Sat.Jul 06, 2024 - Fri.Jul 12, 2024

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AI Pricing Strategies for SaaS Companies Offering Copilots

Tom Tunguz

Pricing an AI product will be a defining question in software for the next few years. AI products offer productivity gains. But greater productivity may reduce the demand for seats over time, ultimately decreasing the size of software markets. We can observe the market trends today across some of the larger SaaS companies who offer AI pricing. Company Product Base Price AI Price Ratio Github Github Enterprise 21 10 0.67 Gitlab GitLab Duo 19 20 1.05 Google Workspace Business Plus 18 20 1.11 Loom

AI 223
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Dear SaaStr: How Can You Ensure a Smooth Transition When A New Team Member Takes Over a Customer Account?

SaaStr

Dear SaaStr: How Can You Ensure a Smooth Transition When A New Team Member Takes Over a Customer Account? Add value in the first interaction. There’s nothing more frustrating than getting a random email, “Hi, Tony is gone from the company. I know nothing about you, but I’m your new rep. Can we schedule a call?” Find some way to add value.

AI 298
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Why Most Salespeople Fail and How to Avoid It

Predictable Revenue

Benjamin Dennehy brings his unfiltered approach to sales training, sharing insights on why salespeople struggle and how to turn things around. The post Why Most Salespeople Fail and How to Avoid It appeared first on Predictable Revenue.

Revenue 130
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Digital Payments: 12 Digital Payment Options to Consider Accepting in Your Business

Stax

It’s no question that the world has been digitally transformed — both in business and in life. We can hail a ride from a mobile app, and our transactions for all sorts of goods and services can be easily paid for from our phones. Physical wallets are phasing out, left behind in favor of digital wallets and other digital payment options. All you need to use a digital wallet is a smartphone.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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My Top 5 Local SEO and Marketing Takeaways From MozCon 2024

The Moz Blog

Tips applicable to local business marketing were wonderfully plentiful at this year’s MozCon. Today, Miriam shares the takeaways that rang bells and lit bulbs for her.

Marketing 128

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Customer Engagement vs Customer Experience

User Pilot

You’ve probably heard the terms customer engagement and customer experience used interchangeably. The confusion makes sense, too, since the two concepts are similar, with both aiming to build customer loyalty. However, they’re not the same. Customer engagement focuses on active interactions between customers and your brand, while customer experience looks at the overall feelings a customer has throughout their entire journey.

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Nimble Releases Email Sequence Templates for Seamless Campaign Building

Nimble - Sales

Whether you’re a salesperson engaging with a lead or an accountant following up with invoices, establishing and nurturing relationships with contacts and clients is crucial for business success. Email sequences provide a structured and automated way to create and maintain The post Nimble Releases Email Sequence Templates for Seamless Campaign Building appeared first on Nimble Blog.

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GTM 102: Building Trust, Embracing Old-School Tactics, and Scaling Sales Teams with David Greenberger

Sales Hacker

David Greenberger leads CHEQ’s North America sales team. CHEQ is a cybersecurity platform primarily focused on protecting the Go-to-Market organization (preventing fake leads to sales team, skewed analytics from bots/malicious users etc). David is well-versed in building and perfecting Go-To-Market processes both from $0 and at 100 y/o companies. CHEQ is David’s 5th startup.

Scale 115
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How to help CSMs succeed in 2024: a VP’s perspective

ChurnZero

Last month, Jared Orr made three strong recommendations, from a CSM’s perspective, for customer success leaders looking to help their CSMs succeed. I wanted to complement his suggestions with three of my own, written from the perspective of a VP of customer success. In both cases, we’re addressing the findings of the 2024 CSM Confidential Report , which reveals that while CSMs are generally happy, motivated, and dedicated in their roles, the majority are struggling with heavy workloads and goals

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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What Does it Take to Get to the Next Level of Funding After Series B with Scale Ventures’ Stacey Bishop

SaaStr

How do you raise funds beyond Series B? If you’ve made it that far, congrats! You’re one of the lucky 15% that raised seed funding and made it to Series B. It also means you’re highly likely to get an exit at some point. There’s only a small chance that it’ll be an IPO exit, and Stacey Bishop with Scale Ventures shares what it takes to get to that next level of funding.

Scale 302
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Clouded Judgement 7.12.24 - The Red Queen Effect

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now The Red Queen Effect I strongly believe in two competing truths with respect to AI and its impact - the size of the prize will be bigger than we imagine now, BUT we’ll overestimate it in the short term. I believe this sums up a lot of the debates around “too much capex too little revenue.” It’s just too early draw any long term conclusions

Cloud 282
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No SaaS! How AI Agents Will Change Software Pricing

Tom Tunguz

In a world where AI agents are 2.5-3x as productive as humans, which would parallel mechanical robots, how does a software company price? Building on yesterday’s post , pricing in software companies may change significantly when AI agents become the norm. The SaaS business model of the last 20 years for SaaS is a beautiful one. Annual prepaid contracts are free loans to software companies ; seat-based pricing is a tangible metric for pricing ; as a client grows so does this account, produc

AI 229
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How We're Preventing Breaking Changes in GraphQL APIs at Buffer — and Why It's Essential for Our Customers

Buffer Resources

⚡ At Buffer, we’re committed to full transparency — which means building in public and sharing how our engineers work. You’ll find more content like this on our Open Blog here. We’ve all experienced it at some point — a change is deployed to an API and suddenly, clients stop working. User experience deteriorates, negative reviews start coming in, customer advocacy starts dealing with requests, multiple engineers start digging into the issue, and it quick

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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65% of You Pay Your SF and NY Reps More

SaaStr

So I wondered how many of us still pay sales reps in SF and NYC more than the rest of the country. Or put differently, pay reps outside of the top most expensive tech centers … less. There are arguments on both sides on whether to pay reps the same everywhere across U.S. … or not: SF and NYC are much more expensive in terms of cost of living.

Scale 296
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Proven A/B Test Winners for B2B CRO

FastSpring

The most common examples of successful CRO tactics provided at many conferences tend to focus on B2C ecommerce, but what are the proven winning tactics you can use in your B2B CRO strategy? In this episode of Growth Stage, we interview Sahil Patel of Spiralyze about his thoughts on: Special considerations for B2B CRO. The best way to think about your B2B test data approach.

B2B 123
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Select avg(Moby Dick) limit 2 sentences

Tom Tunguz

The SQL statement above is a quote from our recent Office Hours with Benn Stancil. It’s not a SQL statement that would work today in a cloud data warehouse. But an LLM would understand it : summarize the book Moby Dick in two sentences. Sure enough, ChatGPT answers the question : This pseudocode blends the structured queries of data analysis with the unstructured data contained in a classic novel.

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30 Days of LinkedIn Post Prompts to Help You Build Your Following + Personal Brand

Buffer Resources

As a professional, there’s no better way to future-proof your career than building your personal brand on LinkedIn. Establishing yourself as a thought leader and building an engaged audience on the platform can help generate new customers for your business, exciting job opportunities, and even paid side projects as a B2B (or B2C) creator.  I’ve been focused on building a personal brand on LinkedIn since mid-2022 (that’s just about two years at the time of writing this),

Branding 129
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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VCs Need You To Be a “Potential Fund Returner” When They Invest. But After? Expectations There Are More Nuanced

SaaStr

So venture capital turns out to be a pretty tough business. Imagine a $150m seed VC fund that buys 15% stakes in each startup. They write some follow-on checks, but ultimately, typically get dilutive to about 10% ownership. Then one start-up in the fund is sold for $500m. An epic amount! How much does that return for the VC fund? $50m. A lot. But … but … it’s only 33% of the $150m fund.

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How I Develop Successful Link Building Strategies for My Clients

The Moz Blog

Does developing a link building plan sound daunting? Steal the blueprint I've used to create successful link building strategies for my clients.

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How to Create a Customer Experience Management Strategy? (+Best Practices)

User Pilot

What is a customer experience management strategy? Why is it important? How to create it? These are some of the questions this article covers, so if you’re after the answers, you’re in the right place! We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product.

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How to Get Your Next Idea Using TikTok's Creator Search Insights

Buffer Resources

If you’ve ever been stumped for ideas on what to post on TikTok, you’re not alone. Our own audience at Buffer often tells us that ideas are a major barrier to content creation for them. Well, it looks like TikTok heard our cries and created a tool to address this specific issue: Creator Search Insights. This tool is a game changer and is extremely valuable for both creators and brands looking to grow on the platform.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Scaling to $150M ARR and Beyond with Grafana Labs and Lightspeed

SaaStr

Scaling to $150M ARR and beyond is no simple task. Grafana Labs co-founder and CEO Raj Dutt and Partner at Lightspeed Alex Kayyal answer the most popular questions about Grafana Labs’ rocketship growth journey at this year’s SaaStr Europa. First, let’s rewind the clock and look at Grafana Labs’ origin story. How did it come to be? Grafana Labs Origin Story Grafana Labs started as an open-source project back in 2014 with three co-founders, including Raj.

Scale 292
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Catering to User Behavior Shifts During Times of Economic Turbulence — Whiteboard Friday

The Moz Blog

Emma shares how to cater to user behavior shifts during times of economic turbulence using thorough research and user journey mapping.

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9 Customer Experience Software to Improve Customer Satisfaction

User Pilot

Customer experience (CX) is central to product management and the success of your SaaS platform. It can help retain customers and gain loyal brand advocates. And that’s why the customer experience software solutions you choose matter greatly. But what are they all about, and which ones should you choose for your SaaS platform? Here’s all you must know.

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Apple Pay for Business: Everything Merchants Need to Know

Stax

1.3 billion. That’s the estimated number of iPhone users as of 2024. With Apple capturing 62% of the smartphone market share in the United States, it’s clear as day that the iPhone is a leader when it comes to mobile technology It’s no wonder that Apple Pay continues to gain traction. Research from TechReport shows “507 million global Apple Pay users, of which the US accounts for 45.4 million.” Another interesting fact?

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Evaluating Embedded Payment Providers For Your Software? Get The Evaluation Scorecard Today

Choosing the right Embedded Payments partner can feel overwhelming. This evaluation scorecard and comprehensive buyer’s guide simplifies the process by breaking down key criteria to consider. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide and scorecard equip software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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Do Spiffs Really Work in Sales? 71% of You Say “Not Really”

SaaStr

Most sales leaders and sales teams talk about using Spiffs to hit certain goals. To incent a certain revenue goal this month, to try to incent selling a new product, a new add-on, etc. Sometimes, to incent folks to help others on the team. A spiff — an extra bonus for achieving a goal beyond just their core bookings targets. “Let’s Do a Spiff!

Sales 293
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A Beginners’ Guide To Implementing PPC for Your Small Business

Groove HQ

Are you tired of struggling to get consistent traffic and sales? Pay-Per-Click (PPC) campaigns put your business in front of relevant customers just as they’re looking to buy. However, many PPC ads are unsuccessful due to a lack of information or time investment (or both). That’s where this guide comes in. We’re going to equip […] The post A Beginners’ Guide To Implementing PPC for Your Small Business appeared first on Groove Blog.

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SaaS Product Marketing Strategy: Definition, Process, Tactics, and Examples

User Pilot

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business.