Sat.Sep 14, 2019 - Fri.Sep 20, 2019

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2019 SaaS Benchmarks: Actionable Advice to Accelerate Your Growth

OpenView Labs

This week we released our third annual Expansion SaaS Benchmarks report. More than 500 SaaS companies participated in this year’s survey, which covered topics like financial performance, product led growth adoption, founder priorities and much more. But benchmarks alone are not enough. We’ve got to make the leap from benchmarks to action. Here’s our advice on how to use the benchmark data to grow even faster in 2020.

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How quickly are features losing value?

ProfitWell

On this ProfitWell Report, Toby Biddle of Loop11 ponders how quickly product features are losing their value. To support this notion and answer the question, we looked at over 1.2 million different subscription consumers. Here’s what we found. As to not bury the lede – the products we’re producing are losing their value at an alarming rate. Twenty years ago if you gave someone a database with a login screen, you were kind of a god.

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How to Determine the Best Value Metric for Your SaaS Product

Cobloom

SaaS pricing is difficult to master, and just a few tweaks to your strategy can have a huge impact on your revenue. Today, I’m looking at how you can determine the most appropriate value metric for pricing your SaaS product.

Metrics 68
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At the Top SaaS Companies, Most Co-Founders Are Not Equal (And That’s OK)

SaaStr

I was curious the other day how many of the recent Cloud and SaaS IPOs had founders that were equal co-founders from an equity perspective. That was how I was brought up (the first start-up job I had, the founders were equal shareholders). And I generally thought that was the default, albeit was many exceptions. Well, I was wrong. Only 3 of the most recent ~25 SaaS/Cloud IPOs I looked at had equal founder ownership at IPO, Atlassian, Pagerduty and (close enough) MongoDB: (One note / disclaimer

SaaS 253
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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The SaaS Correction of Late 2019

Tom Tunguz

Last week, SaaS stocks fell by about 18% on average. The chart above shows the most recent enterprise value to forward multiple for a basket of next-generation software companies. The red line is the value and the blue line is the median over the same time frame. As of Friday, the median forward multiple is 9.3x which is a 11% drop from the previous high of 10.5x.

SaaS 254

More Trending

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5 Easy Fixes that Will Instantly Help you Get More from Google Analytics

The Daily Egg

Google Analytics is without a doubt the single most popular digital analytics tool of all time. Full stop. While it’s impossible for anyone to give the exact number, according to many different sources it’s used by over 50% of websites on the internet. And because about 30% of the remaining half is not using any […]. The post 5 Easy Fixes that Will Instantly Help you Get More from Google Analytics appeared first on The Daily Egg.

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What To Do When a Customer Doesn’t Pay? Let it Go and Move On.

SaaStr

As you begin to scale and add a sales team, you’ll encounter more and more drama with “bad” customers. These so called “bad” customers from a sales team perspective will include: Folks that share licenses that shouldn’t be. Sales will get mad they aren’t buying more seats. Folks that use SMB or other editions that should be on your more expensive enterprise plans.

Scale 267
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Little Known Facts about the VC Industry

Tom Tunguz

I’ve been searching for a great history of the venture capital industry since before I joined Redpoint. There are a handful of books that are pretty good. Done Deals. eBoys. Creative Capital. But there’s a great one called VC by Tom Nicholas. Nicholas traces the history of the venture capital industry back to whaling. They were called venture capitalists back then, but they serve the same role.

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2019 Sales Enablement Statistics

Sales Enablement, SaaS and Growth

2019 is shaping up to be another fine year for those working in and around sales enablement. We’re seeing larger numbers of people work in the industry, more companies investing in sales enablement teams and numerous tools being developed to solve sales enablement challenges. In my mind, there’s never been a better time to work in sales enablement and for the foreseeable future, I think things are only going to get better.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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Piecing it together: how to design cohesive onboarding

Intercom, Inc.

Onboarding is a holistic, ongoing process sitting at the intersection of many different teams: product, sales, marketing, customer engagement and business operations. A customer’s onboarding may start with them visiting your website and choosing to purchase your product or service. But it should also persist as they learn how to use your product and become a confident power user who discovers continued value in your product over time.

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Justin Kan and Jason Lemkin: “Things VCs Say”

SaaStr

At the recent A+ Traction conference in Vancouver , Justin Kan and I had a lot of fun doing a presentation I hadn’t done or seen before — “S**t VCs Say” We went through some of the Top 10 things that VCs tell you, that is true but … biased. Every investor has a bias. Seed investors have one perspective. Accelerators another.

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That Will Never Work

Tom Tunguz

I’ve gotten to know Marc Randolph as a fellow board member at Looker. Marc has helped many companies get off the ground, but the most famous is Netflix. Marc founded the business and served as its first CEO until Reed Hastings took the helm in 2003. In [That Will Never Work](), Marc recounts the early days of the $130B market cap company first started in Santa Cruz and it’s a remarkable story.

Scaling 218
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Keys to Effective Onboarding and Training for SDRs

Predictable Revenue

Keys for effective onboarding and training for SDRs. The post Keys to Effective Onboarding and Training for SDRs appeared first on Predictable Revenue.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Close.com’s Steli Efti on balancing competition and collaboration in sales

Intercom, Inc.

Some leaders mistake internal competitiveness for toxicity, opting instead to exclusively focus on collaboration. They avoid any internal ranking, out of fear that the workplace will become negative – or politically charged. This is the recipe for a mediocre sales team. Like a sports franchise, a top team should be both collaborative and competitive.

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How to Steal a Customer From the Competition

SaaStr

So I’ve had a chance to observe some of the worst sales processes of all times in the past few weeks! What happened? Well, first I wrote a few small pieces on a challenge we had with a piece of software. And I was then inundated with emails, tweets, and LinkedIn posts from competitors telling me to look at their oh so wonderful product. Then right after the same time, a terrific company that produces software in the investment space emailed me almost a dozen times over the past weeks tr

Sales 235
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Google’s New Link Building Guidelines

Neil Patel

In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the link would either be a dofollow link or a nofollow link. Well, that’s now changed. They are now introducing 2 more link types that will affect SEOs. Now before we get into the 2 new link types, make sure you read the whole post.

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Create a Marketing Strategy that Drives Customer Retention in These 7 Easy Steps

Nimble - Sales

Whether you’re running a multinational agency or a small local business, you must have wondered how to properly retain your customers in the long run. Highly successful businesses understand the significant difference between customer acquisition and customer retention. Both processes are equally important, though many contemporary businesses neglect the latter.

Retention 105
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Does live chat really work for marketing?

Intercom, Inc.

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. But this kind of marketing has a low success rate. Why? It’s all about context. When a prospect is watching TV or running errands, they’re not thinking about what kind of software to buy for their business.

Scale 36
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What I Learned Attending the Best Events in the World This Year

SaaStr

So we are gearing up for SaaStrAnnual 2020, our 6th SaaStr Annual ever. After the first one in 2015 (which was really just a turbo-charged 1 day meet up for 1,200 planned in just 90 days), I thought I was done. 1 was enough. But luckily, I was talked into doing another. So after 5 years and 50,000+ attendees to our various events (including 2,500 for our second SaaStrEuropa.com this June in Paris), it was time for a refresh.

Scale 186
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Building Client Relationship: 3 Smart Ways to Avoid Losing Your Largest Accounts

Sales Hacker

“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” – Steve Jobs. I’m massively concerned! . What’s happening with tenured sales reps? . I’m not here to show disrespect nor point fingers. This comes from conversations, messages, and even observations from the teams I work with. .

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5 Simple Ways To Improve Your SEO With CRM

Nimble - Sales

Customers are the center of every business’s growth; their strategies, plans, blogs, services, etc. are all dependant upon their user-base. And one of the best ways to fuel the master plan of retaining and establishing a powerful bond between the brand and its customers is through CRM. However, retention and conversions are not the only […]. The post 5 Simple Ways To Improve Your SEO With CRM appeared first on Nimble Blog.

Retention 105
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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The art of selling services: How Go Nimbly’s Troy Conquer listens, educates, and executes revenue operations consulting

Predictable Revenue

We'll take an in-depth look at how to scale a sales team and effectively nail each stage of sales growth. The post The art of selling services: How Go Nimbly’s Troy Conquer listens, educates, and executes revenue operations consulting appeared first on Predictable Revenue.

Education 100
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10 Learnings On How To Build Your Own Community

SaaStr

“How did you get started creating your SaaStr community, and how could I get started on making one for a different industry?” We certainly never would have predicted that answering a few questions on Quora and a few blog posts in 2012 and 2013 would eventually lead to a global community with 50,000+ attending our global events, 150,000,000+ views of our content, 2,000,000+ downloads of our podcasts, etc.

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How should I optimize my site for voice search and why is it important?

Trint

You’ve probably heard of Alexa and Siri. You’ve likely heard “OK Google” a lot, and maybe even uttered “Alexa, play Sweet Home Alabama” in your home. Voice assistants have officially made their way into the mainstream and into the homes of a lot of consumers. While voice search has been around for a while now, it’s finally gathering momentum: advances in artificial intelligence and automation have made for some of the smartest voice assistants we’ve seen yet.

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Best Small Business Accounting Software for 2019

Nimble - Sales

In any dynamic industry, it is especially important that accounting software for small businesses is as efficient as possible – easy to use, intuitive, and powerful. Startups and small companies have to take rapid action to pick up on the latest lines of the market and grow, so technology has to be on point. However, […]. The post Best Small Business Accounting Software for 2019 appeared first on Nimble Blog.

Software 103
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Inside Sales vs. Outside Sales: Which Is Best for You?

Sales Hacker

One of the biggest decisions you can make when setting up your sales team is whether to focus primarily on inside or outside sales. They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity. The truth is, though, that they’re just two sides of the same sales coin — and you likely need both in your company if you’re going to succeed.

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What’s the one thing about sales you’ve learned that helped you succeed?

SaaStr

It’s a full-time job. Yes, you can start off a a founder doing support, QA, sales, marketing, and more. But sales is a full-time job. And you need folks with experience , usually. You need 40+ hours a week to: Do 2–3 demos a day. Follow up with 20–50 new leads a month. Follow up with the 60–200 leads from the past few months. Answer questions from prospects.

Sales 145
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Freemium: It's About Acquisition, Not Revenue

ProfitWell

In this week’s episode, Hiten and I want to talk to you about something both of us have a lot of experience with: freemium product strategy. With more startups looking into this model every day, we think it’s important to discuss the inherent tradeoffs of using freemium for your business. While both Hiten and I are big proponents of freemium, it’s definitely not the easiest business model to work with if you don’t understand how to make it work.