Sat.Jun 01, 2019 - Fri.Jun 07, 2019

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What was the biggest ousting of a CEO that ever occurred?

SaaStr

CEOs get fired all the time. Founder-CEOs getting fired seems rarer these days, though. Two that would be hard to imagine happening today: Pushing Steve Jobs out of Apple. Pushing Sergey Brin + Larry Page “down” to bring in an Outside CEO. A few that we don’t hear about too much: Elon Musk pushing out first CEO of Tesla. A necessity for funding. All the money was gone and the Roadster was hopelessly behind schedule and cost targets.

New CTO 257
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RevOps: The new function brewing in your org that you didn’t name yet…

Chargebee

Is RevOps merely the coming together of sales, marketing and success operations? Or is there something deeper behind the obsession to drive efficiencies across the revenue cycle?

Revenue 110
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Tell your creation story

Practical Advice on SaaS marketing

SaaS companies need to tell their creation story. Not because they’re storytellers, but because It can help them acquire customers. Yes, I know this notion of a creation story might sound like something from ancient mythology. But there are plenty of examples of compelling creation stories from recent tech history: Bill Hewlett and Dave Packard inventing the audio oscillator in a Palo Alto garage.

SaaS 122
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The Ultimate SaaS Metrics Guide to Smarter, Faster Growth

Cobloom

SaaS metrics provide answers to important questions: how can we increase customer acquisition ? How profitable are our customers? What do we need to do before we pitch our next funding round ? But the trouble is, many SaaS companies track the wrong metrics, in the wrong way, or worse still, overlook crucial KPIs entirely. Instead of using metrics as a valuable aid to performance, they end up confusing the picture.

Metrics 105
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Why Aren’t You A/B Testing Ways to Improve Your Website?

The Daily Egg

In January, I shared a post on Crazy Egg’s new priority as a company: our mission is to help you get better at paying attention to the people visiting your website, so you can improve their experience. We believe (and have seen firsthand) the undeniable downstream impact of placing the focus on paying attention. Paying […] The post Why Aren’t You A/B Testing Ways to Improve Your Website?

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Evolving your Product Management career ladder

Intercom, Inc.

Product Management is an elusive craft. We all think we know what we’re talking about, but when it comes down to it, the difference between great, good and not quite good enough can be pretty slippery. And what makes this even harder is that, because PMs own so few clear deliverables (such as code or designs), it can be tricky to pinpoint what exact impact a PM had on a team.

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Looker Joins Google Cloud

Tom Tunguz

Today, Looker is announcing they are joining Google Cloud. During the past seven years, Looker has evolved to become the business intelligence platform for the modern business, that sits atop the next-generation data warehouses like BigQuery, Snowflake and RedShift. Throughout the journey, the long term vision has always remained the same: to become the single data layer across an enterprise.

Cloud 38
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Sales enablement: Part 3 of Predictable Revenue’s outbound sales learnings from 2018

Predictable Revenue

Sales Enablement allows Sales professionals to do their job more efficiently (and more successfully!). Without the wide-ranging support of the sales enablement function, the day-to-day of an SDR would be significantly more difficult. The post Sales enablement: Part 3 of Predictable Revenue’s outbound sales learnings from 2018 appeared first on Predictable Revenue.

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6 Payment Acceptance Obstacles SaaS Companies Face and How to Avoid Them

SaaStr

By: Rob Nathan, EVP, Integrated Solutions at CardConnect. With thousands of new startups emerging everyday and the average turnover rate for business applications trending at 39% annually, the SaaS industry couldn’t be more competitive. Despite the hyper competition, many SaaS providers take their organization’s payment processing experience for granted.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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MadKudu’s Liam Boogar-Azoulay on building apps to expand your product’s reach

Intercom, Inc.

For instance, many teams build apps on Intercom so users can leverage their workflows and services within our live chat Messenger and messages. Just this week, we announced a new group of apps that users can add to the Intercom Inbox to provide faster and deeper customer interactions. But how do you decide when to build an app for your product and what platforms to invest in?

Scale 190
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How to Use Landing Pages to Test New Business or Product Ideas

Unbounce

When it comes to launching a new product or business, my mantra is to “fall in love with the problem, not the solution.” In other words: even if you think you’ve come up with the next big thing, you should always treat it like a hypothesis. And as with any hypothesis, that means testing it. If your original concept takes off without a hitch?

Business 112
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How to take ownership of your sales career with Alexandra Adamson of Women in Sales

Predictable Revenue

Learn how to take ownership of your Sales Career, Explore the Subtle Art of Job Descriptions, and Discover Tips for Finding a Mentor. The post How to take ownership of your sales career with Alexandra Adamson of Women in Sales appeared first on Predictable Revenue.

Sales 113
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What would be your top 3 questions for a customer success manager interview ($1M ARR/enterprise SaaS)?

SaaStr

My Top 3, plus a few bonus questions: What are the most important goals / KPIs for Customer Success at a company of our size and stage? How often should we visit, and check in, with which customers? How do you think Customer Success should work with the Sales and Product teams? These three questions will tease out a lot. What goals they like to sign up for.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Why sales and marketing are the key to your roadmap success

Intercom, Inc.

Product managers have the onus to be deeply attentive listeners. We’ve got to keep a pulse on a diverse set of inputs, filtering signals amidst the noise, to build strategic direction and seemingly mid-flight, make calculated tradeoffs for the product roadmap. It’s a game of endless Bayesian inference with an overwhelming amount of directions. We are constantly reevaluating if the choices we’ve made for the product are the right ones as new information becomes available.

Marketing 187
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How to Rank New Content Faster

Neil Patel

If I write a blog post on any topic, what do you think happens? It typically gets indexed by Google the same day I publish the content and within a week it tends to rank high on Google. Then again, I have a domain score of 94 and I have 633,791 backlinks. Just look at the image above. (If you are curious what your link count or domain score is, put in your URL here.).

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Power-Up Your B2B Sales Enablement Strategy With These Essential Tips

Sales Hacker

If you’re approaching sales enablement passively (or ignoring it completely), you’re leaving revenue on the table. Worse, your competition — who probably has a strong sales enablement strategy — will easily outpace you and drown out any of your basic prospecting efforts. Okay, maybe a little dramatic there, but you see where this is going. Even if you have a solid sales enablement strategy in place, most likely you can use some extra sales juice to boost engagement and visibility, or to accelera

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The Top 10 Most Popular Sessions at SaaStr Europa Next Week!

SaaStr

Do you have your ticket for 2019 SaaStrEuropa.com? We are Sold Out at 2,500 total attendees, but will continue to release a handful of tickets from the waitlist, so sign up here asap to get on. We will dribble out a handful of final tickets each day as sponsors release any surplus passes. It will be 2+ jam-packed days of mentoring, sharing, lessons, unicorns, and VCs.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Rebuilding Intercom’s homepage with a new CMS

Intercom, Inc.

Last week, we launched the new Intercom.com and shared the process and thought behind our new design. In addition to the new brand direction, we also made many changes on the development side, which I detailed in this Twitter thread. I was the tech lead on this project, on Team Web! Our new marketing site has lots of goodies from the development side of things that I'm excited to talk about.

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Why Today’s Customers Are Your Company’s Marketers

Nimble - Sales

Mark Schaefer is a globally recognized blogger, author, speaker, and educator with one of the top marketing blogs in the world. He is the Executive Director of Schaefer Marketing Solutions, specializing in marketing strategy and social media workshops for clients and start-ups around the world such as Adidas, Dell, AT&T, the air force, and the […].

Marketing 108
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8 Ways to Attract More Loyal Customers

FastSpring

Loyal customers are good for business. In fact, acquiring a new customer can cost 5x more than retaining an existing customer. Now the big question is, “How do we attract/create more loyal customers?” Besides having a fantastic product that people can’t get enough of, there are several things you can do to improve the customer experience and encourage customers to come back.

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It is Better, All Things Being Equal, If Your VCs are Friends

SaaStr

In my first start-up, I had some rough experiences with VC collusion. I remember I went to one top VC’s Monday partner meeting (which went well) in the morning, and then in the afternoon, visited another. The two firms had not only talked between the meetings, but shared feedback and notes!! I didn’t even know they knew each other, let alone “authorized” them sharing notes between partner pitches.

Scale 198
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Announcing our new, customizable Inbox – now with apps

Intercom, Inc.

Today, we’re announcing our reimagined Intercom Inbox , which you can customize with apps to work exactly the way you want to. As a support or sales rep, you’re expected to respond to customers fast , resolving issues or converting leads as quickly as possible without losing that personal touch. But because you use a variety of tools, you waste time switching between them to hunt for information, complete workflows, or copy and paste data.

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5 Relationship Building Strategies Every Small Business Should Know

Nimble - Sales

Business management is always based on human interaction. As much as your particular business strategy can be commercially optimized, innovational, and relevant for your target audience, it won’t bring a lot of results in the long run if you throw away communication and the building of professional relations with clients and partners. The success of […].

Strategy 104
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How We Run Finance & Operations with Two People at ChartMogul

Chart Mogul

With only 2 people on our Finance & Operations team, we have to be smart about how we use our resources. These are the tools that help us scale our work. Finance & Operations. Exciting, right? The first thing that comes to mind when you think of a SaaS business? Probably not. Yet, people lie at the heart of every software company, so taking good care of them is imperative for every SaaS business that wants to succeed.

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New Podcast with Quora: “Going From 2 to 45 Million Views in 5 Years”

SaaStr

For the content marketers and those interested in content marketing, SaaStr kicked off the new Grow with Quora podcast with a deep dive on how we went from 2m to 45m views. You can listen right below, or click here. ? ?. or on iTunes here. The post New Podcast with Quora: “Going From 2 to 45 Million Views in 5 Years” appeared first on SaaStr.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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How to take ownership of your sales career with Alexandra Adamson of Women in Sales

Predictable Revenue

Learn how to take ownership of your Sales Career, Explore the Subtle Art of Job Descriptions, and Discover Tips for Finding a Mentor. The post How to take ownership of your sales career with Alexandra Adamson of Women in Sales appeared first on Predictable Revenue.

Sales 100
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[Webinar]: How Conversion Optimization Can Transform Your Digital Campaigns

FastSpring

Continual learning and innovation are the building blocks of success for today’s software companies. Whether you’re looking to introduce a new landing page, optimize the checkout process on your site, or roll out a new digital marketing campaign, it is extremely important to make sure that you’re accurately testing the impact of each strategy. If you’re feeling a little anxious after reading the word “test”, I just want to assure you that there’s nothing to really worry about.

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Making the Most of the Customer Renewal Process

Totango

Renewal is a promise of future reward. In fact, an MRI study of the thought processes of loyal customers found that specific parts of the brain are activated when a customer sees a brand they like. Those illuminated parts of the brain are associated with our emotional responses, and they encourage us to act in a certain way based on an expected future reward.