Sat.Apr 04, 2020 - Fri.Apr 10, 2020

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SaaS Businesses Weather Hard Times by Focusing on Efficient Growth

Andreessen Horowitz

We’ve been in a bull market for over 11 years, and it has been all about growth for software-as-a-service (SaaS) companies. Not only has the number of SaaS companies exploded, but companies like Slack, Zoom, and Shopify have grown into … The post SaaS Businesses Weather Hard Times by Focusing on Efficient Growth appeared first on Andreessen Horowitz.

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Marketing During Coronavirus: 8 Ways SaaS Companies Reacted to the Pandemic

Incredo

Almost all industries witness decline in revenue because of the coronavirus crisis. And SaaS companies aren’t exceptions. But human nature and the will to move forward help companies even in the hardest times to come up with creative initiatives to spread the word about their companies. We interviewed tens of SaaS companies worldwide to understand what special campaigns they launched or how they tried to help people in general.

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Lessons in Crisis Management from your Peers in SaaS

Chargebee

We decided to hit pause, sat with our leaders with a cup of coffee and tried to understand the business impacts and future implications of this pandemic.

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Increase Clicks with these 12 Call-to-Action Phrases

The Daily Egg

If nobody clicks on your call-to-action phrases and buttons, you don’t get any leads, nor do you generate any revenue. That’s the opposite of the point of using CTAs, which is why I tell business owners and marketers to take the time to refine their phrasing. A poorly-written CTA negates all the hard work you […]. The post Increase Clicks with these 12 Call-to-Action Phrases appeared first on The Daily Egg.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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How You and Team May Feel Around May 15 or So

SaaStr

Everyone’s gone into War Mode of some sort. If you are one of the SaaS companies that is “benefitting” from the current crazy environment, you’re overloaded. If you are one of the SaaS companies that is in one of the hardest-hit categories (travel, events, housing, etc.) you’ve already been through gut-wrenching change.

More Trending

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Measuring performance the right way and working smart to peak productivity

Predictable Revenue

No sales team, or no sales process, is perfect. Even the most successful ones – there’s always something to fix, refine, or scrap altogether. Belal Betraway talks about measuring performance the right way and working smart to peak productivity. The post Measuring performance the right way and working smart to peak productivity appeared first on Predictable Revenue.

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Asking the Right Questions to Close the Deal (Summit Replay)

Sales Hacker

This video training was originally presented at the 2019 Sales Hacker Success Summit. In it, Chief Strategy Officer and Sales Leadership Coach at Alice Heiman, LLC, Liz Heiman, shows you how to ask the right questions to close even your toughest deals. What You’ll Learn. The benefits of slowing down. 9 Sales Hacks for the beginning of your sales process. 10 Tough Questions to help you close.

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Your Product Has to Be Easier to Buy Than to Use

SaaStr

In the last year we’ve been leveling up a lot of our systems at SaaStr, and as part of that, moving from a lot of self-service and simple products to more robust ones. Such is the way as you grow. And one thing I’ve been shocked about is how few sales processes have kept up. Pressure tactics, exploding discounts, 48-hour trials that end on you, us-vs-them pricing, are all still alive and well.

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How to Use Intent Data & the Freemium Model to Book More Enterprise Meetings

Sales Hacker

This article is Part 1 in a series on leveraging intent data to book more meetings, accelerate deals, and ultimately crush quota! In this article, you’ll learn how to use the freemium model to book more enterprise meetings. Let’s get started… Introduction to Intent Data. As technology continues to evolve, buyers have access to more information than ever before.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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The Startup Sectors Most Impacted by the Coronavirus

Tom Tunguz

Which startup sectors are most affected by coronavirus? Roger Lee is maintaining Layoffs.fyi , which is a table of all the startups who have unfortunately cut staff. On the brighter side, it is a resource for startups looking to hire as they grow. Over the weekend, I analyzed Roger’s data to answer this question. First, let’s look at layoffs by day.

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Getting started with RevOps!

InsightSquared

Some may feel RevOps is a buzzword, but when executed successfully, it can increase win rates, decrease time to close, improve cross-functional collaboration, reduce spend—and that’s just the start. In this climate of extreme uncertainty, few things are more important than reducing friction and streamlining operations. Our webinar series, “Ramp to RevOps,” was designed to help you do just that.

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5 Ways Your SaaS Can Improve Customer Success (Starting Today!)

Cobloom

This is a guest post from Kate Harvey, the Content & Search Marketing Manager at Chargify , a product that helps manage and grow subscription-based businesses that collect recurring revenue. Want to learn more? Join a demo or start using Chargify for free. Reduce churn. Increase revenue. Improve customer happiness and loyalty. Create brand champions.

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5 Ways to Close the Credibility Gap When Your Prospects Don’t Already Know You

Sales Hacker

Selling often means speaking to people who’ve never heard of you. But as you’ve probably experienced, there’s usually a credibility gap — and until it’s filled, they’re not likely to move forward with you. The obvious solution, of course, is credibility. Credibility helps you stand out and build trust with prospects who are complete strangers to you.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How to Adapt Your Marketing During the Coronavirus (COVID-19)

Neil Patel

It’s been roughly a month now since the Coronavirus started to flip our lives upside down. From having to practice social distancing and getting used to life without the outdoors to continually washing our hands and wearing masks and seeing loved ones and friends getting sick, the Coronavirus is something none of us expected. Even our businesses are suffering.

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The SaaS Year of Hell. And Then – Reignition.

SaaStr

I wrote an early SaaStr post way back in 2013 on my “Year of Hell” as a SaaS CEO in 2008. In 2013, we were just 2 years removed from the real recovery from ’08-’09. And the one thing that was clear to me was that as hard as it was to see at the time, once we got out of our Year from Hell at Adobe Sign / EchoSign … things roared back.

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Your Website’s Menu Is Costing You Conversions and Here’s What To Do About It

The Daily Egg

Website menus seem easy. I wish they were. In a web usability report from KoMarketing, about half of their respondents reported using the navigation menu to acquaint themselves with a new website. And 37% of respondents said a poor experience with site navigation was enough of an annoyance to make them want to leave the […]. The post Your Website’s Menu Is Costing You Conversions and Here’s What To Do About It appeared first on The Daily Egg.

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Navigating the surge: A customer support roundtable

Intercom, Inc.

Around the world, with offices closed and people staying at home, most of life is happening online now. That means brick-and-mortar shops are learning on the fly to take their businesses digital, and folks at home are pushing their utilities and SaaS products to the brink. It’s the perfect storm that produces a swell of people who need to get in touch with customer support.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Questions about Returning to Work

Tom Tunguz

When will a start up’s management team feel comfortable telling employees there safe to return to work? Is it when the government declares it safe? Or schools re-open? Or customer prospects agree to meet in person? Or when we each record a positive antibody test? How will we conduct meetings? With masks and gloves? What will be the social norms to say hello?

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If Times Are Tough — Don’t Hide. Be Present.

SaaStr

(Note: I wrote a version of this in 2017 when times were good. It’s just as relevant today, more so really, but thought it could use some updates. So here’s the 2020+ version). __. Hopefully, you are one of the 15% or so of SaaS companies getting a boost from these crazy times. Hopefully, things are great. Or maybe the impacts are mixed for now, but things still seem OK.

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The No B.S. Guide to Growing Your Facebook Reach Organically

The Daily Egg

Facebook isn’t making life easy on anyone. All the family drama and political posts aside, checking Facebook statistics can make you feel like a 90’s emo kid. So. Much. Angst. A lot of business owners are wrestling with declining post engagement and reach that seems to shrink week-by-week, unable to understand the cause of the […]. The post The No B.S.

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Building Intercom from home: Software delivery in challenging times

Intercom, Inc.

This is a time of great uncertainty, with everyone suddenly having to adjust to social distancing restrictions and widespread industry upheaval. Our customers are relying on Intercom more than ever, and often in a host of new and unforeseen ways. Therefore, it’s incumbent on us to make sure Intercom is stable and robust at this time, and that we keep shipping new features. “How do you try to maintain “business as usual” at a time when everything is seriously unusual?

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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The Rise of Lifestyle Streamers

Andreessen Horowitz

As the shelter-in-place restrictions have tethered many people to their homes, livestreaming —broadcasting user-created video in real time—has skyrocketed. Platforms like Twitch, Caffeine , YouTube Live, and Facebook have all been flooded with record numbers of streamers and spectators. Historically, … The post The Rise of Lifestyle Streamers appeared first on Andreessen Horowitz.

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10 Crystal Clear Signs Your VP of Sales Just Isn’t Going to Work Out: The COVID-19 Edition

SaaStr

In the early days of SaaStr, we wrote a bunch of posts that were controversial at the time, but later, most sales leaders eventually agreed with. That you know early. That you know even in 1 sales cycle if a VP of Sales is going to work out. Yet, in some ways, this breaks down a bit in really tough times. If sales cycles are much longer and getting even longer, how can you know if it’s your VP of Sales … or just the economy?

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Optimizely Alternatives: 8 Tools for A/B Testing and Optimizing Your Website

The Daily Egg

If you’re looking to replace Optimizely with a solution that better fits your needs and your budget, here are 8 popular Optimizely alternatives. The post Optimizely Alternatives: 8 Tools for A/B Testing and Optimizing Your Website appeared first on The Daily Egg.

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How Hiyacar is building a community with Intercom

Intercom, Inc.

To help essential workers providing COVID-19 relief, UK peer-to-peer car sharing service Hiyacar has made its service free to National Health Service (NHS) workers and other key individuals. Founded in 2016, Hiyacar’s goal has always been to connect drivers with trusted local car owners. Drivers can rent affordable cars nearby and car owners can earn an extra income by hiring their idle cars out to vetted and verified drivers.

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Evaluating Embedded Payment Providers For Your Software? Get The Evaluation Scorecard Today

Choosing the right Embedded Payments partner can feel overwhelming. This evaluation scorecard and comprehensive buyer’s guide simplifies the process by breaking down key criteria to consider. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide and scorecard equip software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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Customers Still Need You: Here’s How to Start Your Online Business Quickly

Unbounce

A lot of small business owners are feeling immense pressure right now. With everyone at home to help curb the current global pandemic, many retailers with brick and mortar locations are experiencing a steep decline in foot traffic (and some are even temporarily closing up shop). Florists, restaurants, breweries, hair salons—right now, all sorts of people are researching how to move their business online where possible.

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Why Would Microsoft Buy Wunderlist and Later Just Shut it Down?

SaaStr

Q: Why Would Microsoft Buy Wunderlist and Later Just Shut it Down? Because it was just a bet. And maybe even almost an experiment. Buying Wunderlist for $150m sure sounds like a lot to me and you. But the reality is, it’s 0.1% of Microsoft’s market cap. For a Really Big Tech Company, any acquisition of less than about $1b is somewhere between an experiment and a bet.

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How Mobile Optimization Affects your Conversions

The Daily Egg

For a long time, responsive design dominated the web as the format of choice for business and personal sites. Now, however, mobile optimization has begun to gain credence as a potentially preferable strategy. Mobile optimization refers to optimizing a website specifically for mobile devices. Instead of simply compressing and slightly rearranging the content on the […].

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