Tom Tunguz
MAY 10, 2019
A public market investors asked me if there are any patterns in the list of recent software IPOs with the best sales efficiencies. As I looked through the list, I noticed one. All of these businesses sell bottom up with small initial ACVs that grow dramatically. Atlassian, Zoom, Twilio, Slack, New Relic, Elastic. All of them target small groups of users within larger organization who introduce the vendor.
Andreessen Horowitz
MAY 9, 2019
Data has long been lauded as a competitive moat for companies, and that narrative’s been further hyped with the recent wave of AI startups. Network effects have been similarly promoted as a defensible force in building software businesses.
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InsightSquared
MAY 7, 2019
Sales is the Growth Engine. Sales is the engine driving SaaS company value. Top and bottom line performance are totally dependent on the sales organization and its performance. And sales expense is typically the largest expense item on a growth SaaS company’s income statement. When scaling the business, sales typically averages roughly 30% of revenue, so therefore sales spend is one of the biggest investments a company can make.
The Daily Egg
MAY 6, 2019
It goes without saying that social media is a very powerful tool that every business and entrepreneur should use to their advantage. According to MarketingCharts, 2 out of 3 US adults use social media on a weekly basis. While there are many social media platforms, 68% of US adults use Facebook. And roughly three-quarters of […] The post 6 Effective Ways To Drive Sales With Social Media In 2019 appeared first on The Daily Egg.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical
SaaStr
MAY 6, 2019
A few thoughts in the early and early-ish days: Segment your leads, once you have enough reps to do so. At least, by Small, Medium and Larger leads (if they aren’t all the same size). Let reps specialize at the business process changes, questions and needs of customers of a specific size. Reps may all want the “bigger” deals, but in reality, a rep that can close fast can often make as much or more money serving a higher volume of faster-closing leads.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Tom Tunguz
MAY 6, 2019
As I looked through the list of public SaaS companies this morning, I read their forward multiples. ZScaler: 23.1x; Okta: 21.8x; Veeva: 18.8x; Coupa: 18.6x; Shopify: 17.0x. Those multiples are calculated by dividing the projected future revenue of the company by its enterprise value today. But what do they mean? What do they imply? First, we need to set some context.
The Daily Egg
MAY 8, 2019
Often, people who manage websites are excited to dig into analytics, but they’re not sure how to bridge the gap between making observations on the actions of their website visitors, and taking an action on those insights themselves. To get valuable pointers from someone who runs website optimization experiments as part of his job, we […] The post Customer Spotlight: Nate Murray, Demand Generation Manager at BlueSnap appeared first on The Daily Egg.
SaaStr
MAY 6, 2019
It’s hard to believe but we’re exactly 36 days away from SaaStr Europa. Use this opportunity to learn from investors how to scale up your company. From small group meetups to one-on-one meetings and even larger scale sessions, there will be lots of different ways to engage with VCs in Paris. Check out some of our VC day sessions! ????. “Using Product Led Growth as an Indicator for Investment” with OpenView Venture Partner Ashley Smith. “1How to Lie (to Yourself) wit
Intercom, Inc.
MAY 6, 2019
All products share a universal problem, no matter how long they’ve been around or how well they are built – the problem of customer inertia. The sad truth is your potential customers are probably more comfortable staying where they are rather than taking a chance on something new. Luckily, there are ways to convince them to make a switch and increase your product adoption.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Predictable Revenue
MAY 6, 2019
On this edition of the Predictable Revenue Podcast, co-host Collin Stewart welcomes Nishank Khanna, Co-Founder and CEO of Demand Roll, a full service marketing agency. The post How to combine marketing and outbound skills to drive leads appeared first on Predictable Revenue.
Neil Patel
MAY 7, 2019
I have a question for you…. How do you figure out what you should blog about? If I had to take a guess, you probably come up with ideas based on one of two strategies. The first is to use tools like Ubersuggest to come up with a list of keywords. But once you find popular keywords, you have to brainstorm topic and titles ideas. What a drag, right? .
SaaStr
MAY 7, 2019
A few thoughts: First, make sure at least 1 or 2 reps are making a lot of money. This sets an example for everyone. Set up a comp plan so the top 10% of your reps make COIN. Second, celebrate the wins. Sales is hard. Maybe “ringing the bell” isn’t your thing, but however you do it, make closing customers, especially top logos & record deals — a big deal.
Intercom, Inc.
MAY 8, 2019
What does this have to do with marketing? Well, in this day and age, the world of marketing can also seem similarly mysterious, except that new tactics and spaces are emerging every year instead of every 100. If it’s not Facebook modifying its Newsfeed algorithm , it’s Google shaking up AdWords and DoubleClick – requiring marketers to constantly redraft once tried-and-true roadmaps.
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
Baremetrics
MAY 7, 2019
There are more funding and financing options for startups today than there ever have been before. There’s also been an explosion in debate and transparency about navigating startup funding and financing. Bootstrapping vs VC, debt vs equity, profitability vs hyper-growth, sustainability vs substantial exits, the list goes on. We’ve also talked about our own journey at Baremetrics, sharing what it’s like , which is better , and lessons learned along the way.
Unbounce
MAY 8, 2019
As an agency owner, growing your revenue per account has a significant impact on your bottom line. The challenge is doing this while also producing considerable ROI upgrades for your clients. You want to knock their socks off and extend client lifetimes, sure, but that means you need to make every dollar they spend do twice the work. That’s a tough ask.
SaaStr
MAY 9, 2019
Michael Seibel is CEO and a partner at Y Combinator and co-founder of two startups – Justin.tv and Socialcam. He has been a partner at Y Combinator since 2013, advised hundreds of startups, and has been active in promoting diversity efforts among startup founders. Hear his take on the future of work with a decade in learnings from YCombinator. Want to see more content like this?
Sales Hacker
MAY 8, 2019
A successful close is the end goal that every sales team guns for. Whether prospecting, making cold calls, negotiating, or even researching, every small step a sales rep takes is tied to this goal. But despite a focus on closing sales, it remains one of the biggest issues for teams. In fact, 36% of sales teams regard it as the most challenging part of the sales process, and 28% say it’s their top priority.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Many software companies are exploring PayFac-as-a-Service providers in an effort to drive more embedded payments revenue and gain greater control over the customer experience. But there are nuances in a PayFac relationship that often get downplayed – nuances that can impact the risk and resource responsibilities of software providers. In this webinar, integrated payments veteran, Pete Uselman discusses the following: What is a PayFac?
Cobloom
MAY 6, 2019
Few things impact revenue as much as your pricing. And yet, the average SaaS startup spends just six hours on their pricing strategy. That's not six hours a week, or six hours a month - six hours, ever , to define, test and optimise everything. It's understandable - with such an overwhelming number of pricing models, strategies and tactics available, it's almost impossible to know where to start.
Nimble - Sales
MAY 9, 2019
Gone are the days when digital marketers could afford to plan annual campaigns. In 2019, the best marketers will iterate their digital strategies every few months. This way, they can constantly analyze the results to focus on the trends yielding positive results and to not waste their time and resources over the lesser effective approaches. […].
SaaStr
MAY 10, 2019
It is sales. It is selling stock. So be very careful with what advice you get. When you have more demand than shares to sell, yes you can sort of run an auction. You can do it all on your terms even, sometimes. At all other times, it’s the opposite. You need to be selling. And as part of that, one key to sales is taking friction out of the buying process.
Sales Hacker
MAY 9, 2019
A great sales compensation plan needs to accomplish quite a lot. It needs to provide fair compensation to employees in customer-facing roles. It needs to incentivize specific behaviors and actions that suit the needs of both the company and the customer. And of course, a strong sales comp plan needs to motivate reps to hit goals that grow the company while still maintaining a profit margin.
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Groove HQ
MAY 9, 2019
We live in an era where shoppers are more knowledgeable, more deeply connected and more demanding than ever before The reality is that merchants must deliver a great customer experience in order to survive. With this checklist, we give you a step by step guide on how to create winning experiences for your online buyers […]. The post Checklist: Creating a Winning Customer Service Experience for E-commerce Businesses appeared first on Groove Blog.
Nimble - Sales
MAY 7, 2019
About the Company Based in Redmond, WA, Amaxra is a Microsoft Gold Cloud Solutions Provider, Business Management, and Technology Solutions firm that helps customers meet their specific business needs and goals. Amaxra’s technology and process consultants evaluate their customers’ processes, technologies, and current challenges to deliver cost-effective business solutions.
SaaStr
MAY 5, 2019
Join our Quora group to get all of The Week in Cloud updates throughout the week. “The sham began in February, when an unknown user with a Chinese IP address and fake phone number side-stepped Zillow’s security measures and toyed with the sale prices displayed on the mansion’s listing.”. “While the Bay Area didn’t win Amazon’s official “HQ2,” it already has the second largest concentration of technical employees outside the company’s Seattle headquarters.”.
SaaS Metrics
MAY 7, 2019
Introduction The ever-increasing popularity of SaaS (Software as a Solution) model has led many to believe that it’s the most cost-effective and risk-free channel of delivering services. The initial costs are low and even small and medium businesses can take advantage of modern technologies. But there are few mistakes businesses should avoid when comparing SaaS vs on-premises solutions.
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Choosing the right Embedded Payments partner can feel overwhelming. This evaluation scorecard and comprehensive buyer’s guide simplifies the process by breaking down key criteria to consider. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide and scorecard equip software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.
Andreessen Horowitz
MAY 8, 2019
The challenges we face in American healthcare are so well known they almost require no introduction. Costs of American healthcare — now at nearly 18% of GDP , with estimates showing ~$3.
Nimble - Sales
MAY 6, 2019
Every business is built on its customer’s loyalty and satisfaction. It is more likely that a satisfied customer will come back to buy your products or services and even recommend them to friends and colleagues. This degree of satisfaction is crucial for business growth in many different directions. Customer satisfaction builds trust in your brand, […].
SaaStr
MAY 5, 2019
Today we’re lucky to hear from Iwona Gruszka, the Customer Success Manager for Archdesk , about how Archdesk’s team uses SaaStr Pro : Why did you decide to sign up for SaaStr Pro originally? What stood out to you, and what problem were you trying to solve? Our CEO has been following Jason Lemkin for quite some time and would recommend great blog posts for the rest of the team to read.
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