SaaStr
JULY 1, 2024
Getting acquired seems like the goal for most. Perhaps it is. No exit at all isn’t that fun for most of us. Liquidity matters, and is important, and is important to talk about. But getting acquired isn’t as simple as just signing some paperwork and getting some cash or shares. A few more existential thoughts and learnings: 1. The “quality”/brand of the acquirer is less important than we tend to think Selling is selling.
USIO
JULY 1, 2024
In the competitive world of Software as a Service (SaaS), generating recurring revenue is essential for sustainable growth. While many strategies involve significant investments in marketing, sales, and technology, there are also effective methods to boost recurring revenue that require minimal financial outlay. Here are three ways SaaS organizations can create recurring revenue without spending a dime. 1.
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Tom Tunguz
JUNE 30, 2024
“This is the first of your newsletters that doesn’t align well with what I’ve been seeing in the field.” After publishing The Four Barriers to AI Adoption , Dave Morse , a reader & a friend who was most recently CRO at Hebbia & VP Sales at Scale AI sent me this email. Dave continued : “ The biggest blocker to adoption at AI application companies is user education and limitations of frontier models.
Cobloom
JUNE 29, 2024
I'm going to ask you to run a simple experiment: login to your website's backend, find your pricing page, and double the numbers. If you're currently charging $10/month, make it $20. If you're charging $100, make it $200. $1,000? You guessed it: jump right to $2,000. Sounds crazy, right? But it isn't.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Predictable Revenue
JULY 3, 2024
April MacLean, founder of Wondry, shares valuable insights into why and how to create a thriving community. The post How to create a community with April MacLean appeared first on Predictable Revenue.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
USIO
JULY 3, 2024
ONE I’m currently out of the office, probably chasing penguins in Antarctica. I’ll be back on June 14. If your email is urgent, contact Colleague’s Name at [Colleague’s Email]. If it’s not, enjoy this fun fact: Penguins propose to their mates with a pebble! Cheers, == TWO Greetings, I’m on a quest to find unicorns and will be out of the office until July 5.
User Pilot
JULY 2, 2024
A self-service data platform is the backbone of informed decision-making and a growing SaaS business. But how do you choose the right data platform for product analytics ? What should you look for? Let’s go over what a data platform is, its importance, and the must-have features you should consider to choose the right platform for you. TL;DR A self-service data platform is a user-friendly system that allows non-technical users to extract, transform, and visualize data without extensive IT suppor
Stax
JULY 2, 2024
Keeping a meticulous record of all your financial transactions gives you a good picture of the state and health of your small business and makes life easier come tax time. However, recording your daily financial transactions manually can be a very tedious and mistake-prone process. This article will show you how to select the right bookkeeping app to help digitize and manage the entire process of financial record keeping and reporting more easily and accurately.
Buffer Resources
JULY 2, 2024
Meta has a track record of creating winning social media platforms that improve how brands can connect with their audiences, and Threads is no exception. Since its launch, Threads has quickly gained traction among major brands, offering a fresh way to connect with followers in an increasingly crowded digital landscape. Some brands have already started seeing impressive reach through the platform, and in this article, we identify which ones are effectively using Threads to engage their audiences.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
SaaStr
JUNE 30, 2024
Dear SaaStr: Do Referral Programs Work for SaaS? Well, for sure. But … it almost always takes longer than you think than direct sales: Salesforce announced a little ways back that its partners were the #1 source of its new bookings. 40% of HubSpot’s and Shopify’s and Gorgias’ customers come from agencies and other partners You can see in our deep dive with HubSpot co-founder and chairman Brian Halligan how their revenue from partners isn’t just critical … but
Clouded Judgement
JULY 5, 2024
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Happy 4th! Declining Growth Everyone knows that growth as declined across the board over the last couple years. But by how much? I wanted to share a couple charts. The chart below shows the median NTM growth rate of the software basket I track.
The Moz Blog
JULY 5, 2024
In this Whiteboard Friday, Garrett discusses AI Overviews and how to optimize your SEO strategy for this new super-charged AI-powered search ranking snippet.
Sales Hacker
JULY 2, 2024
Nick Dolik is a NYC-based investor, currently the Managing Director at TriplePoint Capital, and is focused on supporting founders and funding high-growth technology companies. Nick is passionate about entrepreneurship and has spent the past ~10 years backing various startups, including multiple unicorns. Discussed in this Episode: The current state of the financing environment for startups.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
SaaStr
JULY 2, 2024
There are a lot of haves and have-nots in the software industry today. Some companies have more people throwing money at them than they know what to do with, and others are struggling to raise any money at all. Logan Bartlett, Managing Director at Redpoint Ventures, shares their yearly “State of the Market” report to understand what is and isn’t happening in venture capital today. 2024 is the tale of two markets, so let’s get into some of the data.
Unbounce
JULY 4, 2024
/ A/B Testing 25 A/B testing mistakes that are killing your conversion rates By Paul Park and Vincent Barr. Updated on July 4, 2024. 14 min read It has been referred to as “the biggest marketing blunder of all time.” In 1985 the Coca-Cola Company introduced New Coke, a modified formula created to combat the growing popularity of its chief rival, Pepsi.
The Moz Blog
JULY 1, 2024
Wish your content led to more sales? Use these emotion-driven SEO tactics to create people-first content that sells.
Sales Hacker
JULY 2, 2024
Is cold calling dead? The short answer: no. But, to put it bluntly it does kind of ‘suck’ – and that’s why it works. Join industry leaders Armand Farrokh and Nick Cegelski for both strategic and tactical takeaways on cold calling. What to expect: Cold call activity and conversion benchmarks (connect rates, set rates, show rates).
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
SaaStr
JULY 1, 2024
When is the right time to move upmarket, and how will you do it well? It sounds great to be able to sell to more people and sell bigger deals, but are you ready? Thoropass CRO Bryan Caplin and Head of Demand Generation Jenna Keegan share when you should move upmarket and 5 tips for how to move upmarket successfully. When Should You Move Upmarket? First, you need to know if there’s an opportunity to move upmarket.
User Pilot
JULY 4, 2024
It’s no secret that learning how to evaluate product performance is essential for product management. But how can you effectively measure product metrics that can help you reach your goals and increase revenue growth? In this article, we’ll explore some key metrics, analysis techniques, as well as actionable strategies to track and enhance your product performance.
The Moz Blog
JULY 2, 2024
How should I get listed in my Google Business Profile if I’ve got multiple businesses at the same address? How many listings am I eligible for if I’m running more than one business at my location? Get answers to your top questions in this comprehensive FAQ.
Sales Hacker
JULY 3, 2024
Join us for a behind the scenes on the groundbreaking merger of Crossbeam and Reveal, and how this evolution will shape the future of partner ecosystems. What to expect: Hear directly from Bob and Simon, founders of Crossbeam and Reveal, on the merger. The impact of the merger on the partner ecosystem. Future trends and forecasts on Ecosystem-Led Growth strategies.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
SaaStr
JULY 4, 2024
Dear SaaStr: We Are Growing Too Fast to Handle the Workload, but We Can’t Afford to Hire New Employees. What’s wrong with our business model? Nothing. We’ve all been there. Almost all of us, at least. In SaaS, this typically happens somewhere between $3m and $8m in ARR or so … finally, you have enough customers, enough of a mini-brand, enough going on to get the flywheel going … but all of a sudden, it’s too much for the team.
Buffer Resources
JULY 1, 2024
Move over YouTube Studio: there’s another video creator platform in town. TikTok has launched a brand-new companion app, TikTok Studio — and it comes with some handy dandy new features. TikTok Studio is an overhauled version of ‘Creator tools’ within the TikTok app and the Creator Center web app, and bears a striking resemblance to YouTube Studio.
User Pilot
JUNE 29, 2024
Collecting and using product feedback to influence decisions can lead to a better customer experience (CX). This is particularly important because, according to the PWC Future of CX report, 75% of Americans decide to buy a product over others based on the CX alone. To gather and analyze user feedback, follow the strategies compiled in this blog. We also include tips for closing the conversation in an effective product feedback loop.
BlueSnap
JULY 2, 2024
Choosing a white-label payment platform to power embedded payments lets software companies own seamless, branded payment solutions for their clients without having to take on the full responsibility for payments. However, selecting a platform with global capabilities can play an instrumental role in your success and growth in the payment business. The post How Global White-Label Payment Platforms Help Grow Embedded Payments Revenue appeared first on BlueSnap.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
SaaStr
JULY 2, 2024
So I was going back to Salesforce’s Investor Relations pages to research a 5 Interesting Learnings post and I noticed something I’d seen the last time I went there: The homepage for Salesforce’s investor relations still highlights a 2022 (!) investor presentation. When Salesforce is already in its fiscal 2025. Now, if you scroll down, you’ll see the 2025 investor materials are all there.
Cobloom
JUNE 29, 2024
We've all heard stories of ' disruptive growth hackers' transforming tiny SaaS start-ups into multi-billion dollar businesses. There's even an aura of mystery surrounding these enigmatic figures, and the seemingly magical tactics they employ to achieve the near-impossible - but what exactly is a growth hacker? How do growth hackers differ from marketers?
User Pilot
JUNE 29, 2024
Wondering how to create a user journey map for your SaaS product? If yes, you’re in the right place because that’s exactly what we explore in the article. Read on to learn about: Importance of user journey maps for product teams. Different user journey map types. User journey stages. User journey mapping process. Ready to dive in? TL;DR A user journey map represents all the actions users complete inside the product to achieve their goals, from the moment they first log in until they
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