For Entrepreneurs with David Skok
OCTOBER 16, 2018
At this year’s SaaStock, I presented on one of my favorite topics: how to improve your marketing and sales funnel conversion rates using a deep understanding of what is going on in your buyer’s mind as the navigate through their purchasing process, and experience your marketing and selling.
Intercom, Inc.
OCTOBER 16, 2018
“If you can’t measure it, you can’t manage it,” as Peter Drucker put it. But that approach doesn’t just apply to your supply chain management, revenue or churn rates – most fundamentally, it also applies to people and our performance. People are all unique, and our performance can vary from hour to hour, never mind from day to day. Measuring that is inherently messy and difficult, which is why crafting effective KPIs for people’s performance is so challenging.
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Tom Tunguz
OCTOBER 13, 2018
Earlier this year, I wrote about MadKudu’s analysis of free trials and asked if readers were interested in another benchmarking survey on the topic, and the response was overwhelming. Over the last few weeks, my colleague Patrick Chase , and I (along with help from many people in the community) have been busy putting the survey together. I’d like to thank Ryan Janssen for lending a hand.
InsightSquared
OCTOBER 15, 2018
If you’ve ever thought about becoming a lawyer, the path is pretty clear: Get a Bachelor’s degree. Take the LSAT. Earn your JD. Pass the bar. The process may not be easy, but at least it’s laid out. You know exactly what steps to take, including recommended classes and exam prep courses, in order to put yourself on a path to success. When I think about sales operations, there is no defined route to take.
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For Entrepreneurs with David Skok
OCTOBER 16, 2018
At this year’s SaaStock, I presented on one of my favorite topics: how to improve your marketing and sales funnel conversion rates using a deep understanding of what is going on in your buyer’s mind as the navigate through their … The post Get inside your Buyer’s Head – Improve Conversion Rates appeared first on For Entrepreneurs.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
FastSpring
OCTOBER 16, 2018
FastSpring’s Employee Spotlight is a Q&A series that features the hardworking, intelligent, and fun people that make FastSpring great. Get to know the fantastic team behind the ecommerce platform. Q: What is your role at FastSpring? A: I serve as the Chief Financial Officer where I’m responsible for budgeting, forecasting, and strategic planning.
Net-Results
OCTOBER 15, 2018
Having operated as a consultant in the B2B marketing automation space and having worked behind the scenes at a major marketing automation vendor, I can perhaps shed some light on this topic. Adoption One of the biggest problems I kept running into as a consultant was adoption. And that simply means that customers actually use the product on a […].
Ryan Berg
OCTOBER 16, 2018
According to research conducted by UrbanAirship, 95% of opt-in users who don’t receive a push notification in the first 90 days will churn. And users who received more than one push message a day had 820% higher retention rates than users who received zero notifications. But just blasting users with frequent messages isn’t a guaranteed way to reduce churn, and the wrong message at the wrong time.
Intercom, Inc.
OCTOBER 15, 2018
Last week, we released our intelligent bot, Answer Bot , which helps you provide instant resolutions to customers by automating answers to their common questions. One of the unique things about Answer Bot is that not only does it provide specific answers rather than just article suggestions, but those answers can also include apps to power the actions needed to resolve their questions.
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
FastSpring
OCTOBER 18, 2018
The traditional software licensing model is outdated. And we’re seeing this reflected in the seismic shift in preferences on the part of both businesses and consumers to subscribe to services instead of outright buying access to products. In other words, we are now in an era of subscriptions, in which businesses are progressively moving towards subscription-based business models.
Outseta
OCTOBER 15, 2018
By Geoff Roberts Last year Clement Vouillon of Point Nine Capital wrote an article entitled The Rise of the Non “VC compatible” SaaS Companies. It made the rounds in tech circles online. And it expressed a growing sentiment in the world of SaaS start-ups; for the majority of SaaS founders the traditional VC model is a clusterfuck that makes very little sense.
Sales Hacker
OCTOBER 19, 2018
A couple weeks ago Zoominfo , a premiere B2B contact database, acquired Datanyze , a more recent pioneer that arms sales teams with technographics about their leads. The sales world is abuzz about these two joining forces! Both have ranked very highly in recent years as top tools for startup sales tech stacks, as shown by Bowery Capital’s most recent Annual Sales Stack Report here.
Intercom, Inc.
OCTOBER 19, 2018
Large engineering organizations face a common problem – different teams working on different parts of a product can end up having specific domain knowledge, and even specific cultures, that can lead to silos. With siloed engineering knowledge, teams can start building fortresses, which can make it harder for others to jump in and contribute to the company’s goals.
Speaker: David Warren and Kevin O’Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Ryan Berg
OCTOBER 16, 2018
According to research conducted by UrbanAirship, 95% of opt-in users who don’t receive a push notification in the first 90 days will churn. And users who received more than one push message a day had 820% higher retention rates than users who received zero notifications. But just blasting users with frequent messages isn’t a guaranteed way to reduce churn, and the wrong message at the wrong time.
CloseSaaS
OCTOBER 15, 2018
When you send a sales email, you could have the most compelling subject line. The most enticing content. The most exciting CTA. But if I don’t know you and your company, I’m always going to be left with one question: Why should I trust you?
Zuora
OCTOBER 18, 2018
Select excerpts from Subscribed Podcast Ep #23 with Anne Widera. We talk to Anne about the future of the mobility industry including self-driving cars, scooters, and more! The post Subscribed Podcast: Anne Widera on the future of the mobility industry appeared first on Zuora.
Totango
OCTOBER 19, 2018
We had a great time at the Technology and Services World (TSW) in Las Vegas networking, sharing ideas, and learning about the latest trends in technology services. It was a valuable and insightful event and the turnout at our booth from prospects and customers plus the successful session with our CEO Guy Nirpaz and Dilip Kumar, COO of Dimension Data, as they presented how Dimension Data has achieved better business results overall running on Totango, was by far the highlights for us.
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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
Sales Hacker
OCTOBER 15, 2018
This week on the Sales Hacker podcast, we interview well-known SaaS executive & Gainsight CEO, Nick Mehta. Nick is a two-time entrepreneur, previously having started a SaaS platform called Live Office. Through its acquisition by Symantec, he was Vice President at Veritas Software and Symantec Corporation. Nick talks to us all about customer success , how to measure it, how to think about it, what phases are important and relevant to your company when you’re incorporating customer succe
CloseSaaS
OCTOBER 15, 2018
Here's the recording of today's webinar about how to create high-converting sales email drip campaigns with our own Nick Persico and Richard Muscat.
ChurnZero
OCTOBER 19, 2018
Churn Monster #5: Manic Customer. With Halloween approaching there’s all sorts of spooky things around us, which makes it a perfect time for us to talk – churn monsters! If you are responsible for customer success or customer retention at your company, you have monsters in your closet. These churn monsters take big bites out of your customer base, which can be very scary.
TriTuns
OCTOBER 16, 2018
I recently watched this great video from Sustainable Human that tells the story about how reintroducing just 14 wolves to Yellowstone National Park in 1995 had a profound impact on that natural ecosystem. The video states that, “We all know that wolves kill various species of animals, but what perhaps we’re slightly less aware that they give life to many others”.
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Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.
Net-Results
OCTOBER 18, 2018
You know what? They expect too little. Far too little. Growth at the expense of the customer One of the biggest problems with the enterprise SaaS market is that it is an area of heavy growth. The growth isn’t the problem, it’s that the SaaS companies tend to focus on just growth. At the expense of a group of […]. The post What do users of enterprise SaaS expect from customer service?
Rakam
OCTOBER 19, 2018
What is Retention? Retention is a metric that, helps you to understand how often users return to your app/website after their first usage. The data is formed by the two events, which are First event and Returning event. Retention data can be charted daily, weekly or monthly. Why Retention Is Important? As explained above, retention analysis allows you to see how often your users come back to your app after their first usage.
Chart Mogul
OCTOBER 19, 2018
The subscription economy has been a boon for the fitness industry. See how GymForLess is leveraging their revenue data to drive predictable growth. GymForLess is a desktop and mobile marketplace that gives fitness enthusiasts instant access to thousands of gyms across Spain. Their more than 200,000 users can book time at a gym, or a space in a specific class, right from their smartphone.
TriTuns
OCTOBER 19, 2018
For years – long before the invention of SaaS, software vendors could make tons of sales by selling customers on the idea that software would solve all (well, most) of their problems. If you bought their system, all the great features and functions baked into their product would deliver great results. Vendors had polished demos that looked great and made buyers salivate.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Zuora
OCTOBER 18, 2018
Zuora announced today that it had been selected as a Premier Partner in the Amazon Pay Global Partner Program. The post Zuora partners with Amazon Pay to expand subscription billing options appeared first on Zuora.
TrackStreet
OCTOBER 18, 2018
That reseller pricing program you’ve drafted and are now trying to enforce? Or the one you’re planning to draft and roll out soon? It’s a great step in safeguarding your brand value and your company’s long-term viability. You can’t build a strong brand in the marketplace, after all, if your retail partners are free to advertise your products for discount-bin prices or treat them as loss leaders to lure customers to their stores.
ReSci
OCTOBER 15, 2018
We did it! After 6+ months of diligent planning and focused execution, we’re celebrating a successful upgrade of our main application from Rails 3.2 to 5.1! In this article we discuss the motivations for doing this upgrade, how we methodically did it, and the learnings. The post Upgrading ReSci from Rails 3.2 to 5.1 appeared first on ReSci.
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