Sat.Feb 17, 2018 - Fri.Feb 23, 2018

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Dropbox S-1 Analysis - The King of Freemium

Tom Tunguz

Founded in 2007, Dropbox epitomizes the freemium go-to-market. Dropbox has grown from 0 to 500 million users over that time period. 2% of those users convert to paid and pay an average of $9.33 per month. 90% of revenue originates through self serve channels - an astounding figure for company that generated more than $1B in revenue last year. Dropbox’s revenue grew from $604M to $1.1B from 2015 to 2017, a compound annual growth rate of 35%.

Scale 214
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Move fast and optimize for the long term

Intercom, Inc.

As a student of engineering you’re incentivised to write a lot and to read a lot. You’re expected to solve many well understood, discreet, simple problems, on paper, on sunny afternoons in late May and early June. This kind of learning has its place – it encourages discipline of thought and allows you to develop certain important muscles that will be useful for later – but to be successful as product engineer , you’ll also need to master a bunch of different skills.

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Quick thoughts about Blogger and Medium. Plus: The 2018 SaaS Funding Napkin!

The Angel VC

I usually use this blog when I write new posts. Occasionally I re-publish selected posts on our Medium channel. Lately, however, I've observed myself publishing on Medium first, for the simple reason that the authoring experience is much better on Medium than on Blogger, especially when you're including a lot of pictures. What can we learn from this?

SaaS 100
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What Sales Operations Can Learn from Restaurants

InsightSquared

Boston’s Trident Booksellers and Cafe thrums on a Saturday morning. The place is packed — Busboys bustle past waiting patrons to drop off clean glasses for the bartenders, only to be coaxed out of the way by a waiter looking for their next order, or a host seating a table. The kitchen rages, tossed about under the weight of tickets from the two dining rooms.

Scale 82
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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The ROI of Cash Burn for SaaS Startups

Tom Tunguz

What should be the return on investment of a startup’s cash burn? Fred Wilson posed this question last year in his post Some Thoughts on Burn Rates. In that post, he suggests, and I agree, that a 5x ROI on cash burn is a good target. How does one calculate ROI? It’s a simple formula: Cash_Burn_ROI = Revenue_Multiple/Revenue_Pay_Back_in_Years 1.

Startup 158

More Trending

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How to categorize expenses in a SaaS startup

Baremetrics

Given you probably just finished closing your books for 2017, it’s a good time to introduce changes to plan for the coming year. Proper expense categorization improves your visibility into your company’s spending while enabling more accurate metrics and forecasting. After all, as a startup founder, you want to have a solid idea of what your true gross margins are and what it actually costs to acquire a customer!

Startup 81
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Adhere Creative Presents: Template Websites Vs. Custom Web Design, An Unbiased Comparison

Adhere Creative

W hen your company is on the market for a new website, one of the first things you’ll have to decide is whether or not to build a custom site, or use a premade template. Both choices rely on a CMS (Content Management System) to get the job done. Companies like WordPress, Squarespace, Wix, and Joomla, facilitate website building by offering powerful website construction platforms.

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Align Revenue to the Value You Create

Casey Accidental

“We want to create more value than we capture.”*. Tim Kendall, the former President of Pinterest, repeated those words at an all hands to describe our strategy for monetization a few years ago. My role as an advisor to Greylock’s portfolio companies allows me to work with many different types of businesses: consumer social, marketplaces, SaaS, etc.

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From conversion to retention: industry experts on improving your onboarding

Intercom, Inc.

If your product is to survive and your business is to grow, improving your user onboarding must always be top of mind. There are two key reasons for this. First, onboarding is the one thing that every user of your product experiences. Secondly, just as Ruairí wrote recently , your onboarding strategy must adapt over time as your product and business evolve.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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What To Do When Customers Ask for a Discount (+ Why You Shouldn’t Give Them One)

CloseSaaS

Everybody wants a deal. Especially your prospects. And while you probably think giving 10% or 20% off isn’t a big deal, giving discounts just to win business can cost you more than money. It can kill your company.

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How to push data from Segment to ChartMogul using Xplenty

Chart Mogul

A common request from our customers is to be able to push data from Segment to ChartMogul. Using Xplenty, it's possible to achieve this, in addition to virtually any other data connection. If there’s one thing that all companies have, it’s data – and lots of it. Data is only useful if you can act on it — the more context you can add to your data, the more effectively you can act.

Data 58
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Why you shouldn’t create a Growth Team – Interview of Hotjar’s CEO, David Darmanin

Pierre Lechelle

I was talking to David Darmanin, the CEO of Hotjar a couple weeks ago. He told me that he didn’t want a Growth Team, I felt like I needed to investigate. For those of you who don’t know Hotjar, the company was making 1M$ in ARR one year after launch. 3 years forward, they’re now […]. Cet article Why you shouldn’t create a Growth Team – Interview of Hotjar’s CEO, David Darmanin est apparu en premier sur Pierre Lechelle.

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Intercom, Inc.

fsdfsd. The post dsfsd appeared first on Inside Intercom.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Launching Intello to bring transparency to the SaaS ecosystem

Intello

We’re thrilled to publicly launch Intello today! Check out the coverage in TechCrunch and VentureBeat. We’ve been hard at work building the product for over a year, and thanks to the feedback from our amazing customers, added many new features. As part of the announcement, we wanted to share more of our story. While working on the investment team at Insight Venture Partners , a global SaaS investor with more than $18 billion in capital and 300+ software portfolio companies, I saw first-hand how

Scale 52
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Ending the debate: Should salespeople text their prospects?

CloseSaaS

Hit the phones! Hit the phones!Hit the phones!

Sales 52
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The 5 Most Popular Tools Recommended by IT Pros

BetterCloud

It’s tough to keep up with all the new IT tools out there. And it’s even tougher to know which ones are worth your limited time, attention, and budget. That’s why recommendations from trusted experts and colleagues are so important. This sentiment is something we consistently hear from our customers and community at Spoke. (And we completely relate.

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SaaS Strategies for Growth

wepay

SaaS business growth isn’t always that different from non-SaaS business growth. At the core, every business of any size has to get business the same way: through selling to customers. There are three three critical stages for doing that: Attract, Convert and Retain. For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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5 Keys to Unlocking Negative Churn in B2B SaaS

Valuize Consulting

Churn, retention, retained revenue, gross, negative, expansion….in 2018 the SaaS gods will surely create at least 5 more terms for the concepts of keeping and growing recurring revenue from an existing customer base. Whatever you may call it, as a growth-stage (or beyond) B2B SaaS leader how to achieve negative churn is what should [.].

Churn 40
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Introducing C.A.R.E. – a simple framework for user onboarding

Intercom, Inc.

A well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it. In software, when you think of “onboarding”, you might think of tooltip tours where customers are shown the various components on the UI via pop-ups, or you might think of empty states , where the UI is in a unique one-time only state, giving the customer guidance on how to get started.

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How To Launch Your SaaS Start-up On Product Hunt

Outseta

By Geoff Roberts 6 min read In the past few months I've been involved with launching a number of SaaS products on Product Hunt , a community where early adopters discover the latest new technology products. Product Hunt is the best site of its kind, followed by Betalist ; both sites represent a unique opportunity for early stage start-ups to gather product feedback and land their first users.

SaaS 40
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Build your customer relationships around consistency and trust

Intercom, Inc.

It feels like we’re entering a golden age in relationships between customers and businesses. But really we’re just coming full circle. For most of human history, businesses have been constrained by physical location. They could really only sell to the people within walking distance of their location. Business owners had a very finite market they could address so every customer and how they perceived the business really mattered.

Scale 181
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Introducing C.A.R.E. – a simple framework for user onboarding

Intercom, Inc.

A well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it. In software, when you think of “onboarding”, you might think of tooltip tours where customers are shown the various components on the UI via pop-ups, or you might think of empty states , where the UI is in a unique one-time only state, giving the customer guidance on how to get started.