SaaStr
FEBRUARY 19, 2022
#1. Eventually, most of us go upmarket. SurveyMonkey was relatively slow to go enterprise, which suited it well for a long time. But since it started to march into bigger deals more recently, growth >re-accelerated< … from 17% at IPO to 20% today pic.twitter.com/pZKC8xMCGt. — Jason BeKind Lemkin (@jasonlk) January 10, 2021. When you’re starting off in SaaS, it’s very tempting to target small businesses.
Predictable Revenue
FEBRUARY 23, 2022
Christina del Villar joins the Predictable Revenue podcast to discuss how a go-to-market strategy can help you boost outbound sales and hit your revenue target. The post Go-To-Market Strategies to Reach Revenue Targets appeared first on Predictable Revenue.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Totango
FEBRUARY 23, 2022
Your SaaS customer journey map lays out optimized outcomes that lead to customer renewals, upsells, and referrals. Here, we’ll show you how to create your path to customer success. First, we’ll define what a SaaS customer journey is, break it down into stages, and explain why mapping it out is important. Then, we’ll walk you through a step-by-step process for creating your map, including how to incorporate technology to make your map bring about the successful results you and your customers wan
Tom Tunguz
FEBRUARY 22, 2022
Will year-end Series A and B valuations top or trail those of January? This question sits atop most founders' lips and boardroom agendas. The broad market sentiment is they will be lower. Public-market software valuations have withered more than 60% from their highs. Alarm about interest rates, QE ending, and geopolitical risk have swirled around public technology companies, kinking the valuation curve.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SaaStr
FEBRUARY 25, 2022
Dear SaaStr: How Many More Junior Marketers Should you Hire Before Hiring a VP of Marketing? Unlike many positions, I say 0 if possible. In fact, one of the 10 most unforced errors I see founders make is hire someone too junior to get marketing going. If you are say $500k in ARR, you can’t hire a CMO that needs a team of 15-20 around her/him. You just don’t have the capital or infrastructure.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Unbounce
FEBRUARY 25, 2022
Facebook has more than 2.9 billion users worldwide , giving marketers a huuuge audience. But if you’ve ever tried to advertise on Facebook, you’ve seen that you can choose from a bunch of different ad formats. So which one should you choose and try out? May we suggest—hint, hint—giving link ads a shot? Why? Because Facebook link ads are flexible and beginner-friendly , which make them an excellent choice for folks new to the world of Facebook ads.
Tom Tunguz
FEBRUARY 24, 2022
Microservices has become the default architecture for many companies. By breaking down large codebases into smaller pieces, microservices empower engineers to ship code faster. Continuous integration, the process of constantly folding new code into production (live on the website or service), further accelerates the software velocity. There’s a cost to this speed: coordination.
SaaStr
FEBRUARY 22, 2022
Ok we’ve talked a bit more on SaaStr over the years on how to hire a Great VP of Sales , but hiring a Great VP of Marketing is just as important. Maybe in some ways more so, in that you can generally hire a great VP of Marketing earlier. More on that here: We’ve talked about getting the hire right especially on one axis — making sure they’ve done Demand Gen.
IT World
FEBRUARY 22, 2022
I hated the Coinbase Super Bowl ad immediately. The last thing I want is for yet more people to be conned into buying into a Bitcoin pyramid scheme. I also thought, as I saw that colorful QR code bouncing around the screen like a screensaver from the 1990s, that this was going to blow up in the company’s face. I was right. Surojit Chatterjee, Coinbase’s chief product officer, said Coinbase had more than 20 million hits on its landing page in a minute.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Unbounce
FEBRUARY 24, 2022
It’s a humbling moment when you realize that not everyone has a use for the product you poured your heart and soul into. That’s right: Not everyone wants an app to remind them of their daily tasks or a food courier that delivers hot meals at a moment’s notice. It’s impossible to make everyone happy all of the time—and that’s OK! What’s not OK is wasting your resources (like ad money) on an audience that’s not searching for your product.
Andreessen Horowitz
FEBRUARY 23, 2022
Today, we’re excited to announce our search for the next host of the a16z Podcast. The new host will take ownership of one of the most successful tech podcasts of the last decade and lead the franchise into its next act, as the flagship show of the a16z podcast network. Since 2014, the a16z Podcast. Read More. The post The Future of the a16z Podcast appeared first on Future.
SaaStr
FEBRUARY 20, 2022
Everyone has awoken to how important Content Marketing is in SaaS and almost anywhere in building an audience, awareness, and leads. Content Marketing is one of the top 5 initiatives of almost any growth marketer or demand gen leader now. But I hadn’t taken a fresh look at SaaStr’s own SEO performance until recently. What did I learn? SEO is not only still the #1 source of SaaStr readers, new AND old, but it’s still growing.
IT World
FEBRUARY 23, 2022
Few things bring me as much geeky pleasure as uncovering clever new ways to save time with text input on Android. And for my money, no keyboard comes close to the level of consistency, quality, and caliber of features as Google's own Gboard Android keyboard. Well, my fellow efficiency-obsessed earthling, have I got just the tasty treat to share you with you today.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Frontegg
FEBRUARY 22, 2022
Swimm, a cutting-edge continuous documentation solution provider, is helping engineering teams work in harmony and focus on innovation. With more and more SaaS companies adopting this technology on a global scale, Swimm has also announced an impressive 27.6M Series A funding round. We had the privilege of interviewing the CEO, Oren Toledano. Let’s get started.
Intercom, Inc.
FEBRUARY 22, 2022
??At Intercom, we think deeply about how to deliver the safest, most secure experience possible for our customers and their customers. . As a SaaS business, Intercom is a data processor: our customers entrust us with their data, which we store and process on their behalf. From the beginning, we’ve considered customer data to be one of Intercom’s most critical assets and focused our efforts on protecting it by building strong internal security foundations for our product and infrastructure. .
SaaStr
FEBRUARY 20, 2022
Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Your Sales Efficiency Will Probably Plummet Toward $10m ARR. Plan For It. 30+ SaaS CEOs Share The Signs Their First VP of Sales … Just Wasn’t Going to Work Out. 5 Interesting Learnings from CS Disco at $120,000,000 in ARR.
IT World
FEBRUARY 22, 2022
The team channels platform was down at mid-morning in the US; Slack says it's still trying to identify and fix the problem.
Advertisement
For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Unbounce
FEBRUARY 23, 2022
When you’re looking for a product to buy, what’s the first thing you do? You Google it. And for most shoppers, the first result they see is the paid advertisement at the top of Google’s search results. These product listing ads (PLAs) are like a miniature ecommerce store, complete with images of the product, prices, ratings/reviews, and other helpful information—all the stuff you want to know before you buy.
Andreessen Horowitz
FEBRUARY 22, 2022
In 2010, global ecommerce sales were $572 billion. In 2020, it was $4.2 trillion , and it’s expected to grow by $11 trillion between 2021 and 2025 – accelerated by the pandemic, which drove many businesses online even in … The post Investing in Alloy Automation appeared first on Andreessen Horowitz.
SaaStr
FEBRUARY 19, 2022
Q: Should an early- stage B2B startup meet every customer face-to-face to receive feedback? Now that we’re back to in-person meetings, it’s in some ways a different world. We’ve gotten used to closing bigger and bigger deals over Zoom. Prospects and customers aren’t really expecting face-to-face meetings anymore, even for the biggest deals. And yet … now we’re all seeing deals close faster, win rates go up, and customers buy more, when we actually meet them again in person.
IT World
FEBRUARY 22, 2022
Dear Microsoft — we need to talk. Recently, you pushed out a new preview version of Windows 11 and snuck in a major change that many of us in IT aren’t happy about. You first made this change in Windows 11 Home, where you required users to install the operating system with an Internet connection and set up the system with a Microsoft account. (At the time, many thought requiring a Microsoft account for Home users was a good idea.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
ITPro
FEBRUARY 21, 2022
The offerings accelerate time-to-value while focusing on analytics, security, and monetization
Sales Hacker
FEBRUARY 23, 2022
Sellers ask questions in the community to get help from people who have been in their shoes. . I’m Jeff Swan (Sales Coach & Founder of Outbound SOS) and I’m here to do exactly that. . Every week I’ll take a question from the Sales Hacker Community and share my tactical & practical tips that will help fill your funnel, build your personal brand, and enjoy your work.
SaaStr
FEBRUARY 23, 2022
Oh wow, Twilio. We checked in at $1B ARR , and it was an epic company. At $2B, it was even epic-er. And now we’ll check in at $3.4B and just — wow. The best in SaaS and Cloud really do scale just about forever. At $3.4B in ARR, Twilio is still growing a stunning 54% year-over-year! Let’s see how they do it. 5 Interesting Learnings: #1. 130% NRR holding up — no decrease even at $3.4B ARR.
IT World
FEBRUARY 25, 2022
Getting around Android sure ain't what it used to be. Google's made some serious changes to the Android navigation experience over the past few years, going from the old-style three-button setup to a somewhat clunky early gesture model in Android 9, then a whole other new gesture system in Android 10, and finally some slightly refined versions of that same gesture model with Android 11 , Android 12 , and beyond.
Advertisement
Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Totango
FEBRUARY 25, 2022
Have you seen what Totango is working on? We wrapped up 2021 with a few game changing innovations and are excited to get on the road again with another exciting year of new features. . In 2022, we’re upping our game on customer engagement, creating more team collaboration experiences, connecting Totango to more of the tools you use everyday, and supporting your organizational changes and evolution.
Sales Hacker
FEBRUARY 22, 2022
In this episode of the Sales Hacker Podcast, we have Jonathan Friedman , CEO & Co Founder at Demostack. Join us for a conversation about how Jonathan’s company is helping reps tell the story of their companies more effectively and productively — Freeing up time to spend in more engaging conversations with their customers and prospects. powered by Sounder.
SaaStr
FEBRUARY 24, 2022
I’ve recently had several different conversations with founders looking to hire “PLG experts”. One wanted to hire “Mr/Ms PLG” to make their product more viral. Another wanted a “VP of PLG” to complement their marketing efforts. PLG, or Product-Led Growth, can mean, so many things. Everyone would prefer a product where 50% or more of the leads come from the product itself.
Expert insights. Personalized for you.
342 
Let's personalize your content