is Secondary Navigation? [+ Examples]

User Pilot

How often have you clicked away from a page simply because you couldn't find what you were looking for? The secondary navigation of your website or application can make or break product engagement —that’s how essential it is. That said, let’s explore some secondary navigation examples, the role of secondary navigation in UX, the key differences between primary and secondary navigation, and share some strategies to aid your navigation.