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You want to increase your recurring revenue, right? I have good news: most SaaS startups are leaving a lot of money on the table, and actually, there's likely many ways you could easily increase your monthly recurring revenue. I'm not talking about squeezing your customers for every cent possible: I'm talking about 9 MRR hacks to better align the value of your product with the amount you charge for it.
While many of these mistakes or potential issue items are likely to be more prevalent in a business with a lean (or essentially non-existent) finance team, we’ve seen large businesses deal with many of these same challenges. Here are the top 8 mistakes I see most frequently (along with some potential fixes if you are dealing with any of these issues within your own business!).
Nobody wants to watch their customers walk away. Duh, right? Lost subscriptions are an inevitable part of doing business as a SaaS company. But keep in mind that businesses don’t typically face a flood of cancellations overnight. Instead, it’s a gradual drift of customers that snowball into a more serious problem. That’s exactly why businesses should keep a close eye on customer churn.
We’ve talked a lot on SaaStr about how to hire a Great VP of Sales. And we’ll keep talking about it — so long as 70% of first-time VPs of Sales don’t make it 1 year. I wanted to take a moment to explore the flip-side … a guide to why first-time VPs of Sales that finally get their shot — fail. I’ve seen so many fail, and almost always, for avoidable reasons.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The wrong time clock software—or worse, not having any at all—could cost you and your business thousands of dollars a year due to unexpected overtime and inaccurate reporting. In our current circumstances, with more people working from home plus the reduced physical presence of in-office employees, staying on top of accurate time clocking is more […].
The rumor mill churns with whispers Salesforce will acquire Slack. This combination would be strategic for both involved for three reasons. First, Salesforce and Slack share Microsoft as their most significant competitor. Microsoft Teams' rapid assault and consequent market power into the corporate instant messaging market transformed the market dynamics in less than 12 months.
The rumor mill churns with whispers Salesforce will acquire Slack. This combination would be strategic for both involved for three reasons. First, Salesforce and Slack share Microsoft as their most significant competitor. Microsoft Teams' rapid assault and consequent market power into the corporate instant messaging market transformed the market dynamics in less than 12 months.
We recently released more than 20 new features that make Intercom better at handling complex queries and therefore a better tool for offering world-class support at scale. The features combine to allow for sophisticated ticketing workflows behind the scenes, but with all the advantages that make our Messenger so popular with customers. For a long time, online customer support has revolved around issuing tickets, with help desk software primarily designed to keep track of long, multi-digit refere
We’ve written a lot on SaaStr on how to increase the odds your first management team is a success. How to hire a great VP of Sales (tons on that here ). What a great VP of sales really does. What a great VP of marketing really does (tons on that here ). When to hire her (more here ). How to manage customer success. How to hire a great VP of product.
I’m going to give you an aha! moment so big that you’ll never forget it. It’s so well known that the happiest, most powerful, and most successful people on the planet have shared it freely in interviews and biographies. Sadly, this simple secret is often overlooked, hiding in plain sight. Or just not taken seriously. […]. The post Best Standing Desks appeared first on The Daily Egg.
Billy Keels has worked in 86 countries. He has developed professionally by leading teams and managing multi-disciplined businesses of +€70M in the software sector. And he is here to tell you why you should consider moving to a different country to sell. The post How to Sell in a New Country appeared first on Predictable Revenue.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Me neither. That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Selling to high-end consumers requires a different approach. But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive online sales for your luxury brand.
A few years back at SaaStr Annual, we put back-to-back a seemingly very different set of speakers, Jeff Lawson CEO of Twilio (transcript here ) and Peter Gassner of Veeva (transcript here ). Both are two of the most impressive and inspiring public SaaS CEOs — but their products and companies couldn’t be more different. Veeva sells eight figure deals to a very small number of very sophisticated customers, while Twilio has a huge long tail and starts at $0.0085 a minute.
This episode features Q&As with two artists who are exploring crypto-powered auction sites and marketplaces – this is part of our ongoing series on the creator economy. The big picture is that emerging “tokenization” models, including non-fungible tokens, or … The post Crypto for Creators: From Art Galleries to ‘Tokenized’ Collectibles appeared first on Andreessen Horowitz.
It’s easy to get complacent at the end of the year. Teams are tired. Deadlines loom. Customers are distracted trying to close out their own year. And It can be tempting not to be quite as thorough in these final few months. How do you keep teams engaged and provide the support they need? Finish strong with deal reviews. Holding effective deal reviews is one way you can play an active role in helping your team achieve a strong finish to the year.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By leveraging common psychological triggers all people have,” you might hear, “you can drive more sales.”. While it may feel like we make decisions with our minds, using logic and reasoning, the “mental triggers” we hear about are tied more to emotion than anything else.
Why would you not work in a VC fund? There may be times, maybe even many times, in the earlier days when you look at VCs and Venture Capital and think — that’s the easy way. They drop into a few board meetings, and take 10%, 15%, 20% or more of the start-up for seemingly relatively little work. They get to make multiple bets each year, and in each fund.
This has no doubt been one of the most difficult years for many people and businesses. I’m sure I’m not the only one suffering from COVID PTSD, and we’re not out of the woods yet. With so much uncertainty in the world, we wanted to take a moment to reflect on what this year has […]. The post Reasons to be Thankful Despite the 2020 Madness appeared first on Nimble Blog.
It started with a chance meeting and an innocent question. I was in London in an all-consuming job as a foreign correspondent for ABC News. In my 30 years of news reporting for ABC, CBS and CBC News I traveled to more than 40 countries, dodged bullets while reporting on wars, I interviewed prime ministers and presidents. I’d seen enough for many lifetimes and I was looking for my next adventure.
For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing. What is Hyperlocal Marketing? As the name suggests, hyperlocal marketing is a marketing strategy that focuses on reaching customers in your vicinity.
At least 100% net negative churn (i.e., upsell/account growth + renewals – churn) for very small businesses. 130%+ in the enterprise, and for top B2D products. Let’s look at some of the top public SaaS companies: Shopify — very SMB: 100%. Hubspot — mostly SMB: 100%. Surverymonkey — fairly SMB, but going more enterprise: 100%. Zendesk — 116%, mix of SMB and enterprise.
Welcome to the final instalment of S.H.O.P. , our series examining the changes in retail and commerce. Over the course of four weeks, we’ve been exploring some of the key topics around the past, present, and future of retail, looking at the technologies and behaviors that have enabled – and transformed – shopping as we know it. This week, we’re looking at how this year’s holiday Present shopping could change retail forever.
We all know that eating healthy is better for you—and that following that advice is far harder than it sounds, for a multitude of reasons, from culture to preferences to access and affordability. And yet the reality is that access … The post Bio Eats World: Food as Medicine appeared first on Andreessen Horowitz.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Local SEO is important. In fact, 46% of all searches on Google are local. That means if you’re a local business and you don’t have your local SEO in order, you’re missing an opportunity every time someone searches for your products or services online. And there’s a lot of people searching. About 89% of people search for a local business on their smartphone at least once a week, with 58% searching daily.
A long-time reader wrote in to ask a question that pretty much everyone asks some variant of: If you had to force rank these items in terms of what we should primarily be looking for in these first sales reps, how would you rank them? – has sold SaaS before (as opposed to selling media/ads, or some other product). – has sold something of a similar size ticket/ACV (ours is high.$150k-350k ACV). – has sold something to the same kinds of companies we are going after. – has w
Chris Jewitt is a Customer Success Manager at Klaus , the conversation review tool designed to help modern support teams measure and maintain the quality and consistency of their customer conversations. This is the third in a recurring series of articles looking at how modern support leaders are navigating the support landscape as it continues to evolve.
As 2021 approaches, discussions about forecasting MRR are becoming commonplace in companies of all sized. In this article, Travis shares his tested method towards predicting revenue growth. The spreadsheet used to make the charts included in this blog post can be found here. Ugh! It’s budget season. How many meteorologists does it take to accurately predict the weather?
Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Suddenly you notice that none of your social media activity seems to be showing up at all. It’s like you don’t even exist on the site… Weird! Is it a bug? Every website suffers from them sometimes, and the interactive features can often be the first to go haywire. Server maintenance could also be the culprit. But another possibility is that you might have been “shadowbanned” (previously called ghostbanned).
Prashanth Chandrasekar, CEO @ Stack Overflow recently shared with our community the four key pillars he feels are necessary to propel a company to scale upward. The four key pillars he lays out are: Product market fit & expansion. Go to market approach & expansion. Competitive differentiation. Building a stage-specific team. #1 Product-Market Fit and Expansion.
Today’s consumers have higher expectations for the companies they work with than ever before. The digital business landscape has made it so competitors can easily reach out to prospective customers with offers of enticing deals and promises of attentive service. As a result, if a user isn’t fully satisfied with their service , switching providers can be done in a day’s time.
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