Sat.Mar 19, 2022 - Fri.Mar 25, 2022

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Why Transparency Sells Better Than Perfection

Predictable Revenue

Todd Caponi joins the Predictable Revenue podcast to discuss how being more transparent with buyers can increase revenue and shorten your outbound sales cycle. The post Why Transparency Sells Better Than Perfection appeared first on Predictable Revenue.

Revenue 278
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How to identify and reduce customer friction points

ChurnZero

Nowadays, marketers are hyper-aware of the importance of the customer journey and creating an intuitive user experience. In most cases, however, there are still plenty of opportunities to streamline the process and reduce customer friction. . Customer friction points are any obstacles that stand between the customer and what they want — think clunky checkout processes, complicated phone menus, or any steps that feel extra and unnecessary.

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4 Ways Anchor Links Can Improve Your Landing Page

Unbounce

Ever find yourself scrolling through a page, wishing you could get somewhere a little quicker? Sure, headings help when it comes to finding something particular on a page. But sometimes, a shortcut would be nice to get straight to your destination. That’s where a simple, tiny tool like an anchor link comes in handy. An anchor link lets a visitor jump between sections of a page.

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Why I’d Rather Be Acquired by Vista Than a Big Tech Company

SaaStr

SaaS is Back!! pic.twitter.com/jFqQ6zRz6A. — Jason BeKind Lemkin #???????????? (@jasonlk) March 21, 2022. Recently a number of founders have reached out to me about offers to acquire their company from Private Equity firms like Thoma Bravo, Vista, etc. Some offers are more real than others, but there’s an army of associates, principals and vice presidents at top PE firms looking for SaaS companies at $10m-$1000m ARR to acquire.

CTO 349
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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The Spicy Future for Data

Tom Tunguz

What’s the price of spice ? If you’ve never seen a data app, that’s the question you should be asking yourself. Data apps are living documents that weave narratives around data and charts to explain, persuade, or empower. Imagine your future self. You work for a large company selling spices and you’re tasked with exploring the impact of pricing changes.

Data 281

More Trending

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New at Intercom: Hear all about the next generation of customer engagement

Intercom, Inc.

Intercom was born out of a simple idea – to make internet business personal. And ever since that first release over 10 years ago, we’ve stayed true to that mission. But the technology, market, and customer needs have evolved since then, and for businesses to thrive, they need next-generation tools that are purpose-built to meet these evolving needs.

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SaaStr Europa Moves to an Even Bigger Venue: Join 2,500 SaaS Professionals in Barcelona

SaaStr

SaaStr Europa just got a major upgrade. With 1,251 SaaS CEOs, Founders, and Revenue Leaders already attending SaaStr Europa 2022 – we’re upgrading the event to an even bigger venue! Wow — the response to this year’s edition of SaaStr Europa, 7-8 June in Barcelona, has been incredible. Even though we’re still about 90 days out to the event, we were on pace to sell out registrations for our original venue capacity much, much soon.

SaaS 306
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The App Store Model Comes to Web3

Tom Tunguz

Six months ago, I wrote about how the cap tables of crypto companies have approached the structure of web2 startups. Recently, EVMOS , a web3 project, pushed forward an important innovation for the web3 ecosystem. EVMOS enables Ethereum’s virtual machine on the Cosmos chain. The EVMOS token model innovates on its predecessors by introducing the App Store dynamics to web3.

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Hiring Sales Talent Internationally: Soft vs. Hard Skills

Predictable Revenue

These tips will help you build a diverse outbound sales team, ensuring your company finds the best possible talent while complying with local laws and regulations. The post Hiring Sales Talent Internationally: Soft vs. Hard Skills appeared first on Predictable Revenue.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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New at Intercom: 5 highlights from our virtual launch event

Intercom, Inc.

We’ve just wrapped up an incredible day of New at Intercom , our first global virtual launch event, where we discussed our vision for the future of customer engagement and unveiled some incredible new products. If you were there, you know first-hand how much news we shared throughout the event. If you weren’t, you’re probably wondering what you missed – read on to discover the biggest highlights from New at Intercom.

Scale 220
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How to Set and Hit Revenue Targets With Brex CRO Sam Blond (Pod 541 + Video)

SaaStr

Tracking business performance through revenue targets remains one of the most valuable ways to measure company success. Yet, it’s crucial to understand how to set the right goals for your sales teams to ensure optimal growth. Sam Blond, CRO at Brex, shares his insights into how to select suitable targets and ensure your team hits them. The Two Variables and Your Target Game Plan.

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Data50: The World’s Top Data Startups

Andreessen Horowitz

Over a decade after the idea of “big data” was first born, data continues to be one of the most important and furiously growing innovation drivers across both large enterprises and new startups. From providing pulse checks that are foundational to business operations to intelligently automating daily tasks through machine learning, data has become the.

Startup 145
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14 of Our Favorite Women-Run Blogs/Podcasts

Nimble - Sales

March is Women’s History Month and we are excited to celebrate by bringing our Nimble community a list of our favorite business podcasts and blogs hosted by women! They’ve demonstrated impressive expertise in the industry and are an inspiration to business professionals everywhere. We’ve included 14 women on this list, all of which either host […].

Business 141
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Artificial intelligence tackles the written word

IT World

If you go to this page on my blog , you'll find an introductory post about the use of artificial intelligence in generating written content, marketing messages, and personalized email. It won't win any Pulitzers, but it's easy enough to understand. What's remarkable about this post is that I didn't write it. Instead, it was created by LongShot , an AI-powered software-as-a-service application that generates written content – including long-form articles – entirely from a few keywords.

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Dear SaaStr: How Do I Convince My CEO that Marketing is Important?

SaaStr

Q: Dear SaaStr: How do I Convince My CEO that Marketing is Important? A lot of CEOs these days do seem to be late to truly invest in SaaS marketing, and most especially, to hiring a true VP of Marketing. I’m just shocked how many CEOs hack it to $5m, $8m, $10m+ in ARR without a true VP of Demand Gen / Marketing on board. Yes, you can get there with hustle, founder-led sales, and chutzpah.

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Measurement: What SaaS platform builders need to know to prepare for growth, Part 3

CloudGeometry

When developing a SaaS product plan, it’s important to recognize two foundational principles. First, SaaS is a business strategy, not a technology strategy. Second, there is no one-size-fits-all SaaS architecture (the second principle is a corollary of the first). The challenge is to build common ground between business and architecture so as to translate business assumptions into critical technical solution inputs.

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Make the most of every customer interaction with the Engagement OS

Intercom, Inc.

In a digital world, any business can sell anything to anyone. This ability to shift models, create product lines, and push them out to customers rapidly has changed everything. Which makes customer experience (CX) the most important differentiator and success factor your business has. Today, 80% of organizations are expecting to compete mainly based on CX.

Scale 129
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Enterprise AR will be dominated by Apple and Magic Leap

IT World

Magic Leap just unveiled an advanced prototype of its Magic Leap 2 headset and the consensus among reviewers is that it’s a great product. Founded 12 years ago, Magic Leap first offered up a series of proof-of-concept prototypes that started out being bigger than a big refrigerator. Then, four years ago, the company introduced its first headset, aimed also at the consumer market.

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Dear SaaStr: What Was the Moment You Knew You Had to Break Up With Your Co-founder?

SaaStr

Dear SaaStr: What Was the Moment You Knew You Had to Break Up With Your Co-founder? It’s happened to me twice, that “moment”. It was the same thing both times: When they just didn’t show up to a critical meeting. Founder conflict is unfortunately pretty common. I was blessed in my first start-up to never have a second of it. That’s really about as good as it gets in start-up land.

Strategy 287
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2022 Guide to Support Email Templates & Examples

Groove HQ

Get free templates and examples of customer support emails that wow customers, improve retention, and enhance brand reputation. The post 2022 Guide to Support Email Templates & Examples appeared first on Groove Blog.

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5 Ways to Double Your Traffic in 30 Days Without Spending on Ads

SaaS Metrics

Traffic is the lifeblood of any website. Without it, your site will die a slow death. You’ve gone through the trouble of web development and filling it with content, so why not make sure that people are getting there? Of course, there’s no magic potion or secret trick to increasing traffic to. Read more. The post 5 Ways to Double Your Traffic in 30 Days Without Spending on Ads first appeared on SaaS Metrics.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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10 easy steps to make Chrome faster and more secure

IT World

Gather 'round, kiddos — 'cause it's time for a story. Once upon a time, Chrome was a lean, mean browsing machine. It was the scrappy lightweight kid in a block filled with clunky old blobs of blubber. People had never seen a browser so fast, so thoughtfully constructed! It stripped everything down to the essentials and made the act of browsing the web both pleasant and secure — qualities that were anything but standard back in that prehistoric era.

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Dear SaaStr: Can Someone Still Be a Co-Founder If They Didn’t Help Start the Company?

SaaStr

Q: Can one be considered a co-founder when they didn’t start a company? Co-founders are often defined as the couple few folks who sit around the coffee table, dream up the idea, write the first line of code, get the first beta customer, etc. And there really can just be a few. But even that can take some time. And even after that first customer or two, it’s still … early.

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Top B2B Marketing Strategies for SaaS Businesses

Entrepreneur - SaaS

You can have the world's best software to offer, but without a killer marketing strategy, your investment in research and development is going to fall flat.

Strategy 102
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Investing in Flock

Andreessen Horowitz

Being a landlord sounds like a terrific thing, and it has been a powerful path to wealth creation for so many people for centuries. But there are two problems: It’s very hard to just “retire” — owning stocks and bonds. … The post Investing in Flock appeared first on Andreessen Horowitz.

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Evaluating Embedded Payment Providers For Your Software? Get The Evaluation Scorecard Today

Choosing the right Embedded Payments partner can feel overwhelming. This evaluation scorecard and comprehensive buyer’s guide simplifies the process by breaking down key criteria to consider. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide and scorecard equip software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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You can't keep quiet when you're hacked anymore

IT World

One of the dirty little secrets of many businesses, perhaps even most, is that far more of them than ever admit to it have been hacked. Still others end up paying ransomware, but they've never revealed this deep, dark secret. After all, who wants to admit to the world — and their customers — that they've been caught with their security pants down. Well, things are about to change.

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How to Attract, Hire & Build a Diverse Sales Team with Handshake VP, Employer Partnerships Jessica Peluso (Video)

SaaStr

These days, every company knows the buzzwords: diversity and inclusion. But today’s talent pool is looking for more than words in a PR statement. According to author Dan Schawbel, in 2021, 70% of job seekers said they want to work for a company that demonstrates a commitment to diversity and inclusion. This requires effort from your entire organization, and Handshake VP, Employer Partnerships Jessica Peluso outlines some changes that you can make to your brand, and your application, interv

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Introducing Customer Experience Canvas

Totango

Does this sound familiar to you? Your team sets out to map a new customer success workflow or process, but each person has a different way of doing it. You may prefer using sticky notes, while another team member likes slide decks and yet another prefers digital mapping tools. After you finally decide on which medium to use and manually map out your journey, then you each use a different tool to run campaigns and tasks. .

Finance 100